Erika Hall - The Business of Design
"Lately, I've been thinking about..."
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The Key to Project Success Is Criticality
"If you say no to the bad clients and yes to the good ones, then the good ones refer other good ones. And all our business is like referal and reputation now," he says. "Because of the way we were optimizing for things, we've worked with a lot of great organizations that weren't necessarily high profile."
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