Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing
Sports Geek
Sean Callanan (@seancallanan) from @SportsGeek brings you the best practices from the sports business and sports digital marketing world each week. Interviews with people behind the scenes with teams and leagues in the USA, Australia and Europe. Technology and digital take a strong focus as Sean looks how sports teams can better connect with fans and deliver results for sponsors. If you work in sports or would like to or are simply a marketing professional who loves sports then this podcast is for you.
Episodes
Mentioned books
Nov 27, 2017 • 54min
AFL, Audiences & Growth with Darren Birch
On this week's episode Sean catches up with Darren Birch, General Manager of Growth, Digital and Audience at Australian Football League. Sean and Darren discuss his role at the AFL and the importance of new audiences and growth. Full show notes
Nov 15, 2017 • 50min
Sally Phillips connecting kids with WNBL's elite
On this week's episode Sean catches up with Sally Phillips, Head of the WNBL at Basketball Australia. Sean and Sally chat about hoops, TV and connecting grassroots with elite talent. Full show notes
Nov 15, 2017 • 11min
Peter Beattie on 2018 Gold Coast Commonwealth Games legacy
On this week's bonus episode Sean catches up with the Chairman of the Commonwealth Games 2018 (#GC2018), Peter Beattie. Peter chats to Sean about his involvement in the Gold Coast Games and the benchmark that Melbourne set in 2006. Full show notes
Nov 12, 2017 • 1h 12min
Steve Conley on making the career jump from tech to data
On this week's episode Sean catches up with returning guest, Steve Conley from the Boston Red Sox. Steve chats to Sean about making a career jump from tech to data. Full show notes
Nov 5, 2017 • 46min
Robots, VR, Innovation with Nancy Bennett
On this week's episode Sean catches up with Nancy Bennett, Chief Creative Officer of Two Bit Circus. Sean and Nancy chat about VR, robots & blend of art & tech and where it can take us. Full show notes.
Oct 29, 2017 • 50min
Developing athletes off the field with Paul Marsh - CEO Series
On this week's episode Sean catches up with Paul Marsh, CEO of the AFL Players Association. As part of the Sports Geek CEO series, Sean and Paul chat about the role the Players Association provides in supporting players throughout their football career as well as transitioning to life after football. Full show notes
Oct 22, 2017 • 41min
Andrew Collins on Sports in China - CEO Series
On this week's episode Sean catches up with Andrew Collins, CEO of Mailman Group as part of the Sports Geek CEO Series. Sean chats with Andrew about how Mailman are helping some of the world's largest sports brands understand the Chinese market. Full show notes
Oct 15, 2017 • 34min
#AskSportsGeek – Digital trends, Linkedin, esports, Facebook & more
On this week's episode Sean throws the mike out to his followers on Twitter, Linked In, Facebook and the SportsBiz Slack community for the next instalment of "Ask Sports Geek". Full show notes
Oct 8, 2017 • 51min
Sports, tech and stats with Nick Maywald
On this week's episode, Sean catches up with Nick Maywald, Group Managing Director at Genius Sports. Sean and Nick chat about the rise of sports & tech especially the rise in demand for stats from leagues & fans alike. Full show notes
Oct 1, 2017 • 1h 17min
Dave Ray on NRL, Twitter and podcasting
On this week's episode, Sean catches up with Dave Ray about his career in sports & digital with NRL, Twitter and podcasting. Full show notes
