Mumbrellacast

In this week's Mumbrellacast, editor Vivienne Kelly sits down with this year's Bachelorette Angie Kent to chat about the transition from Goggleboxer to reality TV mainstay. They also discuss leveraging TV appearances into media careers, whether the Goggleboxers have become too media trained, and if she cares about The Bachelorette's ratings. In the news chat, [...] The post Mumbrellacast: Ten in 2020, big CMO moves, 'Wang Watch', and we sit down with Bachelorette Angie Kent appeared first on Mumbrella.

It's been a big week for Seven. The Mumbrellacast team sits down to discuss the ins and outs of the recently announced restructure which will see reporting lines in to CEO James Warburton narrowed down to eight people. The network also axed current affairs program Sunday Night, and there are rumours that Big Brother will [...] The post Mumbrellacast: What is going on at Seven? Jens Monsees starts at WPP AUNZ, radio ratings and hope for the ad market appeared first on Mumbrella.

On this week's Mumbrellacast, we ponder: Can we all just get along with Facebook? The discussion comes off the back of Lizzie Young from Nine  questioning if investment into Facebook exclusive content deal was worth it. It's been a dicey time for publishers and platforms, following the ACCC's report into digital platforms. Senior media reporter, [...] The post Mumbrellacast: Why can't we all just get along with Facebook? Plus Foxtel Media, The Masked Singer and Old Mate appeared first on Mumbrella.

This week, industry watchdog Ad Standards dismissed over 600 complaints about Libra's #bloodnormal campaign. The complaints accused the campaign of being 'offensive', 'degrading', 'confronting' and 'explicit'. The team ponders whether the ad was as confronting as some consumers made it out to be, or whether viewers remembered it as more graphic than it was. Content [...] The post Mumbrellacast: Kurt Burnette on Seven's future, plus 600 complaints for a Libra ad, and Sam Armytage vs the tabloids appeared first on Mumbrella.

This week, Foxtel announced three more 'revolutionary' changes, including Multi-Channel Network's rebrand to Foxtel Media, four new Fox-branded channels and shorter ad breaks. Editor Vivienne Kelly and senior media report Hannah Blackiston sit down to chat about "the world's most enthusiastic CEO", Foxtel's Patrick Delany's, presentation on how these changes will take the subscription TV [...] The post Mumbrellacast: Foxtel revolutionises yet again, the industry reflects on R U OK? Day, plus Shutterstock's Lou Weiss appeared first on Mumbrella.

On this special episode of the Mumbrellacast, editor Vivienne Kelly sits down with Roxy Jacenko, ahead of the premiere of I Am Roxy during Ten's Pilot Week. During the unfiltered chat, Jacenko talks about ignoring the traditional public relations model, upsetting her competitors, and how she feels about the criticism she attracts from the media [...] The post Mumbrellacast special: Roxy Jacenko on mental health, industry envy, and her TV pilot appeared first on Mumbrella.

This week on the Mumbrellacast, TV Blackbox editor and former Studio 10 executive producer, Rob McKnight joined the team to discuss the best and worst of the morning program. He discussed Studio 10's 1000th episode, Brussels sprout-gate, the time he "almost killed" Ita Buttrose, and his sacking from the network. Also in TV, Saturday Night [...] The post Mumbrellacast: TV Blackbox's Rob McKnight on why Rove flopped, getting sacked and the real story behind Studio 10's Brussels sprout incident appeared first on Mumbrella.

In this week's Mumbrellacast, Alan Jones makes a return appearance: Should CommBank be applauded for taking a stand, or are they even taking a stand at all? Pill Testing Australia has certainly taken a stand in its latest emotional campaign, putting a human face to the pill testing debate; the team talks about the ad's [...] The post Mumbrellacast: Rove is back (for now), CommBank's weak Alan Jones stance, radio ratings highlights and CHE Proximity on Curing Homesickness appeared first on Mumbrella.

This week, a host of brands announced that they would be withdrawing their advertising from 2GB's breakfast program with Alan Jones, after he made comments on air the previous week about New Zealand Prime Minister Jacinda Ardern. The team sat down to discuss if the advertisers were really gone for good, and if Jones would [...] The post Mumbrellacast: Alan Jones vs advertisers, Kellogg's finally finds media, plus The Guardian visits the studio appeared first on Mumbrella.

This week Tim Burrowes sits down with Gary Vaynerchuk - AKA Gary Vee - to talk about the rise of his media and marketing empire. They discuss whether Gary would ever debate Mark Ritson on the principles of modern marketing, the industry perceptions of Vayner Media, and what would happen if he died tomorrow? Plus, [...] The post Mumbrellacast: Gary Vee in the studio, plus 2Day FM axes breakfast, and Karl Stefanovic returns to TV appeared first on Mumbrella.