Can You Go, but You're Spelling That Differently?

Salespeople are extremely good at asking questions to discover a prospect pain in your words, and to find out what kind of product or service is going to fix the problem that they're facing. But i've noticed that when it comes to negotiating price, part of our brain shuts down. We never ask any questions once we get to that part,. because of what's going on in our head, because of the inner game. Ye, i think people get emotional. They don't understand our value.