

Business Brain – The Entrepreneurs’ Podcast
Shannon Jean & Dave Hamilton
Two long-time small-business owners, Dave Hamilton and Shannon Jean, come to you each week to talk through the trials, success, pitfalls and tips it takes to successfully run a small business in today’s world. Hear real-world folks talk about real-world problems, letting you know not only what it takes to get it done but that you’re not alone in doing it!
Episodes
Mentioned books

Nov 7, 2018 • 39min
Small Business Tools for Success – Small Business Show 196
From time to time we discuss the tools we use to run our own Small Businesses and why we couldn’t live without them. Join us today for our second installment of Tools for Small Businesses to hear from your hosts Shannon Jean and Dave Hamilton about their favorite business products.
We start out with a detailed discussion of Trello and how Dave’s team uses it for managing content creation on the MacObserver. while Shannon uses the Kanban style of project management that Trello visualizes to manage various projects throughout difference businesses. Then it’s on to Google Hangouts and how bringing your team together on video is a powerful way to keep everyone focused and connected.
The next set of tools comes from the good folks at Iwascoding with their GarageSale and GaragePay products – both essential tools for managing listing and product sales on eBay along with cashflow and reporting via Paypal.
Dave jumps in with his recommendation of Arlo Cameras and the Synergy Surveillance Station and then we’re on to some common sense tools like mini-breaks during your day and giant manilla envelopes to deal with the inevitable inflow of paperwork you need to hang onto for your Small Business.
Evernote rounds out our software list of essential tools along with a couple of other Podcasts you should be listening to and we wrap up the show with a call to always be carrying a pocket knife.
Listen in and share your own tools at the Small Business Support Group!
00:00:00 Small Business Show #196 for Wednesday, November 7, 2018
Tools and Small Business Tips mentioned on SBS 172
00:02:36 Trello
00:06:18 Google Hangouts
00:08:33 GarageSale for managing eBay listings
00:11:16 GaragePay to manage your PayPal transactions
00:15:01 SPONSOR: Care/of. For 25% off your first month of personalized Care/of vitamins, visit TakeCareOf.com and enter code SBS.
00:18:56 Arlo Cameras
00:22:15 Synology Surveillance Station
00:23:37 Mini-breaks
00:24:53 Big manila envelopes
00:29:53 Evernote
00:32:15 Podcasts: How I Built This, Coffee with Scott Adams
00:35:19 Get a good pocket life: Gerber Paraframe
00:38:27 SBS 172
The post Small Business Tools for Success – Small Business Show 196 appeared first on Business Brain - The Entrepreneurs' Podcast.

Oct 31, 2018 • 45min
Listener Questions: Domains, Lawsuits and Selling Your Business – Small Business Show 195
We love answering listener questions. Not only does it make us feel much smarter than we actually are, it also allows us to connect with our listeners and help them solve problems. Send your questions to be featured on the Small Business Show!
On this episode, we hear from Louis with a question about setting up his website, selecting a domain name and getting help with both. We then talk about some options for your office software and how to keep older PC hardware running strong with alternative operating systems.
Carol then asks for help with a lawsuit caused by a dog being hurt at her boarding business. We discuss lawyers, insurance options and the best way to proceed to minimize the impact on her Small Business.
Then we’re on to a question from Jacob about options for selling his Small Business. His partner wants to pay a large up front fee to a business broker and Jacob is not as comfortable with that option.
Be sure to see the show notes for links to previous episodes where we discuss these situations in detail. There’s some great interviews with Small Business Owners about solving these types of problems. Join your co-hosts Dave Hamilton and Shannon Jean as they answer these questions and more on this episode of the Small Business Show.
00:00:00 Small Business Show #195 for Wednesday, October 31, 2018
00:02:17 feedback@businessshow.co
00:02:22 Louis-Setting up a business domain
GoDaddy
NameCheap
SmugMug
WordPress
BlueHost.com – One stop shop for domain registration, email, wordpress hosting
Fiverr.com
Upwork.com
Guru.com
00:13:20 Use LibreOffice instead of MSOffice
OpenOffice
00:18:05 Consider Ubuntu or Elementary.io to breathe new life into old computing hardware
00:22:22 SPONSOR: New Square Payroll App – Everything you can do on a desktop you can do in the app. Visit Square.com/Go/SBS for More
00:24:13 SPONSOR: Go to LinkedIn.com/SBS and get $50 OFF toward your first job post!
00:26:55 Carol-I’ve been sued, what do I do?
What to do when your small business has been sued – SBS 145
00:34:22 Jacob-What do you guys think about business brokers?
Selling your Small Business – Interview with Abbi Vakil – SBS 128
Thinking of selling your small business – SBS 127
Interview with Bob Grewal of Seapoint Business Advisors – SBS 61
SCORE
00:40:37 Domain ownership matters!
00:44:49 SBS 195 Outtro
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Oct 24, 2018 • 36min
Embracing Change for Small Business Success – Small Business Show 194
Change is coming for you and your Small Business! How you manage change and how you integrate change into your company culture is an important part of your long term success. Join us today for episode 194 of the Small Business Show as we take a deep dive into welcoming and benefiting from change.
We start the show with a discussion about SCORE Mentoring and your co-host Dave Hamilton’s decision to connect with his local SCORE representatives to discuss changes in his business and how having an accountability partner can dramatically increase your productivity. Then, it’s on to tips for using small changes in your personal life to get you comfortable with larger changes that are inevitable and eventually heading your way. Shannon’s premise is that these small changes help to “re-wire” your brain so you welcome larger changes and use them in a productive manner.
Once you find yourself embracing change, it’s time to work on your Small Business!
You’ll hear how to make change part of your Small Business story, how to use casual comments and frequent actions to get your employees used to and ready for change and how to use the Two Week Trial method to introduce changes in your business. We wrap up the show with a discussion of the new Small Business Show mailing list and why you should subscribe.
Join us, then click over to the Small Business Support Group to share your story, ask questions and more.
00:00:00 Small Business Show #194 for Wednesday, October 24, 2018
00:01:46 Constant Change is here to Stay
Small Business Show Episode 70 – Change!
00:02:41 SCORE Mentoring for Change!
00:08:15 Accountability matters!
00:09:26 SPONSOR: New Square Payroll App – Everything you can do on a desktop you can do in the app. Visit Square.com/Go/SBS for More
00:11:15 SPONSOR: Visit TextExpander.com/podcast for 20% off your first year.
00:13:28 Tweak your systems to accept change that happens
00:14:37 Complacency kills
00:15:03 Small change conditions you!
Change the side of your bed
Change seats at the dinner table
Take a different route to the office
00:17:49 Dave faces the Comscore Gestapo
00:20:52 Get yourself comfortable with change first
00:21:44 Make change part of your company’s story
Manage to your audience
00:24:02 The casual mentions of change
“What side project would you like to work on here?”
“Your job is going to change all the time.”
“What do you want your next job to be?”
00:28:20 Try out change for two weeks!
00:32:32 Lose the past. Consider sunk costs!
00:34:06 Change is coming!
00:34:25 Change at SBS: Small Business Show Mailing List
00:35:20 SBS 194 Outtro
The post Embracing Change for Small Business Success – Small Business Show 194 appeared first on Business Brain - The Entrepreneurs' Podcast.

Oct 17, 2018 • 36min
Small Business Content Creation and Marketing – Small Business Show Episode 193
How important is creating content to share with your existing and potential customers to your Small Business success? And what are some of the keys to being successful with a content marketing plan? Join us today for episode 193 of the Small Business Show to hear how your co-hosts Shannon Jean and Dave Hamilton have used relevant and timely content in their businesses to connect with followers, drive new business and keep in touch with their existing customers.
We jump right into what we believe is one of the most important aspects of getting the biggest impact with content marketing: consistency. Creating a plan and sticking to a publishing schedule will make your content marketing exponentially more successful than just posting random content every now and again.
You’ll hear more tips and real-world examples about tapping into your employees expertise, why newsletters and mailing lists are so powerful and why being authentic and sharing your personal stories are ways to fast track your success. Listen in for these topics and much more, then come join us at the Small Business Support Group to share your tips and comments. Cheers!
Chapters/Timestamps:
00:00:00 Small Business Show #193 for Wednesday, October 17, 2018
00:01:13 Content requires a Commitment to Consistency
00:02:49 Every business is in the Content Business
SBS Interview with Ben Schroeder from Santa Barbara Cider
00:05:27 Use content to highlight – and share – your expertise
SBS Interview with Cowboy Crickets
Small Dog Electronics
00:07:40 Tap your team’s expertise
00:09:57 Use the Newsletter
00:12:50 Later is now!
$Later = NOW()
00:15:22 SPONSOR: Timing, for anyone billing their hours. Visit timingapp.com/smallbusiness
00:18:15 SPONSOR: Gusto is refreshingly easy payroll, benefits, and HR for the modern small business. Visit Gusto.com/SBS for a free, 3-month trial.
00:20:11 Be authentic!
00:21:21 Share your personal brand
00:23:55 Balance your requests for information with shared value
00:26:47 Be honest about the perceived value of your content
00:28:10 “We lied”
00:29:14 Workshop: Start an email list
Shannon: Creates the content
Dave: Creates the form, Links the engine
00:34:39 Always be Creating!
00:35:20 SBS 193 Outtro
The post Small Business Content Creation and Marketing – Small Business Show Episode 193 appeared first on Business Brain - The Entrepreneurs' Podcast.

Oct 10, 2018 • 30min
Interview with Santa Barbara Cider Founder Ben Schroeder – Small Business Show 192
Ever thought of starting a Small Business from your hobby? We often hear about home beer brewers taking the leap and launching a company built around their love of beer, but what about Cider makers? Join us today as we talk with Ben Schroeder, founder of Santa Barbara Cider!
Many of us follow our interests and passion from hobbies to Small Business owner. Ben Schroeder spent 7-years perfecting his different cider flavors in his garage before opening the Santa Barbara Cider taproom with his sister, Twilight and close friend Niklas. Today they create over 60 flavors with 12 rotating taps at any one time. Ben shares how he made steady, methodical steps to get the business off the ground and to grow it to where it is today, serving a large community at their tap room and expanding into other local venues.
Listen in and you’ll hear about the importance of creating an experience your customers will love, how asking for help can get people on your side and how starting with your neighbors is the key to getting final approval when applying for a federal liquor license.
There’s a lot of great tips on this episode of the Small Business Show. Listen in, then ask your questions and comment at the Small Business Support Group. Cheers!
Chapters/Timestamps:
00:00:00 Small Business Show #192 for Wednesday, October 10, 2018
00:00:44 Interview with Ben Schroeder from Santa Barbara Cider
00:01:29 Celiac disease points small business to Cider!
00:02:57 “This is great, where did you buy it?”
00:05:14 So many small steps and eventually it’s a business
00:07:02 How many hours means “full time” for this business?
00:07:41 Create an experience
00:09:33 Marching band supplies lead to Cider
00:10:53 Only 100 gallons per year
00:12:05 “Hey I need some help”
00:13:27 Are your neighbors comfortable with what you’re doing?
00:14:57 Time to distribute!
00:18:23 SPONSOR: Visit TextExpander.com/podcast for 20% off your first year.
00:20:31 SPONSOR: Gusto is refreshingly easy payroll, benefits, and HR for the modern small business. Visit Gusto.com/SBS for a free, 3-month trial.
00:22:07 Social media? Be social!
00:24:06 Relational not Transactional
00:24:59 Mistakes: Rushing, Doing too Much, or Completely Distracted
00:27:44 Find Santa Barbara Cider on Instagram or Facebook or at sbcider.com
The post Interview with Santa Barbara Cider Founder Ben Schroeder – Small Business Show 192 appeared first on Business Brain - The Entrepreneurs' Podcast.

Oct 3, 2018 • 38min
Managing Conflict with Customers and Partners – Small Business Show 191
What’s the best way to handle conflict when things go wrong with a customer, partner or employee? Join your hosts Shannon Jean and Dave Hamilton for this episode of the Small Business Show to hear about their experiences in managing, resolving and de-escalating conflicts that will inevitably try to ruin your day.
One of the cornerstones of most conflicts is the misunderstanding of the intention of one or both parties. You’ll learn about methods to be sure your good intentions are interpreted correctly and when sometimes you or your employees will just have to pickup the phone to clear the air.
Next, we jump into a discussion about how to make written correspondence (email, text, chat) show empathy and how creating templated responses can help you set the correct tone you want your customer service department to use when solving conflict. Then it’s on to a discussion about your sense of justice and why it has no place when trying to resolve conflicts with your customers!
You’ll hear us discuss the power of apology (even when you’re not at fault), how to train instruct your team that these are just business decisions and not personal battles and how the Two Token Concept of Customer Service is critically important for success.
Join us today, then ask questions or share your Small Business story at the Small Business Support Group!
Chapters/Timestamps
00:00:00 Small Business Show #191 for Wednesday, October 3, 2018
00:01:07 Sharing the Charmed Life excitement
00:02:31 Know your audience
00:04:27 How to de-escalate
00:04:53 “How can I take your headache away?”
00:07:47 Misunderstanding intention
00:08:34 Get on the phone!
00:09:30 Show that you care, and are willing to listen
00:10:30 Use emojis!
TextExpander saves the day
00:12:17 Lead with the right message
00:13:50 Emotion engenders loyalty
00:17:37 SPONSOR: Timing, for anyone billing their hours. Visit timingapp.com/smallbusiness
00:19:35 SPONSOR: Gusto is refreshingly easy payroll, benefits, and HR for the modern small business. Visit Gusto.com/SBS for a free, 3-month trial.
00:21:18 About our sponsors
00:22:10 Justice doesn’t matter
00:23:29 Amazon: “That is a business decision”
00:26:10 Empower your team to avoid escalation
00:27:37 Permission to apologize
“I’m sorry that things haven’t gone right for you.”
00:29:51 Add empathy to the scenario
The Two Token Concept of Customer Service
00:32:02 Remember Meatloaf!
00:33:07 Define an escalation path
00:34:04 Leverage loyalty: “What do you want to do?”
00:34:48 Customer service ain’t for everyone!
Pacing and Persuasion
00:36:13 Find common ground
00:37:15 SBS 191 outtro
The post Managing Conflict with Customers and Partners – Small Business Show 191 appeared first on Business Brain - The Entrepreneurs' Podcast.

Sep 26, 2018 • 40min
What Type of Leadership Leads to Small Business Success? – Small Business Show 190
Start a business and you become a leader. Not just for employees, but to your customers, suppliers and other partners. What type of leadership style creates the most successful Small Businesses? Join your hosts Dave Hamilton and Shannon Jean today to learn about different leadership styles and why you’ll need more than one type for success.
Should you be a constant cheerleader, or a steady, persistent force that your followers count on? We’ll discuss why you’ll need to be both and when it’s appropriate to use each style. You’ll hear about prioritizing relationships over tasks and how you’ll get better results from your followers this way. Shannon discusses his favorite “Mirror vs. Window” analogy for praise and accountability and Dave discusses the differences between leadership and just working hard.
We share our tips about granting autonomy, how ethics play a role in what your followers think of you and how persistence needs to be your super power. We wrap up the show with a discussion about emptying the trash and cooking lunch for your followers – always fun topics.
Listen in and then share your own leadership tips at the Small Business Support Group.
Chapters/Timestamps
00:00:00 Small Business Show #190 for Wednesday, September 26, 2018
00:00:57 Better than the alternative
00:02:08 The definition of retirement: Dave’s Ice Cream Truck!
Bill Ready on Small Business Show
00:05:49 No results for Leadership!
00:06:36 SPONSOR: Timing, for anyone billing their hours. Visit timingapp.com/smallbusiness
00:09:13 What type of Leadership creates a successful small business?
Leadership vs. Just Working Hard
00:12:23 Setting the priorities: Dashboard-level view of your business
00:13:17 Categorize problems: systemic or one-offs
00:13:45 Cheerleader vs. Steady Hand that Leads through Crisis
00:14:48 Leverage silence
00:15:28 Spin your perspective
00:18:33 Always make a decision!
00:21:12 Openly praise, privately correct
Build a Safe, Trusting Environment
00:23:09 SPONSOR: New Square Payroll App – Everything you can do on a desktop you can do in the app. Visit Square.com/Go/SBS for More
00:25:10 Small Business Support Group
00:25:31 Managing your management: focusing on tasks vs. relationships
“These people worry about the business more than I do.”
00:27:23 Developing your people
Adjust roles to take advantage of skills and strengths
Take a genuine interest to learn who your employees are
Create an environment you enjoy!
Ask: “Do you need anything?”
00:32:11 Pay attention to the new person
00:33:23 Extend financial autonomy
00:34:17 Monitor your ethics
00:36:21 Persistence – Communicate during crisis
00:38:17 Be the janitor and the cook!
00:39:18 SBS 190 Outtro
The post What Type of Leadership Leads to Small Business Success? – Small Business Show 190 appeared first on Business Brain - The Entrepreneurs' Podcast.

Sep 19, 2018 • 37min
Bill Ready Paypal COO Interview, Funds Now and Customer Experience – Small Business Show 189
Getting paid might be the most important task for your Small Business. Processing payments quickly for your customers, avoiding fraud and managing your cash are all critical and daily tasks. Today’s guest on the Small Business Show has a wealth of experience in the payments processing business and is currently the COO of PayPal. Bill Ready joins your hosts Shannon Jean and Dave Hamilton to talk about PayPal’s new Funds Now service and much more.
Listen in to hear how Small Business is part of Bill’s DNA, starting out by working for his parents auto repair business and taking those lessons to become an “accidental entrepreneur” that eventually led him to be involved with five startups, including Braintree and Venmo, eventually landing at Paypal and to the Chief Operating Officer role that he fills today.
We all know that getting access to your cash is paramount for Small Business Owners. Bill discusses PayPal’s new Funds Now service that allows for instant access to funds for Small Businesses using Paypal. We discuss PayPal’s goal of “democratizing access to the digital economy” for Small Businesses of all sizes and why this is so important for Bill and Paypal.
You’ll hear some great tips on the customer experience and some unique advice about scaling your business that you might not have considered. Join us today for this very special episode of the Small Business Show and then visit the Small Business Support Group to ask more questions and to share your comments!
Chapters/Timestamps:
00:00:00 Small Business Show #189 for Wednesday, September 19, 2018
00:00:39 Bill Ready from PayPal, Braintree, Venmo
00:01:41 Small business in the blood
00:03:05 The accidental entrepreneur
Dana Bowers
00:05:07 The joy and the burdens of small business are tremendous
00:06:52 PayPal’s new Funds Now
00:11:30 Going international… with immediate funds.
00:14:16 PayPal extends trust
00:16:20 SPONSOR: Gusto is refreshingly easy payroll, benefits, and HR for the modern small business. Visit Gusto.com/SBS for a free, 3-month trial.
00:18:00 SPONSOR: Visit TextExpander.com/podcast for 20% off your first year.
00:20:30 Don’t Truck the Farmer’s Livelihood
00:22:47 Always remain customer-focused
00:24:27 Democratizing access to the digital economy
00:27:50 It’s all about the customer
00:29:23 Paypal’s customers are buyers and sellers
00:31:56 To scale, you need repeatable process
00:33:08 ….and you need to hire passionate people
00:34:55 Visit the Business section at PayPal.com
00:35:55 SBS 189 Outtro
The post Bill Ready Paypal COO Interview, Funds Now and Customer Experience – Small Business Show 189 appeared first on Business Brain - The Entrepreneurs' Podcast.

Sep 12, 2018 • 34min
Time Management Tips and Tricks for Small Business Owners – Small Business Show 188
Time is arguably our most important asset as Small Business owners. You can’t create more of it, but you can increase your efficiency and hack how you use time each day to make it work in your favor. Today on episode 188 of the Small Business Show, your hosts Dave Hamilton and Shannon Jean share their tips and strategies for getting the most out of your 24/7.
The subject of time and the lack of it was brought up by longtime listener Todd McCann of the The Trucker Dump Podcast. Todd has the same problem we all do: not enough time in the day. You’ll hear our thoughts on making some changes that could open up more hours for Todd, along with some questions we ask of Todd that just might help your day become more efficient.
Join us today and you’ll also hear about sacrificing some things to succeed, flexibility vs. freedom, learning to Spotlight your time and ignoring those time-killing distractions, scheduling time with yourself, why communicating your time needs to others is critical and if money is what you’re seeking at a particular moment, the most important question to ask yourself that will focus you in the right direction.
Listen in, then share your story with us at the Small Business Support Group!
Chapters/Timestamps:
00:00:00 Small Business Show #188 for Wednesday, September 12, 2018
00:01:19 About our sponsors
00:02:27 Todd-What Happens When I Really Don’t Have Time?
The Trucker Dump Podcast
00:05:42 Recording behind the wheel
00:07:30 Two different shows
00:08:55 Creating more time
00:10:08 Be intentional with your time
00:11:14 Are you willing to pay the price?
00:12:28 Go back to work at night
00:12:55 Flexibility vs. Freedom
00:13:26 Learn to Spotlight your time
00:16:49 Keep a pad next to you
00:17:17 Bob LeVitis on the Small Business Show
00:18:58 SPONSOR: Timing, for anyone billing their hours. Visit timingapp.com/smallbusiness
00:21:00 SPONSOR: Gusto is refreshingly easy payroll, benefits, and HR for the modern small business. Visit Gusto.com/SBS for a free, 3-month trial.
00:22:44 Schedule Time with Yourself
00:24:57 Communicate your schedule with the people around you
00:28:07 Create your system
00:28:59 Tools… and services!
00:29:47 Managing optimism and realism
00:30:19 Question: What can you be doing right now that will increase your revenue?
00:32:19 Decide that you DO want to know this information!
00:33:38 SBS Outtro
CacheFly.com provides all the bandwidth to get our show to you!
The post Time Management Tips and Tricks for Small Business Owners – Small Business Show 188 appeared first on Business Brain - The Entrepreneurs' Podcast.

Sep 5, 2018 • 29min
The Business of Coffee: Café Rica Founders Interview – Small Business Show 187
Everyone knows that coffee is an important part of every Small Business startup, right? With 400 million cups enjoyed every-single-day in the United States, this seems like a great opportunity for a Small Business. But, how do you get your voice heard in this crowded market? How do you create a niche where you can build a unique brand focusing on quality coffee and customer experience?
Join us today for this episode of the Small Business Show to meet Tristan and Jackson Bredehoft, founders of Café Rica, a fast growing local and online coffee business located in Battle Creek, Michigan.
Tracing their family origins back to Costa Rica, the Bredehoft brothers decided to import a unique Costa Rican coffee to share it with customers in the U.S. Literally bringing back two suitcases stuffed with coffee to get things started. You’ll hear the Café Rica founders discuss the benefits and challenges of working with a sibling, how they decided to build a Local, Craft Coffee business and why they wound up building their local coffee shop inside of repurposed shipping containers.
Tristan and Jackson share how they benefited from taking part in a Kitchen Incubator program and how they have leaned on the Mentors from SCORE to shift their marketing focus to dramatically accelerate growth. Join your co-hosts Shannon Jean and Dave Hamilton as they learn about the Cafe Rica story and then come share your own at the Small Business Support Group!
Chapters/Timestamps:
00:00:00 Small Business Show #187 for Wednesday, September 5, 2018
00:01:47 Tristan and Jackson Bredehoft from Café Rica
00:03:11 Family joke to family business
00:03:52 It starts with a suitcase!
00:05:58 The sibling business
00:08:05 Assigning duties…and The sibling benefit!
00:10:22 “The riches are in the niches”
00:12:00 Local, Craft Coffee
00:13:29 Differentiator: Shipping containers
00:15:27 SPONSOR: Gusto is refreshingly easy payroll, benefits, and HR for the modern small business. Visit Gusto.com/SBS for a free, 3-month trial.
00:16:41 SPONSOR: Visit TextExpander.com/podcast for 20% off your first year.
00:18:15 Help from a kitchen incubator!
Score Advisors
00:20:48 Biggest struggle – Learning to Tell Your Story
00:22:36 Learning from customers: subscriptions
00:24:32 Favorite mistake? Gotta listen to hear this one!
00:26:02 If you have an idea, do it!
00:27:09 Visit Cafe Rica on Facebook
00:27:51 SBS 187
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