The Mentor with Mark Bouris

“It's really important to tell your brand and company story.” Alexandra Sloane, Facebook's Australian head of marketing, joins The Mentor to talk about how businesses can use story-telling on social media to find customers, grow their audiences and make more sales. Also joining us is Julie Mathers, founder of Flora & Fauna, Australians largest online store for eco-friendly products. Julie talks about how she grew her business from the ground up by creating communities on Facebook and Instagram, and how she tests and trials her Facebook marketing. Join the Facebook Group.Follow Mark Bouris on Instagram, LinkedIn & YouTube.Want to grow your business and stay ahead of the pack? Access Mark Bouris' Masterclasses.Got a question or comment for Mark? Send an email. See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.

“Your employees are your company's value”. Tim Walmsley joins the podcast to talk about his business Bench On, which allows companies to put their under-utilised employees in short term contracts with other companies when they're in between projects. It's an interesting take on the changing workforce, helping keep people in their full-time work and helping businesses with their cash flow. Join the Facebook Group.Follow Mark Bouris on Instagram, LinkedIn & YouTube.Want to grow your business and stay ahead of the pack? Access Mark Bouris' Masterclasses.Got a question or comment for Mark? Send an email. See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.

Turning plastic bottles into fashion - hear how Vera Yan and Katia Santilli have saved a quarter of a million plastic bottles from landfill with their custom fabric, and what it was like building the Nimble Activewear brand from their shared Bondi lounge room.Join the Facebook Group.Follow Mark Bouris on Instagram, LinkedIn & YouTube.Want to grow your business and stay ahead of the pack? Access Mark Bouris' Masterclasses.Got a question or comment for Mark? Send an email. See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.

This week I'm joined by Julian Mitchell, the co-founder of a biotechnology company called Life Cykel, which is trying to change the world with mushrooms. The business started in 2015 and is developing milk products, sweeteners, clothing, supplements and more, all from native Australian mushrooms. To support that business is their “Shroom Room” mushroom growing kits, which allow people to grow mushrooms and sell back to the community. Life Cykel is a fascinating business and Julian is doing some really interesting work - make sure you tune in. Join the Facebook Group.Follow Mark Bouris on Instagram, LinkedIn & YouTube.Want to grow your business and stay ahead of the pack? Access Mark Bouris' Masterclasses.Got a question or comment for Mark? Send an email. See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.

This week I'm joined by one of Australia's most recognisable faces of the health and fitness industry - Michelle Bridges. From early days as a teenager running her own fitness classes at school, through to close to a decade as a trainer on The Biggest Loser, Michelle is a business machine. She has her own clothing range in Big W, her own food range Delicious Nutritious at Woolworths, and her very successful online training business, 12WBT - what can't she do?! We dig deep into Michelle's motivation behind her fitness businesses, and why she cares so much about all the people whose lives she has changed. Don't miss this one. Join the Facebook Group.Follow Mark Bouris on Instagram, LinkedIn & YouTube.Want to grow your business and stay ahead of the pack? Access Mark Bouris' Masterclasses.Got a question or comment for Mark? Send an email. See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.

This week's episode is a little different - I'm talking with a small business owner who has become a politician: Angela Vithoulkas. Angela and her brother ran the successful VIVO Cafe Group in Sydney for the last 18 years, and has been twice elected as an independent councillor for the City of Sydney. Angela's also running as an independent in the upcoming by-election in the seat of Wentworth, currently held by Malcolm Turnbull. She's a very busy woman! We talk about her background in business since a teenager, why she started the Small Business political party, and what motivates her. Tune in for an interesting conversation! Join the Facebook Group.Follow Mark Bouris on Instagram, LinkedIn & YouTube.Want to grow your business and stay ahead of the pack? Access Mark Bouris' Masterclasses.Got a question or comment for Mark? Send an email. See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.

This week I'm joined by Norm Black, the co-founder and CEO of online travel business, TripaDeal. Norm started the business in 2011 by selling luxury travel villas in Bali, and has now expanded rapidly around the world. He's now got over 100 staff based out of Byron Bay, and 1000 contractors around the world, and has really had phenomenal growth over the last few years. We talk about how he manages the rapid growth of the business, his future plans, and how TripaDeal has been successful focussing on marketing to Baby Boomers. Join the Facebook Group.Follow Mark Bouris on Instagram, LinkedIn & YouTube.Want to grow your business and stay ahead of the pack? Access Mark Bouris' Masterclasses.Got a question or comment for Mark? Send an email. See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.

This week I'm joined by Emma Bannister, the founder and CEO of Presentation Studio, a business dedicated to improving pitches, PowerPoints and presentations all around the world. Emma started as a graphic designer, who quickly realised there are so many terrible presentations going around, and wanted to do something about it. 11 years, 2 kids and 32 full-time staff later, Presentation Studio has grown into a multi-million dollar enterprise working with the biggest corporations in Australia and Asia. Tune in to hear some tips on how you can make the perfect presentation. Join the Facebook Group.Follow Mark Bouris on Instagram, LinkedIn & YouTube.Want to grow your business and stay ahead of the pack? Access Mark Bouris' Masterclasses.Got a question or comment for Mark? Send an email. See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.

This week I'm joined by Yasmin Border, founder of luxury Australian bath salt brand, The Soak Life. Yasmin's bootstrapped her business for two years and has grown to have her products stocked in 32 retailers around the country. But like many business owners, she's now at a crossroads about how best to grow The Soak Life, with questions about her product range, manufacturing, staffing and where she needs to turn next. We examine her challenges and talk over her next move - there's something in this episode for everyone. Join the Facebook Group.Follow Mark Bouris on Instagram, LinkedIn & YouTube.Want to grow your business and stay ahead of the pack? Access Mark Bouris' Masterclasses.Got a question or comment for Mark? Send an email. See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.

Emma Isaacs is the owner and CEO of Australia's largest professional network for women, Business Chicks. She joins Mark Bouris to talk about how she grew Business Chicks to more than 45,000 members around Australia, running conferences and networking events. Emma moved to the USA in 2016 to try and grow the business there, but describes it as her biggest failure. She's since pivoted to take a different tack which is launching very soon - and we go deep in looking at how that failure shaped her and helped her grow. Join the Facebook Group.Follow Mark Bouris on Instagram, LinkedIn & YouTube.Want to grow your business and stay ahead of the pack? Access Mark Bouris' Masterclasses.Got a question or comment for Mark? Send an email. See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.