The Online Course Show

Hi there! It’s me, Jacques (a.k.a. The Online Course Guy). I’m here with another podcast episode, this time with a fellow engineer who’s steadily built a following for his high-quality resources online.Tom Geiss’ expertise in GD&T engineering knowledge is in high demand within his niche – a perfect intersection between passion and opportunity. Over the course of our conversation, he shared plenty of valuable insights with me about his process of course creation. So take a listen to hear what’s worked for him, and what he’d do differently if he was starting again. "No matter what, you do need to have a dialogue with your users in some way." -Tom Geiss   In This Episode, We Talked About: Why Tom went in a different direction with his resources than he initially planned The research tools Tom used to find the exact niche to focus on for his course How Tom built a high-quality, content-rich web presence to take advantage of low competition in his niche Tom’s strategy for increasing page views and bringing in potential students Tom’s views on SEO and his goal to expand into other forms of traffic-building The stages Tom went through before quitting his day job to focus on his online course Tom’s advice for you as a future online course creator - regardless of your intended niche You can hear all that and much more on today’s episode, so I hope you’ll give it a listen. And please remember to leave a comment and tell me your favorite tidbit from this episode! Links Tom’s’ GD&T-specific website Tom’s new engineering site MOZ for keyword research

Jacques & Nate go over the options you have for actually recording your online course.

Jacques and Nate tell stories and discuss the formula for storytelling.

Jacques and Nate discuss overcoming fear and overwhelm when working on your online course.

Jacques and Nate talk all things launches. From evergreen launches to affiliate launches.

Jacques and Nate talk about their automated businesses and being able to take time away without sacrificing much.

Jacques and Dean go over the 10 questions you should ask yourself when starting and online course.

Jacques is solo talking about his business results from July 2017.

Jacques and Nate discuss landing pages, web design, and what works for online courses.

Jacques and Nate discuss things you can do that don’t scale in this automated world, including selling your online course over the phone.