Behind the Stays

Please give a quick thank you to our sponsor for today’s episode, OwnerRez — the most loved and trusted property management software by professional vacation rental managers on the market.  Some of my best friends in the industry swear by OwnerRez so I’d highly encourage you to check them out and be sure to tell them that Zach from Behind the Stays sent you their way and they’ll give you an exclusive discount when you decide to purchase their software. Meet Kevin Reardon, founder of The Shore House Hotel — a beachside lifestyle retreat built from a mid-century motel in North Wildwood, NJ. Kevin grew up in a blue collar family.  His idea of “success” looked like working on Wall Street, become a doctor, or becoming a lawyer, so after graduating from undergrad, he decided to pursue law and wound up getting his JD from the University of Pennsylvania. After a couple of years working at a very prestigious firm, Kevin decided that what he really wanted to do was get into hospitality…becoming a hotelier was what he’d dream about on nights and weekends in-between very late nights at his firm’s office.  And then an opportunity to buy a fairly rundown motel on the Jersey shore presented itself.  And there was something about this particular motel that seemed to speak to Kevin…so, he raised a little bit of money from friends and family and decided to take the plunge. Tune in to hear the story of how Kevin build The Shore House Hotel, why he thinks STR owners and operators can make great hoteliers, and what his hot takes on the future of travel and hospitality look like. Follow The Shore House Hotel on Instagram About the Show Behind the Stays is brought to you twice a week by Sponstayneous — a free, biweekly newsletter that brings subscribers the best last-minute deals and upcoming steals on Airbnb.   You can subscribe, for free, at www.sponstayneous.com.  Behind the Stays is hosted by Zach Busekrus, co-founder of Sponstayneous, you can connect with him on Twitter at @zboozee.

Meet Adam Norko, a former marine turned hospitality marketer extraordinaire. Adam has spent the last two decades working in sales and marketing for a number of hospitality brands — everything from the PropTech side of the house to leading growth at vacation rental and STR management companies. In this conversation, Adam and I talk about how marketing has evolved in the vacation rental industry, what shifts the smartest hosts are making right now to prepare for the next generation of guests, the opportunities that exist for entrepreneurs to build new brands and companies in the space, whether or not the future of hospitality is boutique, and so much more. Adam is a wicked smart, wonderfully dynamic, and humbly passionate guy — y’all are going to love this episode.  Oh, and before we dive in, I want to give a quick thank you to our sponsor for today’s episode, OwnerRez — the most loved and trusted property management software by professional vacation rental managers on the market.  Some of my best friends in the industry swear by OwnerRez so I’d highly encourage you to check them out and be sure to tell them that Zach from Behind the Stays sent you their way and they’ll give you an exclusive discount when you decide to purchase their software. About the Show Behind the Stays is brought to you twice a week by Sponstayneous — a free, biweekly newsletter that brings subscribers the best last-minute deals and upcoming steals on Airbnb.   You can subscribe, for free, at www.sponstayneous.com.  Behind the Stays is hosted by Zach Busekrus, co-founder of Sponstayneous, you can connect with him on Twitter at @zboozee.

Samantha Pike, founder of The Hosting Societe, discusses her journey from Instagram to creating a private club for exceptional hosts. She highlights the importance of curated experiences, exclusive communities, and the future of hospitality. The podcast dives into the challenges of boutique accommodation design, innovative hosting solutions, and the transformative power of personalized stays.

Meet Matt Landau, the founder of VRMB — a vacation rental marketing blog and community for the world’s most innovative vacation rental professionals.  When Matt was a senior at the University of Richmond, he stumbled upon an alumni magazine that wound up changing his life. On the cover of this magazine was an alum sitting in a hammock while on a beach in Costa Rica. While Matt had no idea what this guy did that enabled him to chillax in such a pristine aesthetic, he made up his mind then and there that he wanted to do whatever it was that this guy did. And as it turned out, this guy had started the top luxury travel agency in Costa Rica. So Matt decided to shoot his shot and ask this guy to get together for a coffee next time he was in town…and, to Matt’s pleasant surprise, he did.  This opportunity was Matt’s foray into travel and hospitality and, while he didn’t know it at the time, this job would enable him to buy his own vacation rental management agency and, eventually, build a prolific online platform and membership community that thousands of professional operators all around the world would one day come to learn from and be inspired by.  This episode is brought to you by OwnerRez — the smartest property management software for vacation rental hosts. You can get a 30% discount on your first 3 months by mentioning Behind the Stays after booking a call or requesting more information from their team. Learn more about OwnerRez here.  Connect with Matt on LinkedIn Learn more about the VRMB Community  Behind the Stays is brought to you by Sponstayneous — a carefully-curated newsletter that sends subscribers 150 of the best last-minute deals and upcoming steals on Airbnb twice a week. You can subscribe for free at www.sponstayneous.com. Behind the Stays is hosted by Zach Busekrus (@zboozee) — Co-Founder of Sponstayneous. If you know of an Airbnb host you think we should have on the show, please reach out directly to Zach at zach@sponstayneous.com and he'd be happy to talk with them.

Meet Bunim Laskin, Founder and CEO of Swimply — the Airbnb for Pools. Bunim grew up in Israel and moved to the states with his family when he was 15 years old.  He is oldest of 12 children and the idea for Swimply came to him when he was looking for a way to entertain his younger siblings in the heat of a New Jersey summer.  His next door neighbor had a pool that she didn’t use much and Bunim asked her if his family could use the pool when she wasn’t using it they agreed to pay 25% of the pool’s annual costs…to his surprise, she agreed. Tune in to hear the remarkable story of how Bunim raised his first million dollars, wound up pitching Swimply on SharkTank, how he and the team navigated COVID, and what the next 12 months for the company will look like (hint: it includes being able to book more than just pools!).  This episode is brought to you by OwnerRez — the smartest property management software for vacation rental hosts. You can get a 30% discount on your first 3 months by mentioning Behind the Stays after booking a call or requesting more information from their team. Learn more about OwnerRez here.  Behind the Stays is brought to you by Sponstayneous — a carefully-curated newsletter that sends subscribers 150 of the best last-minute deals and upcoming steals on Airbnb twice a week. You can subscribe for free at www.sponstayneous.com. Behind the Stays is hosted by Zach Busekrus (@zboozee) — Co-Founder of Sponstayneous. If you know of an Airbnb host you think we should have on the show, please reach out directly to Zach at zach@sponstayneous.com and he'd be happy to talk with them.  

This episode is brought to you by our friends at Minoan.  Minoan provides hosts with a one-stop-shop to get hundreds of discounts on the world’s leading brands, and a system where you can manage all of the ordering, tracking, returns, etc. in one place. Saving you time and money!  Create your free account here and be sure to tell the team that Zach from Behind the Stays sent you there way! Issac French, Creator of Live Oak Lake, joins Zach for a chat about his latest project — a Masterclass on Experiential Hospitality.  This 9-hour, 45-videos-course, is your complete guide to financing, designing, building, marketing, and automating a boutique hospitality experience. I’ve interviewed over 100 hospitality entrepreneurs on my podcast, Behind the Stays, and I’ve never met someone in this industry so committed to excellence in ALL he does. Isaac is humble, smart, and has zero tolerance for ‘just OK.’ What he’s built at Live Oak Lake is truly extraordinary and I for one can’t wait to see what he does next. A few decades ago, a young entrepreneur named Issy from Canada had a simple vision for creating exceptional experiences…that vision became Four Seasons. If I was a betting man, I’d bet that the creator of the “next generation” Four Seasons might come from Waco, Texas…and chances are his name will be Isaac. Sign up for the course here.  About the Show Behind the Stays is brought to you twice a week by Sponstayneous — a free, biweekly newsletter that brings subscribers the best last-minute deals and upcoming steals on Airbnb.   You can subscribe, for free, at www.sponstayneous.com.  Behind the Stays is hosted by Zach Busekrus, co-founder of Sponstayneous, you can connect with him on Twitter at @zboozee.

This episode is brought to you by our friends at Minoan.  Minoan provides hosts with a one-stop-shop to get hundreds of discounts on the world’s leading brands, and a system where you can manage all of the ordering, tracking, returns, etc. in one place. Saving you time and money!  Create your free account here and be sure to tell the team that Zach from Behind the Stays sent you there way! Meet Hector Hughes, Co-Founder of Unplugged — a collection of off-grid cabins around the UK designed and optimized for guests seeking a digital detox. Hector started his career working in sales at a start-up, but it wasn’t really his thing. So, he gave product management a try and, well, that wasn’t much better. So he was REALLY excited when he finally got the opportunity to join the growth team…but, as it turns out, that wasn’t really his thing either. So Hector did the only thing he could do…he went soul searching at a two-week silent retreat in the Himalayas.  Tune in to hear how that retreat inspired him and his now-Co-Founder Ben to build a hospitality business focused on helping young professionals from the city escape the matrix for a couple of days by locking up their phones, disconnecting from the internet, and booking a stay in an impeccably-designed tiny cabin nestled in nature.  About the Show Behind the Stays is brought to you twice a week by Sponstayneous — a free, biweekly newsletter that brings subscribers the best last-minute deals and upcoming steals on Airbnb.   You can subscribe, for free, at www.sponstayneous.com.  Behind the Stays is hosted by Zach Busekrus, co-founder of Sponstayneous, you can connect with him on Twitter at @zboozee.

In this episode Zach shares some exciting new updates on what we're building at Sponstayneous and asks for feedback from listeners on how to improve Behind the Stays.  Got ideas for Zach?  Reach out to him direct at zach@sponstayneous.com or find him on Twitter @zboozee or on LinkedIn at @zacharybusekrus.  About the Show Behind the Stays is brought to you twice a week by Sponstayneous — a free, biweekly newsletter that brings subscribers the best last-minute deals and upcoming steals on Airbnb.   You can subscribe, for free, at www.sponstayneous.com.  Behind the Stays is hosted by Zach Busekrus, co-founder of Sponstayneous, you can connect with him on Twitter at @zboozee.

Meet Paul Waldschmidt, Co-Founder and CEO of OwnerRez — one of the industry’s most beloved property management platforms.  Paul is a software developer through and through.  He has always loved leveraging technology to solve problems.  So, when he and his business partner Chris began experiencing problems with their property manager on their recently purchased vacation rental in the Blue Ridge mountains, the technical duo saw an opportunity.  Tune in to hear the story of how Paul and Chris bootstrapped the creation of one of the most respected, loved, and powerful PMSes for STR owners and property managers.  In this episode, Paul and I discuss: The history of PMSes in the vacation rental space Why Airbnb invests tens of millions of dollars each year on UX/UI design  Why so many direct booking websites suck The opportunities that exist to build new software and tooling in the industry And much more. Finally, Paul and his team have generously offered a 30% discount for new customers for their first 3 months.  Just mention Behind the Stays after booking a call or requesting more information from their team. Learn more about OwnerRez here.  Behind the Stays is brought to you by Sponstayneous — a carefully-curated newsletter that sends subscribers 150 of the best last-minute deals and upcoming steals on Airbnb twice a week. You can subscribe for free at www.sponstayneous.com. Behind the Stays is hosted by Zach Busekrus (@zboozee) — Co-Founder of Sponstayneous. If you know of an Airbnb host you think we should have on the show, please reach out directly to Zach at zach@sponstayneous.com and he'd be happy to talk with them.

This episode is brought to you by StayFi!  StayFi makes it easy to collect data from and market to every single person staying in your short-term rental. StayFi lets you create a custom branded WiFi splash page similar to what you might experience when logging onto the WiFi network at your favorite coffee shop.  This means you can collect the name, email address, and phone number  from every guest staying with you, not just the one who booked…because who doesn’t need to use the WiFi. Learn more about StayFi at StayFi.com and be sure to use the code “BTS” at checkout for 50% off your first 3 months. Meet Jessica Foster, the creator of Ironton Island — a collection of unique glamping stays in Ironton, Minnesota.  Jessica is a product designer by trade and has always had a love for the outdoors — something she and her husband Chad have in common. Jessica and Chad have always enjoyed working hard and dreaming about ways to create valuable assets that enable others to encounter the natural world in more meaningful ways. So, when the opportunity presented itself for the couple to begin designing and building unique, but affordable, Airbnb escapes, they jumped at it.  Tune in to hear the story of how Jessica and Chad have strategically acquired overlooked land, built simple but memorable unique stays  — with little-to-no financing —  and how they plan to take a more “bootstrapped” approach to building their collection of insta-worthy short-term rentals. Follow Ironton Island Follow Lazy Loon Properties  Learn more about StayFi Behind the Stays is brought to you by Sponstayneous — a carefully-curated newsletter that sends subscribers 150 of the best last-minute deals and upcoming steals on Airbnb twice a week. You can subscribe for free at www.sponstayneous.com. Behind the Stays is hosted by Zach Busekrus (@zboozee) — Co-Founder of Sponstayneous. If you know of an Airbnb host you think we should have on the show, please reach out directly to Zach at zach@sponstayneous.com and he'd be happy to talk with them.