

Web3 CMO Stories
Joeri Billast
Web3 CMO Stories is the leading podcast for Web3, AI and strategic brand building. Hosted by Joeri Billast – author of The Future CMO (endorsed by Philip Kotler), international speaker and media host. This top five percent global show brings sharp, strategic conversations for founders, CMOs and marketers in Web3, AI and digital business.Guests include respected thought leaders and marketing minds from the blockchain, AI and digital business scene.You’ll hear insights from voices such as Gary Vaynerchuk (Gary Vee), Chris Do, Mark Schaefer, Joe Pulizzi, Ben Goertzel (SingularityNET) and Jason Yeager (MyTechCEO). Coming up: Musa TariqEach episode offers clear, actionable ideas to help you grow with trust, visibility and narrative clarity in a fast-changing technological landscape.Featured in Cryptopolitan and sponsored by CoinDesk (2024), RYO (2025-2026) and Metricool (2026)
Episodes
Mentioned books

Feb 9, 2022 • 27min
S1 E05 Why You Need to Focus on One Thing to Become an Expert In – with Nura Ali
Send us Fan MailThis is the fifth episode of my brand new podcast CMO Stories: conversations with Chief Marketing Officers, Marketing Directors, Marketing Managers from all over the world about their challenges, tools and tactics.My guest for this episode is Nura Ali, Chief Marketing Officer at Boat Mobile. She is also the CEO of Bold Branding Group. This episode was recorded through a Zoom-call on December 1, 2021.You find the show notes here: https://webdrie.net/s1-e05-why-you-need-to-focus-on-one-thing-to-become-an-expert-in-with-nura-ali/Together with podcast I am building a CMO Community. If you want to know more, follow me on Twitter or Instagram and send me a DM with the keyword "CMO100".Happy listening!– Joeri.......................................................................... 📘 Read The Future CMO: Amazon 👥 Join the Future CMO Community 🌿 Explore Sintra Synergies Retreat 💼 Connect on LinkedIn..........................................................................

Feb 2, 2022 • 27min
S1 E04 Why You Should have the Same Technology Experience at Work and at Home – with Rachel James
Send us Fan MailThis is the fourth episode of my brand new podcast CMO Stories: conversations with Chief Marketing Officers, Marketing Directors, Marketing Managers from all over the world about their challenges, tools and tactics.My guest for this episode is Rachel James, Chief Marketing Officer at Applaud. This episode was recorded through a Zoom-call on December 1, 2021.You find the show notes here: https://webdrie.net/s1-e04-why-you-should-have-the-same-technology-experience-at-work-and-at-home-with-rachel-james/Together with podcast I am building a CMO Community. If you want to know more, follow me on Twitter or Instagram and send me a DM with the keyword "CMO100".I hope you enjoy listening to this episode.All feedback welcome!– Joeri.......................................................................... 📘 Read The Future CMO: Amazon 👥 Join the Future CMO Community 🌿 Explore Sintra Synergies Retreat 💼 Connect on LinkedIn..........................................................................

Jan 26, 2022 • 27min
S1 E03 How to Make Your Business Better with Tracking Systems – with Emilia Korczynska
Send us Fan MailThis is the third episode of my brand new podcast CMO Stories: conversations with Chief Marketing Officers, Marketing Directors, Marketing Managers from all over the world about their challenges, tools and tactics.My guest for this episode is Emilia Korczynska, Head of Marketing at Userpilot. This episode was recorded through a Zoom-call on November 29, 2021.You find the show notes here: https://webdrie.net/s1-e03-how-to-make-your-business-better-with-tracking-systems-with-emilia-korczynska/Together with podcast I am building a CMO Community. If you want to know more, follow me on Twitter or Instagram and send me a DM with the keyword "CMO100".I hope you enjoy listening to this episode.All feedback welcome!– Joeri.......................................................................... 📘 Read The Future CMO: Amazon 👥 Join the Future CMO Community 🌿 Explore Sintra Synergies Retreat 💼 Connect on LinkedIn..........................................................................

Jan 19, 2022 • 26min
S1 E02 Why is it Important to Make “Human” Posts on Social Media – With Gaëlle Pitaud
Send us Fan MailThis is the second episode of my brand new podcast CMO Stories: conversations with Chief Marketing Officers, Marketing Directors, Marketing Managers from all over the world about their challenges, tools and tactics.My guest for this episode is Gaëlle Pitaud, International Marketing Manager at WorkAdventure. This episode was recorded through a Zoom-call on November 24, 2021.You find the show notes here: https://webdrie.net/s1-e02-why-is-it-important-to-make-human-posts-on-social-media-with-gaelle-pitaud/Together with podcast I am building a CMO Community. If you want to know more, follow me on Twitter or Instagram and send me a DM with the keyword "CMO100".I hope you enjoy listening to this episode.All feedback welcome!– Joeri.......................................................................... 📘 Read The Future CMO: Amazon 👥 Join the Future CMO Community 🌿 Explore Sintra Synergies Retreat 💼 Connect on LinkedIn..........................................................................

Jan 12, 2022 • 16min
S1 E01 Why does Yaroslava Compare Marketing with a Bamboo Tree – with Yaroslava Upatova
Send us Fan MailThis is the first episode of my brand new podcast CMO Stories: conversations with Chief Marketing Officers, Marketing Directors, Marketing Managers from all over the world about their challenges, tools and tactics.My guest for this episode is Yaroslava Upatova, CMO at Decima Digital & TORI. This episode was recorded at Web Summit in Lisbon on November 4, 2021.You find the show notes here: https://webdrie.net/e01-why-does-yaroslava-compare-marketing-with-a-bamboo-tree-with-yaroslava-upatova/Together with my podcast I am building a CMO Community. If you want to know more, follow me on Twitter or Instagram and send me a DM with the keyword "CMO100".I hope you enjoy listening to this episode.All feedback welcome!– Joeri.......................................................................... 📘 Read The Future CMO: Amazon 👥 Join the Future CMO Community 🌿 Explore Sintra Synergies Retreat 💼 Connect on LinkedIn..........................................................................


