172 - The 5 Reasons Why B2B Advertising Fails | Demand Gen Live S2 x43
GTM Live
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Identifying Your Targets Is Easy, Right?
If you're doing influencer, i'm making it a create demand play. A lot of people would just do that for free so smn to set up some of that. The last one that i think that's highly underrated is lhike content. Collaboration can get you there, but just generally, like getting those people to be aware of you and building a relationship with them in a way that's authentic.
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