The Contractor Fight with Tom Reber

Tom spoke with Steve Burnett of Paintly, a Detroit-based painting contractor. During their conversation, they discussed everything from profit to experience to how The Contractor Fight community helped him overcome his limiting beliefs, and also what strange things they found during their work.   In this episode, we talk about…  Contractors should not be afraid to admit they don't know everything  Recognizing that maybe there is a better way to do things instead of defending your misery or position. Having confidence in what you're charging Tips for knowing your numbers  How did he overcome his limiting belief that he does not measure up to others Using experience as a key to scaling your business Reasons why contractors need to charge more The craziest things he has seen on the job site Checking the background of anyone you hire   Resources:    = Paintly: https://www.paintly.co/      = Join us in BATTLEGROUND – Everything your contracting business needs in one comprehensive program with three main focus areas: Leadership, Communication, and Numbers. For more info, check out: https://TheContractorFight.com/Battleground     = The profit you earn starts with the stories you tell.  Most contractors will never build their empire because they're telling the WRONG stories. Join us this September in Denver, and learn how to control your story and your profit. https://thecontractorfight.com/mhps  = Get your free copy of Tom's book Winning the Contractor Fight (Just pay to ship): https://thecontractorfight.com/book  = Connect with other contractors building stronger businesses in The Contractor Fight: http://thecontractorfight.com/facebook  = Grab the Gear: https://gear.thecontractorfight.com/  = Find Us on Social Media:  YouTube: https://www.youtube.com/c/TomReber  Instagram: http://thecontractorfight.com/ig

Tom and Dan answer your questions about marketing, determining how much to spend on advertising if you're behind on your bills, getting unit rates from subs quickly, and when to follow up after receiving leads. In this episode, we talk about…  Question 1: How do you decide how much to spend on advertising? I don't have a ton of leads coming in, and I'm behind on bills. Invest as much as you can afford, and track it. You're not running your business properly if you are behind on bills as a home improvement contractor. If you do not have the money to invest in your marketing, you put in sweat and time as equity. Build your brand — it doesn't cost a thing other than your time. Question 2: What is the best way to get unit rates from subs without waiting weeks? Help them in growing their business, understanding their numbers, etc Tell them a base pricing, and see how things go. Question 3: What's the best time to call a prospect after receiving a lead from your website? Time kills deals — the best time to call is right now If they've reached out to you, put them in your sales process. Resources:  Submit your questions to help@thecontractorfight.com with the subject “Podcast” and Tom and Dan will try to answer them on an upcoming show. Visit our sponsors of this episode, NiceJob. NiceJob is Reputation Marketing software that will help your business collect 2-3 times more reviews on Google, Facebook, and the platforms that matter. Don’t forget to use code “Fight” for $50 off the first month on new accounts! https://www.TheContractorFight.com/nicejob  Are you stealing money from your family because you aren’t charging enough for your services? Discover what you SHOULD be charging. Download our 50% Gross Profit cheat sheet: https://thecontractorfight.com/50 == Join us in BATTLEGROUND == Everything your contracting business needs in one comprehensive program with three main focus areas: Leadership, Communication, and Numbers. For more info check out: https://TheContractorFight.com/Battleground  == Order your free copy of Tom’s book Winning the Contractor Fight (Just pay to ship) == https://thecontractorfight.com/book  == Grab the Gear == https://gear.thecontractorfight.com/  == Find Us on Social Media == YouTube: https://www.youtube.com/c/TomReber  Instagram: https://thecontractorfight.com/ig 

Does being likable lead to more sales? Is likability overrated in sales? It certainly helps to be likable in order to make a sale, but is being likable enough to close the deal? Tom, Steve, and Derek discuss the role likability plays in making a sale and why likability is overrated in sales.   In this episode, we talk about…  What being a likable salesperson means Some examples of when customers cancel a deal due to an unlikable salesperson Characteristics that make a salesperson likable. How being likable helps you in getting hired Instances when Tom, Steve and Derek were told they were likable but didn't get the job Likability versus your knowledge  Some selling tips and advice   Resources: This episode is sponsored by Andersen, manufacturer of the iconic 400 Series Windows: https://andersenwindows.com/  Need to level-up your sales game? Check out Contractor Sales Pros on Facebook: https://thecontractorfight.com/salespro    == Join us in BATTLEGROUND == Up your sales game! Find everything your contracting business needs to price, sell and produce for profit in one comprehensive program - BATTLEGROUND. For more info check out: https://TheContractorFight.com/Battleground  == Get your free copy of Tom's book Winning the Contractor Fight (Just pay to ship) ==https://thecontractorfight.com/book == Connect with other contractors building stronger businesses in The Contractor Fight: http://thecontractorfight.com/facebook == Grab the Gear ==https://gear.thecontractorfight.com/    == Find Us on Social Media ==YouTube: https://www.youtube.com/c/TomReber Instagram: http://thecontractorfight.com/ig

If you are lacking success despite your good work and are unable to sell more, it may be because of your Poor Personal Representation — Your personal appearance is driving your clients away from you and making them choose your competitors instead. Tom discusses the importance of personal representation in business and how it can affect your sales.   In this episode, we talk about…  Your Poor Personal Representation is keeping you from making sales Taking time to present yourself in a way that is professional, polished, and trustworthy.  Improving your personal representation   Resources:   == Whether you are struggling or succeeding in your business, there is always something you can learn and apply to take it to the next level. Attend the Mile High-Profit Summit and gain some valuable insights on how to grow your business: https://thecontractorfight.com/mhps    If you enjoy the podcast please consider leaving us a rating and share the show with a fellow contractor: https://podcasts.apple.com/us/podcast/the-contractor-fight-with-tom-reber/id964304361   Follow Tom on Instagram: https://www.instagram.com/realtomreber    == Join us in BATTLEGROUND == Everything your contracting business needs in one comprehensive program with three main focus areas: Leadership, Communication, and Numbers. For more info check out: https://TheContractorFight.com/Battleground == Get your free copy of Tom's book Winning the Contractor Fight (Just pay to ship) == https://thecontractorfight.com/book == Connect with other contractors building stronger businesses in The Contractor Fight: http://thecontractorfight.com/facebook == Grab the Gear == https://gear.thecontractorfight.com/    == Find Us on Social Media == YouTube: https://www.youtube.com/c/TomReber Instagram: http://thecontractorfight.com/ig

Learning how to harness the power of your mind to achieve your goals is one of the first steps to success! In order to achieve success in your life, your mind is an invaluable tool, and Dan is here to explain how to use your mind effectively.   In this episode, we talk about…   Utilizing the power of your mind Limiting beliefs are preventing you from achieving success Taking your business to the next level with the right mindset   Resources:  == Check out Contractor Sales Pros on Facebook. The place to ask questions and share strategies and best practices to help each other get better as salespeople in the construction industry: https://thecontractorfight.com/salespro    == Join us in BATTLEGROUND == Everything your contracting business needs in one comprehensive program with three main focus areas: Leadership, Communication, and Numbers. For more info check out: https://TheContractorFight.com/Battleground    == Get your questions answered and connect with other contractors building stronger businesses in The Contractor Fight: https://thecontractorfight.com/facebook    == Grab the Gear == https://gear.thecontractorfight.com/    == Find Us on Social Media ==   YouTube: https://www.youtube.com/c/TomReber  Instagram: https://thecontractorfight.com/ig

Tom and Sunny address your questions about getting business capital as a new business, expanding and marketing your business, as well as giving bonuses, raises, and job evaluations without hurting or causing jealousy among other employees.   In this episode, we talk about…    Question 1: I'm planning to expand my business into five markets in 3 states over the next years. What is the best way to advertise in each market? Identify your ideal client and dial in your marketing Instead of focusing on multiple locations, concentrate on one   Question 2: How do I get business capital as a new business?  Your customer is your bank — grow and fund your business with OPM (Other People's Money)  Reinvest your profits into your business to build your brand, get equipments, etc. You are not profitable enough if you don't have the cash to reinvest into the business.    Question 3: How to implement bonuses and raises without hurting or making the other team members jealous? It depends on your company's culture Give them a raise when they meet certain criteria  If you're offering a bonus, you have to offer it to everyone   Resources:  Submit your questions to help@thecontractorfight.com with the subject “Podcast” and Tom and Dan will try to answer them on an upcoming show.   Visit our sponsors of this episode, NiceJob. NiceJob is Reputation Marketing software that will help your business collect 2-3 times more reviews on Google, Facebook, and the platforms that matter. Don’t forget to use code “Fight” for $50 off the first month on new accounts! https://www.TheContractorFight.com/nicejob    Are you stealing money from your family because you aren’t charging enough for your services? Discover what you SHOULD be charging. Download our 50% Gross Profit cheat sheet: https://thecontractorfight.com/50   == Join us in BATTLEGROUND == Everything your contracting business needs in one comprehensive program with three main focus areas: Leadership, Communication, and Numbers. For more info check out: https://TheContractorFight.com/Battleground    == Order your free copy of Tom’s book Winning the Contractor Fight (Just pay to ship) == https://thecontractorfight.com/book    == Grab the Gear == https://gear.thecontractorfight.com/    == Find Us on Social Media == YouTube: https://www.youtube.com/c/TomReber  Instagram: https://thecontractorfight.com/ig 

Today’s guest on the show is Michelle Myers, founder of Pink Callers. Pink Callers is an administrative support solution that assigns CSR (Customer Service Rockstars) to support your business remotely. Their service helps you manage calls, emails, chats, CRMs, etc., as well as schedule sales appointments.   In this episode, we talk about…  About Pink Callers and how it helps you grow your business The difference between traditional answering service and the service provided by Pink Callers  Clients who Pink Callers would like to work with Tips for contractors on running their businesses efficiently The amount of time it takes a CSR to manage your customer service   Resources:    = Pink Callers: https://thecontractorfight.com/pink    = Join us in BATTLEGROUND – Everything your contracting business needs in one comprehensive program with three main focus areas: Leadership, Communication, and Numbers. For more info, check out: https://TheContractorFight.com/Battleground     = The profit you earn starts with the stories you tell.  Most contractors will never build their empire because they're telling the WRONG stories. Join us this September in Denver, and learn how to control your story and your profit. https://thecontractorfight.com/mhps  = Get your free copy of Tom's book Winning the Contractor Fight (Just pay to ship): https://thecontractorfight.com/book  = Connect with other contractors building stronger businesses in The Contractor Fight: http://thecontractorfight.com/facebook  = Grab the Gear: https://gear.thecontractorfight.com/  = Find Us on Social Media:  YouTube: https://www.youtube.com/c/TomReber  Instagram: http://thecontractorfight.com/ig 

Tom and Steve discuss the importance of roleplaying in your sales process and how it can help you sell more. Learn how to use roleplaying to make your communication with the client smoother and close more deals.    In this episode, we talk about…  Common mistakes people make while trying to sell The difference between being pushy and aggressive and being assertive The right way to communicate with the clients How does the customer want to be treated Roleplay of how a conversation with a client should go   Resources: This episode is sponsored by Andersen, manufacturer of the iconic 400 Series Windows: https://andersenwindows.com/  Need to level-up your sales game? Check out Contractor Sales Pros on Facebook: https://thecontractorfight.com/salespro    == Join us in BATTLEGROUND ==  Up your sales game! Find everything your contracting business needs to price, sell and produce for profit in one comprehensive program - BATTLEGROUND. For more info check out: https://TheContractorFight.com/Battleground  == Get your free copy of Tom's book Winning the Contractor Fight (Just pay to ship) == https://thecontractorfight.com/book == Connect with other contractors building stronger businesses in The Contractor Fight: http://thecontractorfight.com/facebook == Grab the Gear == https://gear.thecontractorfight.com/    == Find Us on Social Media == YouTube: https://www.youtube.com/c/TomReber Instagram: http://thecontractorfight.com/ig

A little progress every day adds up to big results! Tom encourages you to live life mindfully, be intentional about the moments you have, and strive to become better every day.   In this episode, we talk about…  Taking action every day to improve yourself The things Tom does every day that helps him to grow Never wasting a moment Resources:   == Whether you are struggling or succeeding in your business, there is always something you can learn and apply to take it to the next level. Attend the Mile High-Profit Summit and gain some valuable insights on how to grow your business: https://thecontractorfight.com/mhps    If you enjoy the podcast please consider leaving us a rating and share the show with a fellow contractor: https://podcasts.apple.com/us/podcast/the-contractor-fight-with-tom-reber/id964304361   Follow Tom on Instagram: https://www.instagram.com/realtomreber    == Join us in BATTLEGROUND == Everything your contracting business needs in one comprehensive program with three main focus areas: Leadership, Communication, and Numbers. For more info check out: https://TheContractorFight.com/Battleground == Get your free copy of Tom's book Winning the Contractor Fight (Just pay to ship) == https://thecontractorfight.com/book == Connect with other contractors building stronger businesses in The Contractor Fight: http://thecontractorfight.com/facebook == Grab the Gear == https://gear.thecontractorfight.com/    == Find Us on Social Media == YouTube: https://www.youtube.com/c/TomReber Instagram: http://thecontractorfight.com/ig

Tim and Nicole introduce Life Constructed Podcast — the first podcast hosted by a female within The Contractor Fight. The podcast will offer great insights from people working in the construction and trades industry on how to become better leaders, business owners, etc.   In this episode, we talk about…  The fundamental insight coaching that Nicole provides An overview of The Life Constructed Podcast  Essential Insights Assessment Tool and how it helps you develop personally and professionally   Resources:    Greg Dempsey, GC with Stonehill Builders - https://stonehillbuilders.com/    Tim Cutroni, Pond Builder with New England Aquatic Landscapes - https://iloveponds.com/    Download The Contractor’s Guide to Spotting a Cheap Prospect BEFORE They Waste Your Time and never hear “we need to think about it” again! https://thecontractorfight.com/cheap/    == Join us in BATTLEGROUND == Everything your contracting business needs in one comprehensive program with three main focus areas: Leadership, Communication, and Numbers. For more info check out: https://TheContractorFight.com/Battleground    == Order your free copy of Tom's book Winning the Contractor Fight (Just pay to ship) == https://thecontractorfight.com/book    == Connect with other contractors building stronger businesses in The Contractor Fight: https://thecontractorfight.com/facebook    == Grab the Gear == https://gear.thecontractorfight.com/    == Find Us on Social Media == YouTube: https://www.youtube.com/c/TomReber  Instagram: https://thecontractorfight.com/ig