Growth Think Tank

Niching is the #1 way I know to set a solid foundation to establish your brand. It is all about positioning yourself as the authority and standing out from the crowd around you. Susan Friedmann, the author of "Riches in Niches", an international best selling book shares amazing wisdom here in this episode. Susan talks about the fears that keep people from finding their profitable niche. Get the show notes for 069 Susan Friedmann | Riches in Niches-Don't Let your Fears Stop You Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett @nichepreneur #RichesinNiches #Profitable #Episode069 #Podcasts Give Leaders in the Trenches a review on iTunes!

Most conferences are usually structured the same. We walk way with tons of useful information, but rarely do we build lasting friends or more importantly, transform our businesses because of attending these events. Think back on the last conference you attended…what have you applied to your business? How about the stack of business cards you collected there that just sits on your desk? Get the show notes for 065 Gene Hammett with Jared Easley and Kimanzi Constable | Work Hard Play Hard Summit in Maui – Part 3 Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett @KimanziC @jaredeasley #Conferences #Business #Episode065 #Podcasts Give Leaders in the Trenches a review on iTunes!

Failure is part of business. Failure is something that all of us have faced. Even the millionaires and billionaires of our society have encountered failure.Today, we talk with Nick Unsworth who shared how he overcame eleven failures before he found success. Think about that for a second. Eleven times Nick had to face not being right and losing tons of money. But the key here is how he kept going. In short, it was his inner belief that he could do it. Nick talks about mindset and the amazing mentors in his life to help him find the right steps to real success. Get the show notes for 067 Nick Unsworth | Why Your Inner Belief is So Important to Success Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett @NickUnsworth #FoundSuccess #AmazingMentors #Episode067 #Podcasts Give Leaders in the Trenches a review on iTunes!

When you publish content on the web, it is searchable by everyone (fact). When you publish valuable content, it positions you as an authority (fact). When you publish crap…well, you get the point. David Meerman Scott, author of many books on Sales and Marketing like "The New Rules of Marketing & PR", talks about how content creation is changing. He shares specific insights that you can use to attract new clients. Listen in hear for tremendous value and take action on it today. Get the show notes for 068 David Meerman Scott | On the Web, You Are What You Publish Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett @dmscott #BestSeller #MarketingandPR #Episode068 #Podcasts Give Leaders in the Trenches a review on iTunes!

Every business owner I know understands that leadership is a key aspect of growth. Leadership is not the "command and control" type of approach to delegating. Real leadership is so much more. Our guest today is Janice Marturano, and she shares the four areas of leadership excellence in this interview. Plus, we talk about the two competencies of excellence in leadership. Janice spent more than 30 years being a leader and now her mission is to help others become the leaders they want to be. Get the show notes for 066 Janice Marturano | The Keys to Practical Leadership and Not Losing Yourself Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett @JaniceMarturano #RealLeadership #CommandandControl #Episode066 #Podcasts Give Leaders in the Trenches a review on iTunes!

Laser-like focus on your ideal client is essential to your business and your success. You must take the time to understand the inner workings of your audience so that you can serve them and add value to their lives. Most people believe they know their target market, but with exploration they see that they don't have the depth required to book yourself solid. Get the show notes for 064 Michael Port | There is Nothing MORE Valuable Than Understanding Your Target Market Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett #TargetMarket #Audience #Episode064 #Podcasts Give Leaders in the Trenches a review on iTunes!

Getting RESULTS is not about luck. It is about your strategy and execution. To create the right strategy and execute it with effectiveness, you also have to have the right mindset. This title says it all, because mindset is what shapes the strategies you believe are possible and the actions you take. Donna Cravotta is the CEO of Social Sage PR. Donna shares her journey to success and specifics for your own PR. The journey "out of the trenches" is not easy sometimes, but it is so worth it. Get the show notes for 063 Donna Cravotta | Mindset Matters the Most in Your Success Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett @DonnaCravotta #GettingResults #Mindset #Episode063 #Podcasts Give Leaders in the Trenches a review on iTunes!

Some people dream of having a big audience or a huge tribe. While others know that journey starts with impacting a few. David Saltzman shares with you about his success of creating a podcast for a small audience (less than 6,000 downloads per month) after only 3 months. He got sponsorship on day 1 and continues to have sponsors that are extremely pleased with their support of the podcast and David. Discover what this can means for your business. Get the show notes for 062 David Saltzman | Building Your Business in a Narrow Market Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett #Success #Journey #Episode062 #Podcasts Give Leaders in the Trenches a review on iTunes!

This episode is not for business owners that want to be average or mediocre. It is for those special leaders that want to be different and separate themselves from the pack. It is all about "standing out" in your business so that you can attract better customers, get higher fees (profits), and make a greater impact. This episode gives the 7 strategies you need to be specific about if you want to STAND OUT. Get the show notes for 059 Gene Hammett | How to Stand Out in Business Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett #BusinessOwners #StandOut #Episode059 #Podcasts Give Leaders in the Trenches a review on iTunes!

So many businesses tend to believe that they can serve anyone and everyone. However, if you listen to many episodes here at Leaders in the Trenches, you know that is a huge mistake. John Cote knew he wanted to focus his services and become a market leader in building websites, creating powerful marketing campaigns and getting amazing results for one target market. This journey has taken John to a place where he is no longer only trading time for money. Get the show notes for 061 John Cote | How A Digital Agency Found Their Target Market Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett @johnwcote #BuildingWebsites #MarketLeader #Episode061 #Podcasts Give Leaders in the Trenches a review on iTunes!