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Stressing customer obsession: A conversation with Sequoia Capital’s Pieter Kemps

The Venture

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The Different Perspectives of Startups

Startups have to do a lot with very little. They can't rely on existing customer base or on engineering teams like everything needs to be built up from scratch. It also means that startups are asked to do things very differently and in ways that are sometimes counterintuitive to the incumbents. The focus is not how much is your free cash flow or profit, it might be how quickly are you bringing a supply onto the platform? How quickly are you building demand on the platform? So liquidity like on the marketplace. None of those are revenue yet.

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