The CEO Project Podcast

Jim Schleckser
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Sep 9, 2022 • 42min

The Importance of a Strong Business Model

Jason Boyce is the Founder and CEO of Avenue7Media, a company that guides brands through the most successful and competitive marketplace in the world — Amazon. They provide tools such as design, research, product development and management, customer service, optimization, and more. Jason's entrepreneurial journey began with dropshipping sports goods, and through this experience, he started Avenue7Media to help others navigate the cutthroat marketing industry. With nearly 20 years of e-commerce and Amazon Marketplace experience, he is the author of The Amazon Jungle. In this episode… In today's dynamic marketplace, it's increasingly difficult to start and grow a business, especially on one of the world's leading sales platforms. Brands struggle to create a competitive sales strategy while providing excellent customer service. So, how can small businesses advance to success? Jason Boyce is optimistic about how brands can leverage the competitive market against large companies. With 20 years of experience in the marketing and sales industries, he understands the challenges of creating a valuable business model to sell exclusive products and generate recurring revenue. Jason advises entrepreneurs how to navigate the dynamic and volatile nature of building a competitive brand. In this episode of The Lazy CEO Podcast, Jim Schleckser sits down with Jason Boyce, Founder & CEO of Avenue7Media. They talk about how to competitively navigate the marketing world and achieve success. Jason emphasizes the importance of having a flexible business model, shares tips for adapting to a competitor's strategy, and what to do when things don't go according to plan.
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Aug 5, 2022 • 30min

From CEO to CEO Advisor

Jim Schleckser is the Chief Executive Officer of The CEO Project, a business advisory group for accomplished CEOs to help them solve their most challenging issues, resolve constraints, drive growth, and improve outcomes. With 30 years of leadership experience in business strategy, organizational development, sales, marketing, and more, Jim leads global organizations across many functional areas in both public and private environments. He specializes in solving issues that fast-growing firms experience in their business models and processes as they reach high-performance levels. Jim has appeared in The New York Times, The Huffington Post, and National Public Radio. In this episode… Do you feel like you've hit a plateau in your entrepreneurial career? Is your organization not functioning as adequately as it should? How can you optimize your business processes to improve performance and maximize success? First, CEOs must identify the source of the problem in their business processes. According to keynote speaker and business advisor Jim Schleckser, this "kink" directly affects a company's performance, so it's essential to develop strategies to rectify it. The five hat framework allows CEOs to analyze their data to recognize flaws, enhance their business models to maximize revenue, and leverage talent to improve operations. In today's episode of The Lazy CEO Podcast, Dr. Jeremy Weisz sits down with Jim Schleckser, CEO of The CEO Project, to discuss how CEOs can streamline and advance their careers. Jim shares the common mistakes CEOs make, advice for establishing organizational development, and how the five hat model helps CEOs identify the kinks in their business.

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