The Mentor with Mark Bouris

Mentored.com.au
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Apr 28, 2022 • 13min

#318 Bonus: How fitness app SWEAT negotiated a spectacular deal

This is a bonus episode from Mark’s chat with SWEAT co-founder and former CEO Tobi Pearce on Straight Talk. Listen to the full Straight Talk episode hereWatch the full Straight Talk episode hereSUBSCRIBE to Straight Talk with Mark Bouris. Previous guests include John Kavanagh, Alex Fevola, Trent Robinson and Alexis Fernandez.Join the Facebook Group.Follow Mark Bouris on Instagram, LinkedIn & YouTube. See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.
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Apr 25, 2022 • 44min

#317 Bumble: Communicating your message effectively

Communicating your brand's message can be the difference between make or break.Bumble, the female-initiated social network & dating app, has positioned itself as part of a broader cultural movement for gender equality. Its unique value proposition has leveraged established worldwide success. Lucille McCart is Bumble's APAC Communications Director and leads the communications strategy. Mark Bouris and Lucille discuss the importance of language, being in tune with your audience and delivering a message that cuts through the noise.**** TAKE OUR 2022 SURVEY  ****APPLY FOR S2 SURVIVE + THRIVE Join the Facebook Group.Follow Mark Bouris on Instagram, LinkedIn & YouTube. See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.
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Apr 21, 2022 • 36min

#316 Bonus: Liberal candidate Dave Sharma stakes his claim for Wentworth seat

In its 120-year history, the affluent seat of Wentworth in Sydney is yet to elect outside of its Liberal preference. However, independent challenger Allegra Spender puts this under threat. Liberal candidate for Wentworth, Dave Sharma, joins Mark Bouris to stake his claim for the Sydney eastern suburb seat. Join the Facebook Group.Follow Mark Bouris on Instagram, LinkedIn & YouTube. See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.
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Apr 18, 2022 • 1h 2min

#315 Linktree: Monetising your corner of the internet

Aussie unicorn, Linktree is the link-in-bio category startup success story.Brothers Alex and Anthony Zaccaria and their business partner, Nick Humphreys, have found a solution that centralises creators' biggest headache on the internet, fragmentation of audience and revenue capabilities. The platform is utilised by more than 24 million brands globally, including TikTok, Selena Gomez, Red Bull, 'The Rock', and Mark Bouris.Mark Bouris and Linktree discuss the opportunity to democratise the digital space, creating your corner of the internet and building simplicity. Join the Facebook Group.Follow Mark Bouris on Instagram, LinkedIn & YouTube. See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.
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Apr 11, 2022 • 55min

#314 Sunroom: The common trait of every great entrepreneur

"If it's not edgy, then why are you doing it? "Michelle Battersby is the co-founder and Chief Marketing Officer at Sunroom - a content and connection platform for women and non-binary creators to make money.After 5 years in the corporate world, at the age of 25 Michelle was introduced to Whitney Wolfe Herd, Bumble’s CEO and Founder and tasked with launching the dating app into Australia. Battersby was ready for her next challenge, taking on the role of CMO at health and wellness app Keep it Cleaner.  Join the Facebook Group.Follow Mark Bouris on Instagram, LinkedIn & YouTube. See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.
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Apr 4, 2022 • 54min

#313 The DOM: Go your own way in business

Justin Seskin is the CEO and co-founder of The DOM, an online outlet for shopping. Raised by the rag trade, Justin Seskin wants to disrupt the Direct Factory Outlet and take it online.One of the backers of The DOM is Hilton Seskin. He is also Justin's father, known in the industry as part-owner of Rebel Sport during the '90s, founder of Glue Store and responsible for bringing Topshop and JD Sports to Australia. The retail heavyweights Justin and Hilton Seskin join Mark on The Mentor to provide an insight into how a mentor can help shape you as an entrepreneur and serve as a guide in your business. Join the Facebook Group.Follow Mark Bouris on Instagram, LinkedIn & YouTube. See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.
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Mar 28, 2022 • 51min

#312 LTK Australia: Scaling influence and making everything shoppable

Rey Vakili is the managing director of a three-sided marketplace business, LTK and has been tasked with establishing the Australian arm of the international platform alongside Alyce Tran, founder of Daily Edited. LTK is the largest Influencer Marketing community that gives creators the ability to monetise while also serving the brands and shoppers they engage with on the fashion-tech platform. Rey has positioned herself in pretty exciting places because she gives things a crack.  Her first job out of Yale was as the assistant to the editor-in-chief of American VOGUE – Anna Wintour. So what you'll love about my chat with Rey is that more things can happen for you if you choose to embrace the risk in business. Join the Facebook Group.Follow Mark Bouris on Instagram, LinkedIn & YouTube. See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.
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Mar 21, 2022 • 60min

#311 The Inspired Unemployed: Monetising fun and audience

Increasingly, people prioritise passion over a paycheck, and many gravitate towards the creator economy.Jack Steele and Matt Ford are the charming duos behind The Inspired Unemployed. The dynamic has shot to social media fame and has become a business, attaching with high tier brands, including the GQ, Redbull, Louis Vitton and Vogue. The Inspired Unemployed have released a beer under Better Beer to cushion their rapid rise. The boys are in a unique position to leverage their business, so how will they protect this in the long run?Join the Facebook Group.Follow Mark Bouris on Instagram, LinkedIn & YouTube. See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.
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Mar 16, 2022 • 45min

#31 0 Bonus: Australia's response to natural crisis is out of date

Within an instant, flash floods have destroyed the thousands of homes that reside along the northeast coast of Australia at the start of 2022. It has become apparent that our country’s response to a natural crisis is not working, and it is in demand of an update. Andrew Constance, former NSW transport minister, running in the marginal seat of Gilmore, witnessed firsthand the savagery of the Black Summer fires during 2019-20. Join the Facebook Group.Follow Mark Bouris on Instagram, LinkedIn & YouTube.   See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.
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Mar 14, 2022 • 1h

#309 Dr Cody: Cracking the social media algorithm & making it work for you

People are obsessed with watching Sydney-based chiropractor Dr Cody crack and adjust the necks, backs and hips of people with built-up tension.Cody has a powerful and loyal follower base of 300k on Instagram and three million on TikTok. For this reason, people will travel for hours just to be cracked by him. Mark Bouris and Cody discuss how entrepreneurs can reach up to 1 billion video views online, how to leverage and convert your online presence, and why hustle culture might just be clickbait. Join the Facebook Group.Follow Mark Bouris on Instagram, LinkedIn & YouTube. See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.

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