RV 49 - Structuring Event Content, Watchtower Insight, Creative Campaign Strategies, and More! | Revenue Vitals Live #11
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B2B Brands Are Taking Off Multiple Personalities That Speak to Primary Personas
I think that we could try and start picking up on just as um as an industry as marketers Whatever you want to call classify us as is I think we see this done really well across several People more be to see brands maybe maybe some of them even would technically classify themselves as B2B But mostly B2C brands. There's like I'm from Nashville, Tennessee We have a a guy here his name's Dave Ramsey. Maybe he's more popular than I know but he does this really well He's primarily B2C Um, and he has multiple personalities that are specialists in all of those areas that speak directly to his Primary personas. So even we are trying to better understand how
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