172 - The 5 Reasons Why B2B Advertising Fails | Demand Gen Live S2 x43
GTM Live
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Is Your Product Solving a Problem?
The last one ill talk through is problem awareness. I think companies are, in my experience, quite bad at this and poor at trying to iluminate problems. And so some examples are, you know, 68 % of ssos are struggling with this our product, solvsys. So i write that blog post, i'm going to drive sisos to that so that more cesos understand that this is a problem. A lot of other sesos are feeling that problem, and they're on our web site, and we solve that problem. There's a ton of different iterations that you can do there to help people understand. The creative flexibility is high here.
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