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David McRaney on the Science Behind Persuasion

Masters in Business

00:00

How Did a Flat Earther Inspire This Book?

The human eye does not see the world in full three. The understanding depth and three dimensionality is something that takes a lot of experience. Even people who gain vision late in life, ah, they'll try to reach out to it. And community is a big part of it, right? A group identity. So let's talk about how minds change.

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