Mumbrellacast
Mumbrella
Every week the team at Mumbrella cover the latest news in the Australian media, marketing and advertising industries along with interviews with key people in the industry. Featuring a rotating panel of hosts from the Mumbrella team, this podcast is essential listening for anyone working under Australia's media and marketing umbrella.
Episodes
Mentioned books
Feb 8, 2024 • 26min
One-on-one: Greg Hoffman - part 2
Part two: Neil Griffiths is joined by one of the headliner names at the 2024 Mumbrella360 conference and the former Nike CMO, Greg Hoffman.
Feb 7, 2024 • 33min
Taylor-mania: Marketing genius, overexposure… or both?
7 February 2024Taylor Swift is set to hit Australia next year and Taylor-mania has well and truly swept the nation… but that all comes after Monday’s Super Bowl where the pop star seems to be getting more attention then the game itself!Also on this episode: We discuss Mumbrella’s new one-on-one series and tease part two of our conversation with former Nike CMO, Greg Hoffman.Join Neil Griffiths and Adam Lang for a look at everything under Australia’s media and marketing umbrella.
Feb 1, 2024 • 27min
One-on-one: Greg Hoffman - part 1
On this episode of the one-on-one series, host Neil Griffiths is joined by one of the headliner names at the 2024 Mumbrella360 conference and the former Nike CMO, Greg Hoffman.
Jan 31, 2024 • 19min
The rebirth and death of two iconic Aussie brands; Another hit for Optus
31 January 2024The last week has seen the rebirth of one iconic Australian brand and the death of another Also on this episode: Optus dealt another blow as incoming head marketer ditches role just days out from commencingJoin Neil Griffiths, Adam Lang and Lauren McNamara for a look at everything under Australia’s media and marketing umbrella.
Jan 24, 2024 • 21min
What new chair could mean for ABC; Woolies CEO goes on press tour after Aus Day backlash
24 January 2024Former News Corp CEO Kim Williams is set to be the next chair of ABC - here's what it could mean for consumers and staff.Also on this episode:- Woolworths CEO Brad Banducci has attempted to clear up the Australia Daybacklash - but did it work?Join Neil Griffiths & Adam Lang for a look at everything under Australia's media and marketing umbrella.
Jan 17, 2024 • 29min
Mumbrellacast is back: Australia Day retail fallout, Australian Open and what to expect in 2024
17 January 2024On the first episode of the year, hosts Neil Griffiths and Adam Lang go through some big announcements for Mumbrella and are joined by the editorial team to discuss the Australia Day retail fallout, why the Australian Open remains a hit for advertisers and brands, and so much more!
Dec 13, 2023 • 27min
The final episode of 2023: The biggest stories of the year and Mumbrella talks to Netflix CEO Ted Sarandos
13 December 2023Netflix is now releasing its viewing data - CEO Ted Sarandos told us all about itAlso on this episode: For the final Mumbrellacast of 2023, we look at some of the biggest stories of the year
Join Neil Griffiths, Adam Lang & Nathan Jolly for a look at everything under Australia’s media and marketing umbrella.
Dec 6, 2023 • 32min
Spotify cuts, pivoting from podcasts and angry artists; Elon Musk – magician or mad?
6 November 2023Spotify the latest to be hit with staff cuts across its global business as it pivots away from podcasts Also on this episode:
Elon Musk tells advertisers what he really thinks
And we look into the International Cricket Council’s new deal with Amazon Prime
Join Neil Griffiths, Adam Lang, Nathan Jolly & Kalila Welch for a look at everything under Australia’s media and marketing umbrella
Nov 29, 2023 • 22min
Private Media redundancies highlight challenging time for Australian media; The proof that the creative industry needs to clean its act up
29 November 2023Private Media publishing group the latest to get hit with redundanciesAlso on this episode:
Australia’s creative industry wants to clean up its act and now we have proof
The founder behind Jim’s Mowing has launched a beauty business and it is booming
Join Neil Griffiths, Adam Lang & Kalila Welch for a look at everything under Australia’s media and marketing umbrella.
Nov 22, 2023 • 32min
ARN boss tells us about landmark Kyle & Jackie O deal; Is SCA doomed?; The fallout from Kelly Bayer Rosmarin’s Optus resignation
22 November 2023Kyle & Jackie O sign historic ten-year deal; is this the beginning of the end for SCA?Also today:- We talk to ARN CEO Ciaran Davis about the huge deal- And we look at the fallout from Optus CEO Kelly Bayer Rosmarin’s resignation this week and how the telco can bounce backJoin Neil Griffiths & Adam Lang for a look at everything under Australia’s media and marketing umbrella.
