Cat & Cloud Podcast
Cat & Cloud
Chris Baca and Jared Truby are professional Baristas and are here to introduce the world to Specialty Coffee! From placing in the finals of the United States Barista Championship multiple times, winning regional competitions, to leading training and education for some of the most progressive coffee companies around - these two have learned a ton about coffee and want to share it with you. Tune in for weekly interviews, tutorials, and general mayhem from the brothers from different mothers: Truby & Baca. Learn more at catandcloud.com
Episodes
Mentioned books
May 20, 2017 • 42min
Creating & Sustaining an Engaging Culture pt.1
Discover the secrets to crafting an engaging workplace culture that boosts employee satisfaction and drives success. The discussion highlights the importance of aligning hiring practices with core company values. Learn how thoughtful hiring and structured training can enhance retention and lower turnover. Insights from recent lectures provide practical examples of designing a thriving organizational culture, making this a must-listen for leaders and business owners alike.
May 13, 2017 • 1h
We Just Keep On, Keepin On
This episode is full of real talk, updates and fun.
As we continue to push toward a 2nd store life continues to be busier and harder to manage. We let you in on it and debrief a bit more about the SCA barista competition.
There have been some blogs and ideas thrown around on how to create a more exciting and consistent competition experience for both competitors and spectators.
Enjoy the convo. Oh and hear about Jared's Vasectomy. Super tight.
Shout out to Wilbur Curtis!
Apr 28, 2017 • 59min
Taylor Gresham - Evocation Coffee
Taylor is a crusher of a roaster out of Amarillo, Texas. She just placed 3rd in the US in the roasting competition and runs the Evocation roastery.
In this episode we talk about Taylor's first experience at the Global Coffee Expo, what she does to prepare for competitions and a bit about her life.
If you like roast curves, fun conversations and insights into our epic industry than holler. This is a fun one.
Thanks Wilbur Curtis
Apr 26, 2017 • 33min
We Blew It...
We are up to our neck in preparing to open the new shop, SCA hangover etc.
This never made the internet before we left but it's up now.
We have guests being lined up as we speak and cannot wait to get back to it.
To those who came to our lectures, thank you. They will be available soon via our website and podcast.
Thanks Wilbur Curtis as always!
Apr 9, 2017 • 54min
SCAA Then and SCA Now
We take some time to recap Australia & what it's like to visit the other side of the world.
We answer a question or two and speak into some of our past experiences at the US Barista Championship's, The Specialty Coffee Expo & speak a bit about how our lectures are going.
If you want to know more of the history of coffee from our perspective, have some laughs and learn some things through our rants, this is your episode.
Thanks Wilbur Curtis for your Support!
Apr 1, 2017 • 54min
T & T Music Factory - the Bureau Collective
Tim Williams & Tim Varney have set out to accomplish some fun and exciting things.
Through the W.A.C. (World Aeropress Championships)and the Bureau Collective these tight bros have made an awesome new footprint for themselves and specialty coffee.
They are straight out of Melbourne and have worked with Intelligentsia, Tim Wendelbo and many others in fields expanding from the culinary, to the green coffee sourcing side of our industry.
These lovely mates sure do know how to make us warm and fuzzy.
Enjoy & Thank You Wilbur Curtis
Mar 23, 2017 • 34min
McDonalds Came Hot
Specialty Coffee to a burn from the latest UK McDonalds commercial and we kind of love it.
Join us as we break down the commercial and deliver our thoughts on how they marketed, the attention to detail & their intention.
Thank you so much for sharing this journey with us!
Thanks, Wilbur Curtis
Mar 15, 2017 • 41min
Dedication, Motivation, Activation
In this episode we talk a bit about our origin stories, both personal and Cat & Cloud.
Through reflection on this we speak to the power of dedication vs. passion or doing what you love. We speak to the trials of commitment and share some personal stories about achieving goals in the face of hardship.
We also speak on ways to stay motivated by sharing stories of the things that help activate us.
Enjoy!
Thanks Wilbur Curtis for The Love!
Mar 1, 2017 • 42min
Our Brains Hurt
We are overwhelmed but still plugging away.
In this episode we talk about some up and coming events in Australia & Seattle as well as a few local talks.
We answer some listener questions on taking orders, roasting decaf, curves & the fun one...Tipping.
Tipping is a big talk and we weigh in a little more about how we perceive tipping and some ideas for those who are potentially trying to rid their business of the tipping process.
WE also talk turnover and growth opportunities.
Cheers and thanks to Wilbur Curtis
Feb 19, 2017 • 41min
Modifying Techs for Different Drinks & Hard Guests
In this episode we talk about our approach to steaming & creating drinks. Do we change our approach for different drinks?
We also answer a little questions surrounding opportunities to change paths and what you should consider.
Finally we talk about some of the hard guests that come through the doors and ways to approach them when they are having a bad/hard time.
All that and more on this episode.
If you want to help Baca gather information for his lecture at the Global Specialty Coffee Expo - here's a quick six question survey that will change his world: surveymonkey.com/r/roasted


