

Why Should Anyone Work Here?
What It Takes to Create an Authentic Organization
Book • 2015
In this book, Rob Goffee and Gareth Jones explore how leaders can build workplaces where employees feel they can be their best selves through the DREAMS framework: designing for individuals, revealing organizational truths, enriching jobs, amplifying strengths, maintaining authenticity, and minimizing stupid rules.
They emphasize deriving meaning from work via connections, community, and cause, while providing diagnostics to assess and improve organizational culture.
The authors argue that authentic organizations outperform others in retention, customer satisfaction, and revenue growth by prioritizing human happiness and productivity.
They emphasize deriving meaning from work via connections, community, and cause, while providing diagnostics to assess and improve organizational culture.
The authors argue that authentic organizations outperform others in retention, customer satisfaction, and revenue growth by prioritizing human happiness and productivity.
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as his new book exploring what makes organizations places people genuinely want to work.


Gareth Jones

Simple Rules for Creating Great Places to Work





