

High Intensity Business
Lawrence Neal
High Intensity Business is a high intensity strength training and strength training business podcast offering content to help you realise your health goals, become a great personal trainer, and build a successful HIT business. Content includes training protocols, workouts, exercise science, nutrition, and biohacking. From a HIT business perspective, we cover personal training, coaching, startup, sales, marketing, operations, systems, hiring, scaling, etc. Guests include Dr Doug McGuff, Drew Baye, Skyler Tanner, Patty Durell, Walter Vendel, Fred Hahn, James Fisher PhD, James Steele PhD, Luke Carlson, Adam Zickerman, Kyle Recchia, Adrian Antigua, Bill Crawford, Joe Cirulli, Dorian Yates, Simon Melov PhD, Roger Schwab, Simon Shawcross, and many more.
Episodes
Mentioned books

Feb 16, 2022 • 57min
352 - Tim Ryan - The History and Philosophy of HIT - The High-Intensity Training Fundamentals Series
Tim Ryan (info @ stronglifetraining.com) is a Master Super Slow instructor and owner of Strong Life Personal Training in Barrington, Illinois. He has 40 years of experience in the health and fitness field operating various personal training businesses, mentoring exercise instructors, and taking part in exercise equipment design. Tim has earned various national fitness certifications from ACSM, ACE, and the Super Slow Exercise Guild. In this episode, Tim discusses the history and philosophy of HIT, specifically training frequency, number of exercises, movement speed, rep range, and much more. Contact Tim to learn about his workshops and seminars to help you upgrade your personal training experience and grow your business. Contact Ryan here: Website: stronglifetraining.com Email: info @ stronglifetraining.com Phone (US): 630-862-5176 Access business tactics to maximize your strength studio growth This podcast episode is brought to you by ARX Do you struggle to attract and retain clients in your strength training studio? ARX machines use breakthrough motorized resistance and computer software to give your clients the perfect workout every time, so you can start to deliver great workouts and grow your business with confidence. Get $500 OFF by going to ARXFit.com/HIB and booking a call with the ARX sales team – Book Here For all of the show notes, links and resources - Click Here

Feb 14, 2022 • 35min
351 - Clay Steffee - Designing Exercise Machines for Arthur Jones, Nautilus, MedX, LifeFitness, and Exerbotics - Part 1
Clay Steffee has worked alongside Arthur Jones designing an array of game changing exercise machines. He is also responsible for engineering strength equipment for MedX and LifeFitness. Clay has a degree in Mathematics from the University of South Florida. In this episode, Clay shares his story working with Arthur Jones, designing exercise machines for Nautilus, MedX, LifeFitness, and much more. Start your own strength training business This podcast episode is brought to you by ARX Do you struggle to attract and retain clients in your strength training studio? ARX machines use breakthrough motorized resistance and computer software to give your clients the perfect workout every time, so you can start to deliver great workouts and grow your business with confidence. Get $500 OFF by going to ARXFit.com/HIB and booking a call with the ARX sales team – Book Here For all of the show notes, links and resources - Click Here

Feb 2, 2022 • 1h 39min
350 - James Fisher - How to Maximise Muscle Hypertrophy in an Athletic Population
James Fisher PhD (james.fisher @ solent.ac.uk) is one of the leading exercise scientists publishing numerous peer-reviewed articles relating to resistance training, health, and fitness. He is also a Senior Lecturer for the School of Sport, Health, and Social Sciences at Southampton Solent University in the UK. In this episode, James talks about his research paper Resistance Training Recommendations to Maximize Muscle Hypertrophy in an Athletic Population: Position Stand of the IUSCA which explains the concepts of hypertrophy, reconciliation of acute vs long-term evidence, the relationship between strength and hypertrophy, recommendations for maximizing skeletal muscle hypertrophy in an athletic population, and much more. Build a profitable strength training business This podcast episode is brought to you by ARX Do you struggle to attract and retain clients in your strength training studio? ARX machines use breakthrough motorized resistance and computer software to give your clients the perfect workout every time, so you can start to deliver great workouts and grow your business with confidence. Get $500 OFF by going to ARXFit.com/HIB and booking a call with the ARX sales team – Book Here For all of the show notes, links and resources - Click Here

Jan 26, 2022 • 1h 2min
349 - Brad Stanke - How to Find and Hire Great Trainers for your Strength Training Business
Brad Stanke (brad @ stangaardfitness.com) is a resistance exercise recruiter and a Discover Strength franchise owner. He has 8 years of recruitment experience working with various recruitment agencies. Currently, his focus is to bring support to strength training businesses in hiring great trainers. In this episode, Brad shares the hiring landscape within the fitness industry, his recruitment process and why it's more effective than using job boards, employee retention, hiring tactics, and much more. Hire and develop great trainers This podcast episode is brought to you by ARX Do you struggle to attract and retain clients in your strength training studio? ARX machines use breakthrough motorized resistance and computer software to give your clients the perfect workout every time, so you can start to deliver great workouts and grow your business with confidence. Get $500 OFF by going to ARXFit.com/HIB and booking a call with the ARX sales team – Book Here For all of the show notes, links and resources - Click Here

Jan 19, 2022 • 1h 30min
348 - Brian D. Johnston on Cluster Sets, Blitz Cycles, and Zone Training
Brian D. Johnston (logicbdj @ hotmail.com) is the developer of Zone Training and Triangular Training methods. He has authored 20 books on the subject of exercise and nutrition science, is a contributor to the Merck Medical Manuals, and has written for various magazines including Iron Man Magazine and Olympian News. He specializes in the area of spinal rehabilitation, bodybuilding, and athletic strength training. In this episode, Brian talks about cluster sets, blitz cycles, zone training, exercise programming for seniors, business and personal training tips, and much more. Learn how to build and maintain a strong client base This podcast episode is brought to you by ARX Do you struggle to attract and retain clients in your strength training studio? ARX machines use breakthrough motorized resistance and computer software to give your clients the perfect workout every time, so you can start to deliver great workouts and grow your business with confidence. Get $500 OFF by going to ARXFit.com/HIB and booking a call with the ARX sales team – Book Here For all of the show notes, links and resources - Click Here

Jan 5, 2022 • 1h 20min
347 - Luke Carlson - The Role of Fitness Professionals in Public Health: A Review of the Literature
Luke Carlson (luke @ discoverstrength.com) is the CEO of Discover Strength, a strength training studio located in Minneapolis, Minnesota. His team at Discover Strength operate the Discover Strength Franchise and host the Resistance Exercise Conference (REC) annually. In this episode, Luke talks about the scientific paper The Role of Fitness Professionals in Public Health: A Review of the Literature which provided an overview of the evidence on fitness professionals, their role in physical activity for health agendas, and the professional education and training that is available to support them. Luke discusses the gap between fitness professionals and health professionals, the 4 key issues for considerations in the fitness industry, and much more. Achieve your 2022 strength training business vision This podcast episode is brought to you by ARX Do you struggle to attract and retain clients in your strength training studio? ARX machines use breakthrough motorized resistance and computer software to give your clients the perfect workout every time, so you can start to deliver great workouts and grow your business with confidence. Get $500 OFF by going to ARXfit.com/HIB and booking a call with the ARX sales team – Book Here For all of the show notes, links and resources - Click Here

Jan 4, 2022 • 1h 2min
346 - Josh Jarrett - How a Former CMO/SVP in Consumer Marketing thinks about Marketing a Strength Training Business
Josh Jarrett is the Chief Exercise Officer at Quantify Fitness, a personal training studio in Nashville, Tennessee, which uses the latest exercise technology to provide time-efficient workouts. He is also a National Strength & Conditioning Association Certified Personal Trainer (NSCA-CPT) and a Certified Bulletproof Coach. In this episode, Josh shares updates on Quantify Fitness, ARX training tips, ways to market a strength training business, social media marketing strategies, and much more. Become a Successful Strength Training Studio Owner This podcast episode is brought to you by ARX Do you struggle to attract and retain clients in your strength training studio? ARX machines use breakthrough motorized resistance and computer software to give your clients the perfect workout every time, so you can start to deliver great workouts and grow your business with confidence. Get $500 OFF by going to ARXFit.com/HIB and booking a call with the ARX sales team – Book Here For all of the show notes, links and resources - Click Here

Dec 8, 2021 • 1h 5min
345 - Dave Smith PhD - How to Make Better Decisions in your Business and Life (Part 8)
Dave Smith PhD (d.d.smith @ mmu.ac.uk) is a HCPC registered Sport and Chartered Exercise Psychologist and a Senior Lecturer in Sport and Exercise Psychology at Manchester Metropolitan University. Dave has deep interests in high intensity training, psychological skills training, and decision-making processes in sports. Listen to Parts 1-7: 232 – Dave Smith PhD – How to make Better Decisions in your Business (Part 1) 251 – Dave Smith PhD – How to Make Better Decisions in your Business and Life (Part 2) 314 – Dave Smith PhD – How to Make Better Decisions in your Business and in Life (Part 3) 317 – Dave Smith PhD – How to Make Better Decisions in your Business and Life (Part 4) 318 – Dave Smith PhD – How to Make Better Decisions in your Business and Life (Part 5) 320 – Dave Smith PhD – How to Make Better Decisions in your Business and Life (Part 6) 321 – Dave Smith PhD – How to Make Better Decisions in your Business and Life (Part 7) In this episode, Dave joins me for Part 8 of our Decision Making series to show you how to make better decisions in your life and business. He talks about performing pre-mortems, benefits of negative thinking, sunk cost fallacy, overcoming analysis paralysis, and much more. Build a great strength training studio This podcast episode is brought to you by ARX Do you struggle to attract and retain clients in your strength training studio? ARX machines use breakthrough motorized resistance and computer software to give your clients the perfect workout every time, so you can start to deliver great workouts and grow your business with confidence. Get $500 OFF by going to ARXFit.com/HIB and booking a call with the ARX sales team – Book Here For all of the show notes, links and resources - Click Here

Dec 8, 2021 • 58min
344 - Julian Massler on Measuring and Optimising Retention, Contracts, Pricing and Packaging, and Client Education
Julian Massler (jm @ aurumfit.com) is the co-founder and CEO at Aurum Fit, a strength training company based in Zurich, Switzerland that uses adaptive resistance technology to deliver incredible workouts. Aurum Fit's unique training concept of 6 minutes a week helps clients achieve scientifically proven health benefits Learn about the AURUM franchise opportunity. In this episode, Julian talks about measuring and optimizing retention, pricing and packaging, client education strategies, and much more. Get timeless retention strategies to grow your strength training business This podcast episode is brought to you by ARX Do you struggle to attract and retain clients in your strength training studio? ARX machines use breakthrough motorized resistance and computer software to give your clients the perfect workout every time, so you can start to deliver great workouts and grow your business with confidence. Get $500 OFF by going to ARXFit.com/HIB and booking a call with the ARX sales team – Book Here For all of the show notes, links and resources - Click Here

Nov 24, 2021 • 1h 31min
343 - John Little - The Story of Nautilus North Strength & Fitness Centre
John Little is the owner of Nautilus North Strength and Fitness Centre in Bracebridge, Ontario. He is an accomplished author in the field of exercise, philosophy, history, and martial arts. John's articles have been published in every major fitness and martial arts magazine in North America and he has produced over 40 publications. Check out John Little's books In this episode, John shares the story of Nautilus North, workout programs and protocols, business growth strategies, his latest HITuni course John Little's Six-Minute HIT, and much more. Get exclusive content from John inside HIT Business Membership This podcast episode is brought to you by ARX Do you struggle to attract and retain clients in your strength training studio? ARX machines use breakthrough motorized resistance and computer software to give your clients the perfect workout every time, so you can start to deliver great workouts and grow your business with confidence. Get $500 OFF by going to ARXFit.com/HIB and booking a call with the ARX sales team – Book Here For all of the show notes, links and resources - Click Here


