Episode 132: Podcast 132: The Price is NEVER Too High – The Value is Perceived to be Too Low
Sales Copywriting and Content Marketing Hacks Podcast with Jim Edwards
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How About a Value Doubler?
Don't be like sports illustrated back in the seventies and eighties. Up value event, carlin as, value like that. Give people a reason to buy. And they're not u not asking them to lower the price. That's what you just add a whole bunch of value to an existing offer to get people. But by making it a condition of doing business with you, that they'll allow you to give them more value in the future. Youdotyou got to playe the balancing act with that to a certain degree.
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