
The Speed of Trust | A Planning Aces Episode
CFO THOUGHT LEADER
00:00
How We Changed Our Revenue Model From Gross to Net
As a newly minted public company. I had that cash available to us. And, you know, changed our revenue model from gross to net. So i chopped 80 % of our revenue off off the the table. But at the time, we had to go and convince wall street that you need to bet on us that we are going to make this work. You know, they always say turn around. Seldom turn but this went from something where we were sub 50% gross margins to now where they're in the eighties.
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