

The PR Podcast
Jody Fisher
The PR Podcast is a show about how the news gets made. We talk with great PR people, reporters, and communicators to share ideas and strategies to tell impactful stories that make a difference. Host Jody Fisher has spent 30 years in news, first as a radio reporter and anchor in New York City and then in PR representing clients across a variety of industries including healthcare, higher education, financial services, real estate, entertainment, and non-profit. Join the conversation on Facebook, Twitter, Instagram, and TikTok at @ThePRPodcast.
Episodes
Mentioned books

Apr 21, 2025 • 35min
218. Ben Brugler, Akhia, on B2B and AI
Serving specialized industries takes specialized skills! Ben Brugler is the CEO and president of Akhia, an agency focused on supporting manufacturers in both the b2b and b2c industries. Ben has been in the industry for 25 years, with 24 of those spent at Akhia as he worked his way up from entry level account coordinator to his current role as CEO.The PR Podcast is a show about how the news gets made. We talk with great PR people, reporters, and communicators about how the news gets made and strategies for publicity that drive business goals. Host Jody Fisher is the founder of Jody Fisher PR and works with clients across the healthcare, higher education, financial services, real estate, entertainment, and non-profit verticals. Join the conversation on Facebook, Twitter, Instagram, and TikTok at @ThePRPodcast.Ben BruglerLinkedIn: https://www.linkedin.com/in/benbrugler/AkhiaFacebook: https://www.facebook.com/akhiacommunications/Instagram: https://www.instagram.com/akhiagramLinkedIn: https://www.linkedin.com/company/akhia/posts/?feedView=all The PR PodcastFacebook: https://www.facebook.com/ThePRPodcast/Twitter: https://x.com/ThePRPodcast1Instagram: https://www.instagram.com/theprpodcast_/TikTok: https://www.tiktok.com/@theprpodcast?

Apr 14, 2025 • 39min
217. Doug Simon, DS Simon Media, on TV hits and SMTs
Doug Simon is the Founder & CEO of the award-winning company DS Simon Media. Growing his company from self-funded startup with just $2,000 from his father’s life insurance policy, DS Simon Media is now a multi-million-dollar company serving top brands in healthcare, technology, travel, financial services, consumer goods, entertainment, retail, non-profits and others. Doug has testified in the US Senate as an expert witness on issues affecting public relations. Doug is also the host of the award-winning “PR’s Top Pro’s Talk…” video podcast series which has completed 300 episodes. The PR Podcast is a show about how the news gets made. We talk with great PR people, reporters, and communicators about how the news gets made and strategies for publicity that drive business goals. Host Jody Fisher is the founder of Jody Fisher PR and works with clients across the healthcare, higher education, financial services, real estate, entertainment, and non-profit verticals. Doug Simon LinkedIn: https://www.linkedin.com/in/dougsimon/D S SimonLinkedIn: https://www.linkedin.com/company/d-s-simon-mediaFacebook: https://www.facebook.com/DSSimonMedia/Instagram: https://www.instagram.com/dssimonmedia?igsh=MTdmMWF5eGRuM2h6Zg%3D%3DTwitter: https://x.com/DSSimonMediaThe PR Podcast Facebook: https://www.facebook.com/ThePRPodcast/Twitter: https://x.com/ThePRPodcast1Instagram: https://www.instagram.com/theprpodcast_/TikTok: https://www.tiktok.com/@theprpodcast?

Apr 7, 2025 • 27min
216. Kate Marlys, PhillyPRGirl, on networking and influencers
Networking and influencer relations are two essential pieces of good PR! Kate Marlys is Founder of PhillyPRGirl based in Philadelphia, where she turned a successful blog into a thriving agency. She talks about how she works with influencers to punch through the media noise and how to network effectively to build awareness and connections. The PR Podcast is a show about how the news gets made. We talk with great PR people, reporters, and communicators about how the news gets made and strategies for publicity that drive business goals. Host Jody Fisher is the founder of Jody Fisher PR and works with clients across the healthcare, higher education, financial services, real estate, entertainment, and non-profit verticals. Join the conversation on Facebook, Twitter, Instagram, and TikTok at @ThePRPodcast.PhillyPRGirl: Facebook - https://www.facebook.com/PhillyPRGirlTwitter- https://x.com/Philly_PR_GirlInstagram - https://www.instagram.com/philly_pr_girl/?hl=enTikTok - https://www.tiktok.com/@phillyprgirl?lang=enLinkedIn - https://www.linkedin.com/company/philly-pr-girl/posts/?feedView=allThe PR Podcast: Facebook - https://www.facebook.com/ThePRPodcast/Twitter - https://x.com/ThePRPodcast1Instagram - https://www.instagram.com/theprpodcast_/TikTok - https://www.tiktok.com/@theprpodcast?

Mar 31, 2025 • 25min
215. Erika Gulija, New Heights Communications, on Political PR for everyone
Political PR isn’t just about elections! Erika Gulija is VP at New Heights Communications where she works with clients to navigate the political process. She talks about how messaging and media relations never stop translating between clients who want to tell stories and the stories reporters want to tell. The PR Podcast is a show about how the news gets made. We talk with great PR people, reporters, and communicators about how the news gets made and strategies for publicity that drive business goals. Host Jody Fisher is the founder of Jody Fisher PR and works with clients across the healthcare, higher education, financial services, real estate, entertainment, and non-profit verticals. Join the conversation on Facebook, Twitter, Instagram, and TikTok at @ThePRPodcast.Erika Gulija: Website - https://www.newheightscommunications.com/about/erika-gulija/ Twitter: https://x.com/erikagulijaLinkedIn: https://www.linkedin.com/in/erikagulija/New Heights Communications: Website - https://www.newheightscommunications.com/about/erika-gulija/Facebook: https://www.facebook.com/NewHeightsCommunicationsTwitter: https://x.com/NewHeightsCommsLinkedIn: https://www.linkedin.com/company/new-heights-communications/The PR Podcast: Facebook - https://www.facebook.com/ThePRPodcast/Twitter - https://x.com/ThePRPodcast1Instagram - https://www.instagram.com/theprpodcast_/TikTok - https://www.tiktok.com/@theprpodcast?

Mar 24, 2025 • 26min
214. Liz Reilly, NextPR, on changing media & rapid response PR
When media call, be ready to answer! Liz Reilly is a Senior Manager at Next PR, based in Denver, CO. She's won the "Rising Star 30 under 30" award from PRNEWS and has been named a grand prize finalist for Ragan's Media Relations "Professional of the Year." Her bread and butter is getting home run media placements for clients, including strategy for launches, funding announcements and thought leadership for technology companies.The PR Podcast is a show about how the news gets made. We talk with great PR people, reporters, and communicators about how the news gets made and strategies for publicity that drive business goals. Host Jody Fisher is the founder of Jody Fisher PR and works with clients across the healthcare, higher education, financial services, real estate, entertainment, and non-profit verticals. Join the conversation on Facebook, Twitter, Instagram, and TikTok at @ThePRPodcast.Liz Reilly: LinkedIn - https://www.linkedin.com/in/elizabethreilly1/NextPR: LinkedIn - https://www.linkedin.com/company/next-pr-official-1/?viewAsMember=trueThe PR Podcast: Facebook - https://www.facebook.com/ThePRPodcast/Twitter - https://x.com/ThePRPodcast1Instagram - https://www.instagram.com/theprpodcast_/TikTok - https://www.tiktok.com/@theprpodcast?

Mar 17, 2025 • 56min
213. PR Lunch Hour with Tonya McKenzie, Tamara Sykes and Jody Fisher
It's always more fun with friends! Listen to this special rebroadcast of the March 7 edition of the #PRLunchHour podcast with hosts Tonya McKenzie & Tamara Sykes as they bring Jody on as a guest to talk all things #PR! They talk about crisis, brand strategy, reputation and more. Listen to #PRLunchHour every Friday @ noon ET/9a PT on LinkedIn. The PR Podcast is a show about how the news gets made. We talk with great PR people, reporters, and communicators about how the news gets made and strategies for publicity that drive business goals. Host Jody Fisher is the founder of Jody Fisher PR and works with clients across the healthcare, higher education, financial services, real estate, entertainment, and non-profit verticals. Join the conversation on Facebook, Twitter, Instagram, and TikTok at @ThePRPodcast.Tonya McKenzie: LinkedIn - https://www.linkedin.com/in/tonyamckenzie/Tamara Sykes: LinkedIn - https://www.linkedin.com/in/tamarasykes/The PR Podcast: Facebook - https://www.facebook.com/ThePRPodcast/Twitter - https://x.com/ThePRPodcast1Instagram - https://www.instagram.com/theprpodcast_/TikTok - https://www.tiktok.com/@theprpodcast?

Mar 10, 2025 • 26min
212. Jody Fisher, Reddit Q&A
What are your PR questions? Jody goes to the Reddit /publicrelations subreddit to answer random questions from posters. Today's questions: "Going from PR to Journalism. Can it be done?" "How do I get into crisis PR?" "Some PR firms give writing tests to interns and potential candidates, what should I expect?" "I have a red carpet tomorrow, how can I make the most of it?" "Respect." Listen along to get Jody's unfiltered responses! The PR Podcast is a show about how the news gets made. We talk with great PR people, reporters, and communicators about how the news gets made and strategies for publicity that drive business goals. Host Jody Fisher is the founder of Jody Fisher PR and works with clients across the healthcare, higher education, financial services, real estate, entertainment, and non-profit verticals. Join the conversation on Facebook, Twitter, Instagram, and TikTok at @ThePRPodcast.The PR Podcast: Facebook - https://www.facebook.com/ThePRPodcast/Twitter - https://x.com/ThePRPodcast1Instagram - https://www.instagram.com/theprpodcast_/TikTok - https://www.tiktok.com/@theprpodcast?

Mar 3, 2025 • 27min
211. Alexandra Elich-Burr, Mother Bear, on her Journey from Journalism to PR
Put yourself in the reporter’s shoes to get hits! Alexandra Elich-Burr is a former reporter who is now Director of Communications & Media Relations for Mother Bear, formerly Kingston Marketing Group, a fully remote, national agency based in Charlotte, NC. She talks about how her prior TV news reporter background helps her serve her clients. The PR Podcast is a show about how the news gets made. We talk with great PR people, reporters, and communicators about how the news gets made and strategies for publicity that drive business goals. Host Jody Fisher is the founder of Jody Fisher PR and works with clients across the healthcare, higher education, financial services, real estate, entertainment, and non-profit verticals. Join the conversation on Facebook, Twitter, Instagram, and TikTok at @ThePRPodcast.Alexandra Elich-Burr: Facebook - https://www.facebook.com/alexandraelichwccb/Twitter - https://x.com/alexandraonair?lang=enInstagram - https://www.instagram.com/alexandra_elich_tv/?hl=enLinkedin - https://www.linkedin.com/in/alexandra-elich-burr-7856616b/Network Queen:Instagram - https://www.instagram.com/networkqn/?hl=enThe PR Podcast: Facebook - https://www.facebook.com/ThePRPodcast/Twitter - https://x.com/ThePRPodcast1Instagram - https://www.instagram.com/theprpodcast_/TikTok - https://www.tiktok.com/@theprpodcast?

Feb 24, 2025 • 23min
210. Rajesh Kari, AlphaMetricx, on AI-powered PR
Artificial Intelligence is becoming more widely adopted in PR and can be a powerful tool to help us do our jobs better.Rajesh Kari of AI-powered media monitoring platform,AlphaMetricx has over two decades of experience with well-known global brands including Nike, McDonalds, Energizer, and more. Driven by a passion for combining human expertise and AI to generate transformative insights, Rajesh led AlphaMetricx’s development, strategy, and go-to-market planning. The importance of answering the “why” and not just the “what” behind media insights.The PR Podcast is a show about how the news gets made. We talk with great PR people, reporters, and communicators about how the news gets made and strategies for publicity that drive business goals. Host Jody Fisher is the founder of Jody Fisher PR and works with clients across the healthcare, higher education, financial services, real estate, entertainment, and non-profit verticals. Join the conversation on Facebook, Twitter, Instagram, and TikTok at @ThePRPodcast.Aplhametricx:Website -www.alphametricx.comRajesh Kari:Twitter -https://x.com/rajeshraokariLinkedIn -https://www.linkedin.com/in/krajeshrao/The PR Podcast: Facebook - https://www.facebook.com/ThePRPodcast/Twitter - https://x.com/ThePRPodcast1Instagram - https://www.instagram.com/theprpodcast_/TikTok - https://www.tiktok.com/@theprpodcast?

Feb 3, 2025 • 30min
209. Seth Donlin, Awen A/F, on What Makes a Great Story
Seth Donlin is founder of Awen A/F, where he helps clients identify and tell amazing stories about themselves and how they help solve problems for clients. He talks about how teaching is a critical component of a good story.
The PR Podcast is a show about how the news gets made. We talk with great PR people, reporters, and communicators about how the news gets made and strategies for publicity that drive business goals. Host Jody Fisher is the founder of Jody Fisher PR and works with clients across the healthcare, higher education, financial services, real estate, entertainment, and non-profit verticals. Join the conversation on Facebook, Twitter, Instagram, and TikTok at @ThePRPodcast.
Seth Donlin
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Awen A/F
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