The Game with Alex Hormozi

Alex Hormozi
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Jul 21, 2020 • 9min

"Leads Are Weak" 5 Ways To Increase Lead Quality | Ep 221

Which way is it again? Today, Alex (@AlexHormozi) talks about 5 ways you can increase your lead quality, how each of these ways work, and how you can optimize these to your advantage. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(1:10) - Targeting, steps, and offer: ways to increase lead quality.(2:47) - Application and value first: more ways to increase lead quality.(5:07) - Understand business model, start wide, monetization structures, etc.(7:58) - Keep tweaking to improve lead quality process.Follow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition
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Jul 17, 2020 • 16min

The 5 Stages of Niche Hopping... | Ep 220

You have to pick one which you can win at. You can’t win with all. Today, Alex (@AlexHormozi) talks about one of the common mistakes new entrepreneurs make: niche hopping, discusses the 5 stages that the entrepreneur will go through, and why picking just one is way better than spreading yourself too thin. Note: there is no shortcut, you have to put in the work.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(1:16) - Alex's failed attempt at owning multiple businesses for more money.(3:08) - 5 stages of Niche Hopping: optimism, pessimism, despair, perseverance, achievement.(6:54) - Confronting head problems is key to achieving eight-figure goals.(9:05) - Winning requires sticking through tough times when others give up.(10:59) - Gym Launch's success through continuous testing and improvement.(13:54) - Focusing on one niche, persevering through challenges for mastery.Follow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition
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Jul 10, 2020 • 43min

Guest Spot on Franchise Secrets

Listen in as Alex guest stars on the "Franchise Secrets" podcast. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Follow Alex Hormozi’s Socials:LinkedIn  | Instagram | Facebook | YouTube  | Twitter | Acquisition
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Jul 7, 2020 • 28min

State of The Union- The Gym Industry & Gym Launch | Ep 219

Genuinely my interest is in making you money. Alex (@AlexHormozi) talks about the major changes that the fitness industry has experienced in the past few months. He also breaks down the events and offers insights into the current state of the industry.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(1:57) - Market outlook: rough year ahead due to current circumstances(5:06) - Driving growth in fitness industry amidst new habits(7:47) - Alex explains why his company adapted to online model(13:51) - Online model surpasses gym revenue and profit in 4 months(17:39) - Unknown if fitness industry improves; online model more scalableFollow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition
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Jul 3, 2020 • 15min

Margin Madness | Ep 218

Learn the crucial mistake many business owners make with pricing strategies. Discover the importance of sales skills and how to negotiate discounts effectively. Explore how to protect profit margins while maintaining pricing integrity. Hear a personal story illustrating the costly consequences of undervaluing services. Gain insights into strategic pricing to maximize profitability and the necessity of knowing your business costs. This discussion emphasizes a confident approach to sales and the value of self-worth in pricing.
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Jun 30, 2020 • 7min

The Sweet Spot | Ep 217

Balance is not found, it’s created. Today, Alex (@AlexHormozi) talks about finding the right balance between the performance and role when it comes to managing your employee’s workflow. He also shares the metrics that are needed to find the balance.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(0:45) - Manage roles through balanced metrics, balancing performance and role.(2:17) - Define metrics to push individuals for better performance.(4:06) - Find the sweet spot between positive and negative aspects.(5:53) - Train employees with two metrics to maintain high-level performance.Follow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition
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Jun 26, 2020 • 16min

Cash Flow Consulting | Ep 216

You are always going to be paid for the value that you can create in the marketplace. Today, Alex (@AlexHormozi) shares with us the steps in the four quadrant model that helps you solve your cash flow issues and a math example that uses all these steps.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps: (1:07) - Cash flow issues: acquire customers, increase value per customer.(1:58) - 1st step: add upsells to products, introduce customers.(4:32) - 2nd and 3rd steps: add-on services, offer 10% discount.(6:28) - 4th step: tie continuity into acquisition process, downsell upsell.(8:42) - Math example: upfront earnings in first 30 days.(13:20) - Research on customer retention: expansion revenue, Ascension.Follow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition
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Jun 23, 2020 • 35min

Results Speak For Themselves | Ep 215

I signed up for owning a business. Therefore I have the responsibility to be a light to other people right now. Today’s episode is a bit different. We are joined by no other than Leila (@LeilaHormozi) as she talks about her background, how she deals and oversees the day-to-day tasks of the business, the lessons she’s learned along the way, and her advice to gym owners on moving forward during these rough times. (as heard on "The Trenches Podcast").Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(1:37) - Getting to know Leila Hormozi, her journey, scaling Gym Launch(5:11) - Dealing with offer iterations, overseeing aspects, hiring criteria(10:49) - Top 3 achievements, relationships made, lessons learned(18:53) - Dealing with competition, effective leadership, business during COVID(28:09) - Advice for stuck gym owners during hard timesFollow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition
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Jun 19, 2020 • 31min

How to Drive Revenue Online | Ep 214

Panic is just an expression of pain. Today, Alex (@AlexHormozi) talks about what it takes to grow your online business during COVID, accountability, why we should not let go of our sales and marketing teams, earn revenue while changing your value proposition, and why there really is no shortcut to the skill of selling (as heard on "Fitness Founders Podcast").Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(1:49) - Mindset for business owners, profitability, and team payments(6:11) - Advantages of small business owners, starting fresh, and accountability(15:38) - Importance of continuous sales and marketing during COVID(18:11) - Alex's playbook, changing value proposition, and the Prosperity Doctrine(23:52) - Learning to sell over the phone, no shortcuts to this skill(27:22) - Alex's predictions for the fitness industry in the next 6 monthsFollow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition
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Jun 16, 2020 • 18min

Throwback: The "New" Entrepreneurial Golden Resource | Ep 68

In order to grow, you need to do less. Today, Alex (@AlexHormozi) gives us insightful advice on how to say no to opportunities that spread your attention too thin, how you can start focusing on more important endeavors, and growing your individual character traits as you progress in your entrepreneurial journey.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(1:24) - "Attention is money" - Alex's perspective on the value of attention(3:04) - Entrepreneurs struggle to focus due to their go-getter nature(5:30) - Learn to say no and prioritize where you direct your attention(9:56) - Focusing attention makes difficult tasks easier, reveals insights(13:13) - Alex asks entrepreneurs about their attention, warns against spreading too thin(15:33) - Focus on one thing, multiple businesses divide attention and cause troubleFollow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition

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