

LITerally
Lacey Sites
LITerally is a podcast that shares the raw, unscripted experience of building an online business. Hosted by Lacey Sites, business mentor and success coach, this podcast literally takes you through the entire process of building a successful business and creating a lit up life. Each episode is a recording of actual coaching sessions between Lacey and one of her clients over the course of six months, giving you the "reality tv view" (minus the sleaze) of building an online business. LITerally will completely transform how you look at business and give you a much-needed dose of inspiration and permission to do things your way.
Episodes
Mentioned books

5 snips
May 15, 2024 • 51min
I Gave it All I Had (Session 13 with Robyn)
In Session 13 with Robyn, we discuss the big thing that's been happening for her personally and some huge mindset shifts she's had in the process. We also dive into her new funnel, what's working, what's not, and what strategic options are available for continuing to grow and scale it. This episode is the perfect mix of mindset and strategy that will leave you with big insights and shifts on both fronts that are sure to lead to more results in your own business. In this episode, you'll hear: The number one shift you can make when setting goals that feel 'impossible' One of the most vulnerable things we can do as humans and business owners The thing that gives you the most surrender and peace always When to set stretch goals (that you'll be way more likely to hit) The biggest strategic shift I recommend Robyn make in her current funnel When ads make sense and when they don't Episode Links Join my Facebook group Learn more about Robyn on her website

12 snips
May 8, 2024 • 31min
Social Media Success, Shifts, and Messaging Specifics (Close-Up with Lacey)
Key topics discussed in this podcast include creating social media success, shifts in strategy and mindset, importance of specific messaging for big results, identifying goals for social media, maintaining a positive relationship with social platforms, creating emotionally resonant content, leveraging emotional triggers for engagement, crafting engaging content, and the value of nuanced messaging for audience connection.

5 snips
May 1, 2024 • 58min
Messaging Nuances & Inner Child Needs (Session 12 with Robyn)
In Session 12 with Robyn, we dive into social media and messaging in a big way. We talk about what it looks like to make it the priority again and the nuances behind the message Robyn is putting out. We also discover a gap in her marketing that brings up some big edges and a conversation around a promise she made to herself when she was a child. This episode will support you with strategic steps you can take as well as a broader view of what could be keeping you stuck from going big with your own visibility. In this episode, you'll hear: When to make social the priority and when it's OK if it's not. Sometimes social is the priority and sometimes it's not and both are OK The thing that really creates ease in business (and lets you lean into your feminine) The big shift Robyn is making in her own messaging The big work we often have to do as we lean into more visibility (and why it often involves our inner child) Why 'landing the plane' for your clients is so valuable after a big breakthrough Episode Links Join my Facebook group Learn more about Robyn on her website

Apr 24, 2024 • 1h 1min
Look at Me Marketing (Session 11 with Robyn)
In Session 11 with Robyn, we discuss what it means to market yourself and lean into sharing in a new way. It's such a great conversation on knowing what works, while also acknowledging what works for you. Robyn brings such authenticity and I think represents what so many of us feel around this topic, and I know it will be such a useful one. In this episode, you'll hear: When it makes sense to lean into innovation vs. when are we using that as something to hide behind Robyn and I discuss "proximity marketing" and what we think around this in our space How our audience reads not just what we're saying but what we're bringing to what we're saying The difference between if a strategy is a good strategy vs. if it's a good strategy for you The recommendation I make for Robyn to test in her marketing strategy around her new offer Episode Links Join my Facebook group Learn more about Robyn on her website

21 snips
Apr 17, 2024 • 58min
Nothing is Wrong (Session 10 with Robyn)
In Session 10 with Robyn, we discuss that difficult place in business when things feel uncertain but nothing is actually wrong. We dive into detachment, big vision, and what safety in business really means. We also talk about what actually IS "wrong" right now and the personal and health challenges coming up for Robyn and how to address (or not address) those from a mindset perspective. This is a really interesting episode where I give a lot of thoughts and advice that is probably counter to what you're used to hearing but will be really supportive no matter where you're at in your own journey. In this episode, you'll hear: The thing Robyn is noticing with her new business that's really serving her that she wants to bring into her coaching business The recommendation I make for a quick win lead magnet and conversion strategy The counterintuitive advice I give Robyn about people understanding her message The mentality that's so prevalent in our industry that is so damaging and keeps a lot of people broke The thing that actually creates safety in our businesses Why I'm suggesting Robyn "blame" something outside of herself and the thing we name as something she won't overcome with just "the right mindset" Episode Links Join my Facebook group Learn more about Robyn on her website

13 snips
Apr 10, 2024 • 29min
Creating Success During Tough Seasons (Close-Up with Lacey)
Exploring the balance of authenticity online and prioritizing personal well-being while navigating tough times. The journey of overcoming grief and uncertainty while considering launching a business. Empowering self-reflection and success creation in challenging times.

10 snips
Apr 3, 2024 • 55min
Equilibrium (Session 8 with Robyn)
In Session 8 with Robyn, we discuss where she's at as she's wrapping up her year, how she's feeling about her relationship with social media, an update on her health journey, and she shares a fun business celebration. This feels like a beautiful wrap-up/level set that all centers around finding an equilibrium and what that looks like as a mom, and the owner of two businesses that are both in a "clean slate" phase. In this episode, you'll hear: The exciting and unexpected celebration Robyn has to share The thing that is the most freeing in business What Robyn uses as the primary way to shift her mindset The recommendation I'm making about finding balance and integration with both businesses The one thing we both see as the key to almost all success (especially the kind that is sustainable) Episode Links Join my Facebook group Learn more about Robyn on her website

11 snips
Mar 27, 2024 • 60min
Visibility Edges and Launch Strategy (Session 7 with Robyn)
In Session 7 with Robyn, we discuss the upcoming launch of Robyn's new business and the launch of her new offer in her coaching business. We talk about visibility edges that are coming up for her and some practical strategies about where to start when launching something new and what to focus on and leverage. We also discuss the big season of work Robyn is in and discerning between self-sabotage and a strong sprint. This episode is such a great mixture of mindset and strategy that will support you in stretching your own edges and bringing something new to life in business. In this episode, you'll hear: How to discern between self-sabotage and a sprint season What it looks like to find the balance between sprints and rest in business The reason Robyn's market research went totally different this time around One of the most important things we can give our clients as a coach The thing you want to focus on and leverage when launching something new The question to ask yourself when you hit a visibility edge Episode Links Join my Facebook group Learn more about Robyn on her website

10 snips
Mar 20, 2024 • 31min
Navigating Fine Lines and Nuances in Business for Better Results (Close-Up with Lacey)
The podcast delves into navigating fine lines and nuances in business, including balancing marketing dreams with personal goals, understanding contentment versus ambition, and managing workload while aiming for success. Topics include aligning passion with strategy, navigating challenges in business operations, exploring depth in business strategies, and the importance of interpreting advice based on individual circumstances.

Mar 13, 2024 • 57min
Ambition & Contentment (Session 6 with Robyn)
In Session 6 with Robyn, we discuss the balance of ambition and contentment, and what it means to want more when you're so good with what you have. We dive deep into balance in terms of our offers, our legacy, and our desires. And we look at what is driving the fear of wanting or asking for more. This is such a great episode that really showcases the tension we all face in being happy with where we are and wanting to create more simultaneously. In this episode, you'll hear: What we're using basecamp support for and what that looks like Balancing the desire to create legacy work without putting on too much pressure The two types of business models I see in our space A big red flag I look out for as a coach The fine line of contentment and wanting more The medicine Robyn is being delivered right now Episode Links Join my Facebook group Learn more about Robyn on her website


