David McRaney on the Science Behind Persuasion
Masters in Business
00:00
What's a Cascade?
The culture is being influenced by the social change, and then the social change in reflection influences the culture. But what's deep within that is understood in network science is cascades. With a cascade, the only thing that will break the cascade is new information out of the system. And any population is going to have people who have different thresholds of conformity.
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