MicroConf On Air

http://microconfonair.com Today, we're joined by MicroConf Connect members Edwin Williams, Founder of ZenHammer, and Tony Chan, Founder of CloudForecast. If you want to be featured on our Founder Spotlight series, join MicroConf Connect @ www.microconfconnect.com. https://microconf.com MicroConf Connect ➡️ http://microconfconnect.comTwitter ➡️ https://twitter.com/MicroConfE-mail ➡️ support@microconf.com MicroConf 2020 Headline Partners Stripehttps://stripe.comTwitter ➡️ https://twitter.com/Stripe Basecamphttps://basecamp.comTwitter ➡️ https://twitter.com/Basecamp

https://microconf.com MicroConf Growth 2017 Rob does a deep-dive into the decision-making framework he used during the acquisition of Drip. He reflects on his journey from 2005 through 2017, looking back at his changing motivation as he stair-stepped his way from tiny early businesses like a beach towel e-commerce site, to a seven-figure SaaS app. And he provides in-depth information about what a life-changing acquisition looks like from the inside. Check out Rob’s MicroConf speakers page for more talk’s ➡️ https://microconf.com/speakers/rob-walling

http://microconfonair.com During this conversation with Rand Fishkin, the CEO and Co-Founder of SparkToro, we are chatting about high quality web marketing opportunities and how to make the most out of those outlets. Rand mentions a few resources:  Communities for Marketers:Coywolf CommunityData Driven U Check out Rand's Blog Post, "119 Examples of 10X Content (by Rand Fishkin) | SparkToro" MicroConf 2020 Headline Partners Stripehttps://stripe.comTwitter ➡️ https://twitter.com/Stripe Basecamphttps://basecamp.comTwitter ➡️ https://twitter.com/Basecamp

https://microconf.com MicroConf 2013 Or: how to embed marketing development in your business as a repeatable practice. Why it isn’t easy, how you can get started and the single most important thing you can do to improve your growth. Put your hand up if you are convinced of the importance of any of the following for your business: SEO/Adwords A/B testing Conversion optimisation Funnel analytics Onboarding/first-run experience Lifecycle emails/drip marketing Now. Keep your hands up if you think you’ve totally got these sorted. No room for improvement. In which case you won’t need to watch Patrick’s talk, but might still want to consider it: he finishes with a moving personal testimony to the importance of discussing mental health issues in the developer community. If you work in software the chances are good that you will know someone who will benefit from this discussion. Check out Patio11's MicroConf speakers page for more talk’s ➡️ https://microconf.com/speakers/patric...

We're welcoming co-founder of Snappa, Christopher Gimmer, to talk about SEO, content development, YouTube, and how each of those pieces, done correctly, can create a flywheel for your startup. Check out more talks from Christopher ➡️ https://microconf.com/speakers/christopher-gimmer MicroConf Connect ➡️ http://microconfconnect.comTwitter ➡️ https://twitter.com/MicroConfE-mail ➡️ support@microconf.com MicroConf 2020 Headline Partners Stripehttps://stripe.comTwitter ➡️ https://twitter.com/Stripe Basecamphttps://basecamp.comTwitter ➡️ https://twitter.com/Basecamp

https://microconf.com MicroConf 2014 Playing the Long Game: Making Entrepreneurship a Sustainable Life - Dr. Sherry Walling

On this week's episode of MicroConf On Air, we covered a few questions that have come in over the last few months that we haven't been able to address during the livestream.   Thanks to our 2020 Headline Sponsors, Stripe and Basecamp.  If you want to join the conversation, you can tune in live on Wednesday @ 1:00 PM ET at microconfonair.com  

In this discussion, Jason Cohen, founder of WP Engine, shares insights on building a successful self-funded business. He emphasizes the importance of predictable monthly revenue and contrasts recurring models with one-off sales. Jason reveals his strategy of targeting around 150 customers at higher prices instead of many at lower rates. He discusses effective customer development tactics, boutique positioning, and the math behind annual prepay options. Lastly, he advises founders to understand their goals before scaling, ensuring aligned growth strategies.

http://microconfonair.comA new segment of MicroConf On Air, we're going to host founders who have joined the MicroConf Connect community to share their stories, their successes and failures, and more.   Shownotes: Today, we are featuring Anthony Eden, Founder of DNSimple.Anthony Eden is the founder of DNSimple, a 25-year software developer, and a seasoned international speaker. In addition to bootstrapping DNSimple, Anthony has been an early-stage member of numerous small businesses and startups since the late 90s. Anthony has a large portfolio of open source projects that he either created or contributed to, using multiple languages including Java, Python, Ruby, Clojure, Go, Erlang and Elixir. Anthony has spoken at conferences in both the US and Europe on topics such as software development techniques, best practices for systems design, and how to build a sustainable business. When he's not working you can find him surfing, snowboarding, playing board games, and traveling. Anthony currently lives near Melbourne, Florida.https://microconf.comMicroConf Connect ➡️ http://microconfconnect.comTwitter ➡️  https://twitter.com/MicroConfE-mail ➡️ support@microconf.comMicroConf 2020 Headline PartnersStripehttps://stripe.comTwitter ➡️ https://twitter.com/StripeBasecamphttps://basecamp.comTwitter ➡️ https://twitter.com/Basecamp  

microconf.comMicroConf 2015 There are 2 obstacles getting in the way of your visitors clicking your buttons: friction and anxiety. In this short presentation, see how both may be holding your CTR back - and what we've done to reduce friction and neutralize anxiety. (With data from A/B tests we ran in 2013 and 2014 on button copy.) Oh, and find out what the hell we mean by ""lizards thru doorways""... and how that little phrase can make all the difference for your button click-thrus. By Joanna Wiebe of Copy Hackers (copyhackers.com). Check out Joanna’s MicroConf speakers page for more talk’s ➡️ https://microconf.com/speakers/joanna-wiebe