

INspired INsider Podcast
Dr. Jeremy Weisz
INspiredINsider.com Show with Dr. Jeremy Weisz features interviews with successful and inspirational entrepreneurs, authors, and visionary leaders.
The interviews reveal deeply personal stories and
explore the tough journey of Big Challenges or Big Mistakes that the inspirational leaders overcame to achieve success.
Here are some inspiring stories you will find:
- Jonny Imerman with Imerman Angels--Listen to how one guest fought and beat cancer. He then started an organization to match others to help battle cancer by providing one on one mentorship with someone who has already battled and beat that same cancer. It is one of the largest organizations of its kind in the world.
--Jordan Guernsey Founder of MoldingBox--How did the CEO and founder of a multimillion dollar company handle both personally and professionally being diagnosed with Stage 3 Melanoma. He said it was the best thing that ever happened to him.
There are also featured interviews with the founders of SkyMall, Wistia, Noah's Bagels (Einsteins) and many more!
Thank you for listening from your host, Dr. Jeremy Weisz.
The interviews reveal deeply personal stories and
explore the tough journey of Big Challenges or Big Mistakes that the inspirational leaders overcame to achieve success.
Here are some inspiring stories you will find:
- Jonny Imerman with Imerman Angels--Listen to how one guest fought and beat cancer. He then started an organization to match others to help battle cancer by providing one on one mentorship with someone who has already battled and beat that same cancer. It is one of the largest organizations of its kind in the world.
--Jordan Guernsey Founder of MoldingBox--How did the CEO and founder of a multimillion dollar company handle both personally and professionally being diagnosed with Stage 3 Melanoma. He said it was the best thing that ever happened to him.
There are also featured interviews with the founders of SkyMall, Wistia, Noah's Bagels (Einsteins) and many more!
Thank you for listening from your host, Dr. Jeremy Weisz.
Episodes
Mentioned books

Jun 11, 2019 • 8min
Why You Need To Build Your Platform with Chris Gronkowski Founder of Ice Shaker
Chris Gronkowski is the founder of Ice Shaker. Ice Shaker is a vacuum-insulated, stainless-steel protein shaker that holds ice for over 30 hours and is the chosen shaker bottle for people like Alex Rodriguez and Mark Cuban who are both investors, Marshawn Lynch and of course all the Gronkowski brothers - Glenn, Dan, Gordie and Rob. Chris is a former NFL fullback who played for the Dallas Cowboys, Denver Broncos and Indianapolis Colts. He played college football at the University of Arizona. He was on the hit TV show Shark Tank and received an investment from Mark Cuban and Alex Rodriguez for 150K for 15% and just 1 year after being featured Ice Shaker grew from 1 product to over 80 SKUs. Today, you can find Ice Shaker in over 3,500 GNC locations and UFC gyms across the USA. Here's a glimpse of what you'll learn: [1:50] Jeremy welcomes his guest, Chris Gronkowski. [3:30] The lowest moment in business for Chris. [6:30] A moment that Chris is proud of. In this episode… Did you know that relying on sites like Amazon or Etsy can stunt your growth as a business? It's true! Too often, business leaders are so focused on other aspects of their business that they fail to build their own platforms. On this episode of Inspired Insider, you'll hear from business leader and former NFL player, Chris Gronkowski. In his conversation with Jeremy, Chris opens up about a low moment on his journey, lessons he learned along the way, what it was like landing that one big partnership, and much more. Don't miss a minute of this fascinating episode featuring Chris' story! There is nothing wrong with using a platform like Facebook, Amazon, or Etsy to get your business off of the ground and running. After all, Amazon and Etsy have a built-in audience; you'd be crazy to not have a presence on those platforms. The challenge comes when those big organizations decide to make a change with their terms of service and change the rules of the game overnight. What would your business do if a major player went under suddenly? Would you be able to rally your audience back to your website? Learn from Chris' story and don't let your business get caught exposed and lacking a platform! As easy as it is to learn from mistakes that others have made - learning from positive steps can be difficult! What went well for one business might not be applicable for the next business - you've got to learn how to read between the lines. Chris' work with Everything Decorated and the Ice Shaker proves that tenacity and resilience will pay off. With each of his businesses - Chris and his wife faced significant challenges, but they were able to bounce back and recover. Some say that the only thing that makes you a failure is giving up - that didn't happen with Chris! What can you learn from his story? Resources Mentioned on this episode Ice Shaker Everything Decorated Shark Tank Alex Rodriguez Mark Cuban Intro Music by Kidd Russell Sponsor for this episode Rise25's mission is to connect you with your best referral partners and customers. We do this in 3 ways… Our Done for you Media - We help your company completely run and launch your own podcast. we distribute your show across more than 11 different channels including a dedicated blog post and social media. You simply show up and talk and we do everything else. Our team has been working with podcasters since 2009. I personally credit podcasting as the single best thing I have done for my business and my life. It has allowed me to connect with the founders/ceo's of P90x, Atari, Einstein Bagels, Mattel, Rx Bars, and many more. Besides making best friends and finding my business partner..podcasting has led to relationships with countless customers and referral partners. Our Done for you Lead Generation- We manually send a consistent flow of customized outreach messages to your ideal clients and referral sources that you want to connect with to generate more business and clients - this is not paid traffic by the way. Our Done for you VIP Events - We do live in-person VIP Days and receptions. These are 100% outsourced VIP days for software companies and conference organizers so we can help you serve your highest level customers. It may or may not involve Elvis costumes - See video Rise25 VIP Days have a proven track record of helping companies to get more referrals, increase retention with their VIP customers, and get more engaged new customers without adding extra work to that company's plate. Rise25 has hosted VIP events in cities such as Austin, Chicago, Santa Barbara, San Diego, New York, Sonoma, and Las Vegas to name a few. Since these each require a lot of humans to do the work we have limited bandwidth and only want to work with the right company. so if any sound interesting to you go to Rise25.com and contact us or email support (at) rise25.com. If your company wants to attract and connect with your highest level customers and referral partners then you can learn more and contact us to find out if your company qualifies at Rise25.com. Rise25 was cofounded by Dr. Jeremy Weisz and John Corcoran.

Jun 6, 2019 • 40min
Why You Should Test Your Message with Daniel Harmon Co-Founder of Harmon Brothers
Daniel Harmon is the co-founder and creative visionary at Harmon Brothers - where they use storytelling, humor and direct response to create social videos that sell products. They are behind some of the most viral ads and have collectively driven more than one billion views, over $300 million in sales, and revolutionized the way products are marketed. They have created Internet advertising blockbusters including Squatty Potty, Purple Mattresses, Chatbooks, FiberFix and Poo~Pourri to name a few. Here's a glimpse of what you'll learn: [1:40] Jeremy introduces his guest, Daniel Harmon. [3:20] Daniel talks about growing up in a large rural family. [7:30] How did Daniel get involved with home security sales? [11:30] Learning to market to a larger audience. [16:00] How the Harmon Brothers got started. [24:20] Working with the folks from Squatty Potty. [29:15] How Daniel and his team create captivating videos. [34:00] Creating a good call to action. [37:50] A low moment in business for Daniel. In this episode… Why do some messages really connect with an audience while others fall flat? What does it look like to test your message before you broadcast it? On this episode of Inspired Insider, you'll hear from entrepreneur and innovator, Daniel Harmon. In his conversation with Jeremy, Daniel opens up about growing up in a larger rural family, how he got involved with sales, what led him and his brothers to create Harmon Brothers, challenges they've faced along the way, and much more. If you want an inside look at how to form the right type of marketing messages - this is the episode for you! You've heard it said that necessity is the mother of invention - that was true in Daniel Harmon's case! Growing up in a rural community and with a large family, Daniel and his brothers did whatever they could to make money. This entrepreneurial spirit drove the Harmon brothers to take their potatoes across state lines to sell door to door. What started as a whim ended up as a profitable business venture. This small taste of door to door sales helped shape Daniel's career ambitions - he knew that he wanted to take this talent to a larger scale. You might be wondering - how did Daniel and his brothers go from selling potatoes to creating funny and effective marketing videos? The answer is - sort of by accident. Daniel's brother was in a marketing class at Brigham Young University when his professor decided to have him try marketing a product on a whim. This freedom to create a fun and engaging video opened the creative floodgates for the Harmon brothers. Soon they had real data and evidence that their messaging and humour worked for selling products. It wasn't all smooth sailing from that point - they had many challenges to face and lessons to learn before they would become the marketing powerhouse they are today. Finding initial success with their work on Orabrush's marketing - the Harmon brothers decided to try their hand at a new product - the Squatty Potty. Since they had already worked as an "In-house" advertisement team, they thought they'd do the same with Squatty Potty, but that wasn't the case. Instead, Daniel and his brothers had to come up with an Ad agency of their own - thus - the Harmon Brothers began. It doesn't sound that unique or original, but that's OK! You don't need a splashy name when your work speaks for itself! You can head over to their website to learn more about their story. At the heart of Daniel's story with his brothers is the idea of testing and adjusting your messaging to connect with others. What good will your well-polished message do if it fails to connect with your target audience? The Harmon Brothers' approach works because it's fun - doesn't take itself too seriously - and it's tested! You can search all you want for the "Secret sauce", but the truth is - Daniel and his brother's test and adjust their message relentlessly until it hits the target. Don't get stuck pushing the same dull message! You can learn how to improve your messaging game by learning at the Harmon Brothers Unviserity! Resources Mentioned on this episode From Poop to Gold - Podcast From Poop to Gold - Book Write Ads That Sell - Harmon Brothers University Harmon Brothers This Unicorn Changed the Way I Poop - #SquattyPotty Intro Music by Kidd Russell Sponsor for this episode Rise25's mission is to connect you with your best referral partners and customers. We do this in 3 ways… Our Done for you Media - We help your company completely run and launch your own podcast. we distribute your show across more than 11 different channels including a dedicated blog post and social media. You simply show up and talk and we do everything else. Our team has been working with podcasters since 2009. I personally credit podcasting as the single best thing I have done for my business and my life. It has allowed me to connect with the founders/ceo's of P90x, Atari, Einstein Bagels, Mattel, Rx Bars, and many more. Besides making best friends and finding my business partner..podcasting has led to relationships with countless customers and referral partners. Our Done for you Lead Generation- We manually send a consistent flow of customized outreach messages to your ideal clients and referral sources that you want to connect with to generate more business and clients - this is not paid traffic by the way. Our Done for you VIP Events - We do live in-person VIP Days and receptions. These are 100% outsourced VIP days for software companies and conference organizers so we can help you serve your highest level customers. It may or may not involve Elvis costumes - See video Rise25 VIP Days have a proven track record of helping companies to get more referrals, increase retention with their VIP customers, and get more engaged new customers without adding extra work to that company's plate. Rise25 has hosted VIP events in cities such as Austin, Chicago, Santa Barbara, San Diego, New York, Sonoma, and Las Vegas to name a few. Since these each require a lot of humans to do the work we have limited bandwidth and only want to work with the right company. so if any sound interesting to you go to Rise25.com and contact us or email support (at) rise25.com. If your company wants to attract and connect with your highest level customers and referral partners then you can learn more and contact us to find out if your company qualifies at Rise25.com. Rise25 was cofounded by Dr. Jeremy Weisz and John Corcoran.

Jun 4, 2019 • 17min
[One Question] Why Content is King with Patrick Campbell Co-Founder of Profit Well
Patrick Campbell is the co-founder of ProfitWell. Patrick has grown ProfitWell from nothing in 2012 to over $10 million in revenue and 70 staff. ProfitWell has a free product that integrates with tools like Stripe, Braintree, and others to bring all of your subscription and financial metrics together in one place. There are over 10,000 companies now using ProfitWell...companies like Big Commerce, ClassPass, Zenefits, Meetup, Calendely, Masterclass, and many more. Here's a glimpse of what you'll learn: [2:25] Jeremy introduces his guest, Patrick Campbell. [4:00] Patrick talks about Profit Well's pricing strategy. [6:40] Why content is so valuable. [10:00] A low moment from the journey. [13:30] Patrick talks about a proud moment from the journey. In this episode… Did you know - in the realm of ecommerce businesses - content is king? It's true! From video to infographics and more, the name of the game is content creation. How can leaders like you learn how to deliver solid content for your customers? On this episode of Inspired Insider, you'll hear from entrepreneur and innovator Patrick Campbell. In his conversation with Jeremy, Patrick opens up about Profit Well's pricing strategy, why content is king, the low moments on this journey, and so much more. Have pen and paper ready for this episode - you are going to need it! If you have any hope of reaching the target market you are trying to reach - you've got to be willing to create engaging content. How else will your brand compete with the likes of Walmart, Google, and Amazon? While you don't have to have it all figured out to get started - you need to start creating content yesterday! What does your audience find valuable? Are they searching for how to videos on YouTube? Go take a look! Don't leave it all up to guesswork - learn from a brand that is actually making headway in this arena. Head over to Profit Well's website to learn more about the top-notch content they are creating. Have you faced personal and professional challenges in your career? How did you keep those challenges from consuming all of your attention and focus? For Patrick Campbell, the challenges were numerous. Not only did Patrick have to deal with the physical battle of fighting cancer - but he also dealt with the dissolution of his long-term relationship. The cherry on top of all this difficulty is that Patrick was also working on getting Profit Well off the ground and running. Through all the challenges - Parick was able to keep putting one foot in front of the other and eventually, he made it to the other side. What can you learn from Patrick's harrowing story? Resources Mentioned on this episode www.ProfitWell.com Patrick on LinkedIn HubSpot Intro Music by Kidd Russell Sponsor for this episode Rise25's mission is to connect you with your best referral partners and customers. We do this in 3 ways… Our Done for you Media - We help your company completely run and launch your own podcast. we distribute your show across more than 11 different channels including a dedicated blog post and social media. You simply show up and talk and we do everything else. Our team has been working with podcasters since 2009. I personally credit podcasting as the single best thing I have done for my business and my life. It has allowed me to connect with the founders/ceo's of P90x, Atari, Einstein Bagels, Mattel, Rx Bars, and many more. Besides making best friends and finding my business partner..podcasting has led to relationships with countless customers and referral partners. Our Done for you Lead Generation- We manually send a consistent flow of customized outreach messages to your ideal clients and referral sources that you want to connect with to generate more business and clients - this is not paid traffic by the way. Our Done for you VIP Events - We do live in-person VIP Days and receptions. These are 100% outsourced VIP days for software companies and conference organizers so we can help you serve your highest level customers. It may or may not involve Elvis costumes - See video Rise25 VIP Days have a proven track record of helping companies to get more referrals, increase retention with their VIP customers, and get more engaged new customers without adding extra work to that company's plate. Rise25 has hosted VIP events in cities such as Austin, Chicago, Santa Barbara, San Diego, New York, Sonoma, and Las Vegas to name a few. Since these each require a lot of humans to do the work we have limited bandwidth and only want to work with the right company. so if any sound interesting to you go to Rise25.com and contact us or email support (at) rise25.com. If your company wants to attract and connect with your highest level customers and referral partners then you can learn more and contact us to find out if your company qualifies at Rise25.com. Rise25 was cofounded by Dr. Jeremy Weisz and John Corcoran.

May 30, 2019 • 59min
How a Good Team Can Help You Succeed with Ross Andrew Paquette Founder of Maropost
Ross Andrew Paquette is the founder of Maropost. Ross founded Maropost in 2011 as an email service provider, but it quickly grew beyond the original vision and helps simplify customer engagement for companies across the board with their technology. They became one of the fastest-growing companies in North America, without ever raising funding. Maropost is trusted by companies like the Golden State Warriors, Mercedes Benz, Livestrong, and The New York Post. They are also working to make philanthropy more efficient, by using their technology to power non-profits. MaropostCares is a nonprofit focused on giving endangered species a second chance, restoring ecosystems through conservation initiatives. Here's a glimpse of what you'll learn: [2:20] Jeremy introduces his guest, Ross Andrew Paquette. [4:00] What was the original idea for Maropost? [7:30] Ross shares how he found his CTO. [10:30] What Ross would go back and do differently. [14:30] How to build a collaborative work environment. [21:40] What has fueled the growth at Maropost? [23:15] Top customers and success stories. [27:30] What is the single customer view? [33:20] Why did Ross and his team at Maropost decide to expand their products? [37:40] Highlighting progress and value. [40:15] Who is Maropost's ideal customer? Do they have an acquisition strategy? [43:50] What is Maropost Cares? [48:30] A challenging moment for Ross. [52:10] Proud moments along the way. [54:00] Ross shares a customer success story. [57:30] Closing thoughts. In this episode… What would you say is the most important factor in business success? Does it come down to having the right product or strategy? Could it be something else entirely? On this episode of Inspired Insider, you'll hear from entrepreneur and innovator, Ross Andrew Paquette. In his conversation with Jeremy, Ross opens up about the original vision for Maropost, how the business grew, why getting a good team in place was key, and much more. If you want an inside look at how a successful business grew from the ground up - you are in the right place! Where did you get your drive and inspiration from? Did you grow up with a chip on your shoulder determined to make a mark on the world, or did you have people who invested in you and cultivated your abilities? For Ross Andrew Paquette, it was watching and learning from his father - even at a young age. Ross' father was a dentist who knew the value of working hard and delivering quality results - he's taken that same work ethic to his work with Maropost. Remember - you have a unique role as a leader! You can lift people up and inspire them if you make an effort. Is there a certain value or principle that looms large in your organization? If someone were to ask you - or better yet - if someone were to ask your team members what the number one value in your organization is, what would they say? At Maropost - Ross works hard to cultivate a good team environment. He believes that collaboration and teamwork are central to a thriving and successful business. As they say - the proof is in the pudding! Year after year, Maropost continues to grow in a positive direction while maintaining its core values. What can you learn from Ross' journey with Maropost? Following in that same vein of team building and collaboration - Ross points to the personal relationships that he has fostered with his customers as a key factor in Maropost's success. Think about it - the businesses that go the extra mile and try to create that human connection are the ones that make a lasting impact. While your organization might not have the resources that Maropost has, you can start taking steps in the right direction to make your customers feel valued. What steps will you take to start that process? What legacy will you leave? What long term impact of all your efforts with your company have? While it might sound odd to consider, it is helpful to start considering your long-term legacy if you haven't already. Thinking about the legacy that he'll leave behind - Ross decided that they should create Maropost Cares. Maropost Cares focuses on leaving the world better than before; it means giving endangered species a second chance; it means restoring ecosystems through conservation initiatives. Most importantly, Maropost Cares wants to leave a legacy of sustainability and responsibility. Make sure to check out the link to Maropost Cares located in the resources section at the end of this post. Resources Mentioned on this episode www.Maropost.com Ross Andrew Paquette on LinkedIn Ross Andrew Paquette on Twitter http://maropostcares.org/ BioTrust UpWork Intro Music by Kidd Russell Sponsor for this episode Rise25's mission is to connect you with your best referral partners and customers. We do this in 3 ways… Our Done for you Media - We help your company completely run and launch your own podcast. we distribute your show across more than 11 different channels including a dedicated blog post and social media. You simply show up and talk and we do everything else. Our team has been working with podcasters since 2009. I personally credit podcasting as the single best thing I have done for my business and my life. It has allowed me to connect with the founders/ceo's of P90x, Atari, Einstein Bagels, Mattel, Rx Bars, and many more. Besides making best friends and finding my business partner..podcasting has led to relationships with countless customers and referral partners. Our Done for you Lead Generation- We manually send a consistent flow of customized outreach messages to your ideal clients and referral sources that you want to connect with to generate more business and clients - this is not paid traffic by the way. Our Done for you VIP Events - We do live in-person VIP Days and receptions. These are 100% outsourced VIP days for software companies and conference organizers so we can help you serve your highest level customers. It may or may not involve Elvis costumes - See video Rise25 VIP Days have a proven track record of helping companies to get more referrals, increase retention with their VIP customers, and get more engaged new customers without adding extra work to that company's plate. Rise25 has hosted VIP events in cities such as Austin, Chicago, Santa Barbara, San Diego, New York, Sonoma, and Las Vegas to name a few. Since these each require a lot of humans to do the work we have limited bandwidth and only want to work with the right company. so if any sound interesting to you go to Rise25.com and contact us or email support (at) rise25.com. If your company wants to attract and connect with your highest level customers and referral partners then you can learn more and contact us to find out if your company qualifies at Rise25.com. Rise25 was cofounded by Dr. Jeremy Weisz and John Corcoran.

May 28, 2019 • 15min
[One Question] Grabbing Attention with Daniel Harmon Co-Founder of Harmon Brothers
Daniel Harmon is the co-founder and creative visionary at Harmon Brothers - where they use storytelling, humor and direct response to create social videos that sell products. They are behind some of the most viral ads and have collectively driven more than one billion views, over $300 million in sales, and revolutionized the way products are marketed. They have created Internet advertising blockbusters including Squatty Potty, Purple Mattresses, Chatbooks, FiberFix and Poo~Pourri to name a few. Here's a glimpse of what you'll learn: [1:40] Jeremy introduces his guest, Daniel Harmon. [3:30] How Daniel and his brother create captivating videos. [8:20] Creating a good call to action. [12:15] A low moment in business for Daniel. In this episode… What does it take to make your business stand out by grabbing attention on the marketplace? Should you just go for shock value, or is there a better approach? On this episode of Inspired Insider, you'll hear from innovator and business leader Daniel Harmon. In his conversation with Jeremy, Daniel opens up about how he and his brother create captivating videos, what it takes to create a good call to action, challenges along the way, and much more. If you want to know how to stand out in a crowded field - this is the episode you don't want to miss! When you think about some of the most successful and attention-grabbing marketing campaigns, you usually don't think of the whole testing process. Did you know that testing and adjusting based on audience feedback is a critical aspect of grabbing attention? Think about all the money that was wasted on Super Bowl ads last year because they failed to test their content with actual customers! Don't let your messaging come across as boring and flat - learn how to seek feedback and adjust your approach accordingly. Make sure to check out the link to Daniel and his brother's website located in the resources section at the end of this post. Grabbing attention won't do you any good if your target audience doesn't know what you want them to do afterwards. Imagine watching a funny and engaging video that leaves you wondering - what was the point? That is the wrong message to send to your prospective customers! If you want to reach the right audience - you've got to be willing to make the ask and help them get there. It might be worth it for your business to try giving away samples or connecting your offer with a money back guarantee. The saying holds true - if you want something you've never had, you must be willing to do something you've never done. Resources Mentioned on this episode From Poop to Gold - Podcast From Poop to Gold - Book Write Ads That Sell - Harmon Brothers University Harmon Brothers Intro Music by Kidd Russell Sponsor for this episode Rise25's mission is to connect you with your best referral partners and customers. We do this in 3 ways… Our Done for you Media - We help your company completely run and launch your own podcast. we distribute your show across more than 11 different channels including a dedicated blog post and social media. You simply show up and talk and we do everything else. Our team has been working with podcasters since 2009. I personally credit podcasting as the single best thing I have done for my business and my life. It has allowed me to connect with the founders/ceo's of P90x, Atari, Einstein Bagels, Mattel, Rx Bars, and many more. Besides making best friends and finding my business partner..podcasting has led to relationships with countless customers and referral partners. Our Done for you Lead Generation- We manually send a consistent flow of customized outreach messages to your ideal clients and referral sources that you want to connect with to generate more business and clients - this is not paid traffic by the way. Our Done for you VIP Events - We do live in-person VIP Days and receptions. These are 100% outsourced VIP days for software companies and conference organizers so we can help you serve your highest level customers. It may or may not involve Elvis costumes - See video Rise25 VIP Days have a proven track record of helping companies to get more referrals, increase retention with their VIP customers, and get more engaged new customers without adding extra work to that company's plate. Rise25 has hosted VIP events in cities such as Austin, Chicago, Santa Barbara, San Diego, New York, Sonoma, and Las Vegas to name a few. Since these each require a lot of humans to do the work we have limited bandwidth and only want to work with the right company. so if any sound interesting to you go to Rise25.com and contact us or email support (at) rise25.com. If your company wants to attract and connect with your highest level customers and referral partners then you can learn more and contact us to find out if your company qualifies at Rise25.com. Rise25 was cofounded by Dr. Jeremy Weisz and John Corcoran.

May 23, 2019 • 58min
Delivering Value and Overcoming Adversity with Patrick Campbell Co-Founder of Profit Well
Patrick Campbell is the co-founder of ProfitWell. Patrick has grown ProfitWell from nothing in 2012 to over $10 million in revenue and 70 staff. ProfitWell has a free product that integrates with tools like Stripe, Braintree, and others to bring all of your subscription and financial metrics together in one place. There are over 10,000 companies now using ProfitWell...companies like Big Commerce, ClassPass, Zenefits, Meetup, Calendely, Masterclass, and many more. Here's a glimpse of what you'll learn: [2:25] Jeremy introduces his guest, Patrick Campbell. [4:45] What was Patrick's childhood like? [7:00] Patrick talks about his career trajectory. [8:40] What was it like working at Google? [12:00] Patrick opens up about his battle with cancer. [17:30] How his cancer encounter helped Patrick make a leap with his career. [19:00] Patrick talks about how Profit Well started. [26:30] What was the development process like at Profit Well? [33:30] Why it's important to deliver value and which products Profit Well offers. [40:15] Patrick talks about Profit Well's pricing strategy. [47:20] Why content is so valuable. [50:45] A low moment from the journey. [54:00] Patrick talks about a proud moment from the journey. In this episode… What is the best way to grab your customers attention and become known in your industry for high-quality service? Focus on delivering value! While it may seem like a simple strategy - that couldn't be further from the truth. On this episode of Inspired Insider, you'll hear from business leader and entrepreneur Patrick Campbell. In his conversation with Jeremy, Patrick opens up about his battle with cancer, what it was like working at Google, why he decided to start Profit Well, challenges he has faced along the way, and much more! Have pen and paper ready - you don't want to miss a minute of this fascinating episode featuring Patrick's story! It sounds crazy to give away services for products for free, right? Isn't that something that only HUGE companies like Google or Microsoft can do without breaking the bank? No! While it might not sound like it brings in profit - focusing on delivering value has been Profit Well's secret weapon! According to Patrick, at Profit Well, they determined that if they could prove to companies that their algorithms and systems save their clients money they'd get them on board for more services. Their efforts paid off, and Profit Well's success has skyrocketed since! Get more info about Profit Well by visiting the link to their website located in the resources section at the end of this post. What is the most difficult challenge you have had to face in your life? Was your biggest challenge a personal one or a professional one? For Patrick Campbell, the biggest challenge he faced was related to his health. While he was working at Google in 2011, Patrick discovered that he had breast cancer. Needless to say - this news was shocking and terrifying for Patrick. Thankfully, Google was extremely supportive and helpful as he faced this challenge head-on. While he did recover from his bout with breast cancer, Patrick had another encounter with cancer several years later and, thankfully, he was able to overcome that adversity as well. Dealing with personal health challenges like cancer can have a huge impact on an individual's career and overall outlook on life. Patrick's encounter with cancer helped him lock on to what really mattered to him and forced him to consider the trajectory of his life. Looking back, Patrick is thankful not for the struggle but what the struggle produced - a more meaningful perspective on life. As you can imagine, this outlook also coloured the way Patrick approached his business as well and likely had an influence on his desire to serve others by delivering value. Did you know that content creation is one of the top leading strategies that companies are using to grab attention in today's crowded marketplace? It's true! If you can combine content creation with delivering value to your audience - that's a winning combination! Patrick and his team at Profit Well are putting this formula to the test; they are making a HUGE splash with their approach to contention creation. They don't want to simply be known as a resource; they want to be known as an industry leader. What can you learn from the powerful story and example that Profit Well has set? Resources Mentioned on this episode www.ProfitWell.com Patrick on LinkedIn HubSpot Intro Music by Kidd Russell Sponsor for this episode Rise25's mission is to connect you with your best referral partners and customers. We do this in 3 ways… Our Done for you Media - We help your company completely run and launch your own podcast. we distribute your show across more than 11 different channels including a dedicated blog post and social media. You simply show up and talk and we do everything else. Our team has been working with podcasters since 2009. I personally credit podcasting as the single best thing I have done for my business and my life. It has allowed me to connect with the founders/ceo's of P90x, Atari, Einstein Bagels, Mattel, Rx Bars, and many more. Besides making best friends and finding my business partner..podcasting has led to relationships with countless customers and referral partners. Our Done for you Lead Generation- We manually send a consistent flow of customized outreach messages to your ideal clients and referral sources that you want to connect with to generate more business and clients - this is not paid traffic by the way. Our Done for you VIP Events - We do live in-person VIP Days and receptions. These are 100% outsourced VIP days for software companies and conference organizers so we can help you serve your highest level customers. It may or may not involve Elvis costumes - See video Rise25 VIP Days have a proven track record of helping companies to get more referrals, increase retention with their VIP customers, and get more engaged new customers without adding extra work to that company's plate. Rise25 has hosted VIP events in cities such as Austin, Chicago, Santa Barbara, San Diego, New York, Sonoma, and Las Vegas to name a few. Since these each require a lot of humans to do the work we have limited bandwidth and only want to work with the right company. so if any sound interesting to you go to Rise25.com and contact us or email support (at) rise25.com. If your company wants to attract and connect with your highest level customers and referral partners then you can learn more and contact us to find out if your company qualifies at Rise25.com. Rise25 was cofounded by Dr. Jeremy Weisz and John Corcoran.

May 21, 2019 • 15min
[One Question] Dealing with Conflict and Persevering with Ross Andrew Paquette Founder of Maropost
Ross Andrew Paquette is the founder of Maropost. Ross founded Maropost in 2011 as an email service provider, but it quickly grew beyond the original vision and helps simplify customer engagement for companies across the board with their technology. They became one of the fastest-growing companies in North America, without ever raising funding. Maropost is trusted by companies like the Golden State Warriors, Mercedes Benz, Livestrong, and The New York Post. They are also working to make philanthropy more efficient, by using their technology to power non-profits. MaropostCares is a nonprofit focused on giving endangered species a second chance, restoring ecosystems through conservation initiatives. Here's a glimpse of what you'll learn: [2:20] Jeremy introduces his guest, Ross Andrew Paquette. [4:20] A challenging moment for Ross. [8:00] Proud moments along the way. [9:50] Ross shares a customer success story. [13:20] Closing thoughts. In this episode… Are you good at dealing with conflict or is that an area that you need to focus on developing? How does your organization deal with conflict? Do you have a plan in place? On this episode of Inspired Insider, you'll hear from entrepreneur and business leader, Ross Andrew Paquette. In his conversation with Jeremy, Ross opens up about dealing with conflict at Maropost, what it was like finding the right team members, challenges he has faced along the way, and much more. Don't miss a minute of this fascinating episode featuring Ross' story! Let's face it; every organization will experience a period of change and even conflict. As a leader - all eyes are on you! Often a company will take on the strengths and the limitations of its leaders, which one would your organization get from you when it comes to resolving conflict? As frustrating and challenging it can be to deal with conflict - Ross looks back at the early years of Maropost and he's glad that they were able to endure. While it wasn't easy, there are a lot of valuable lessons to learn from enduring difficulty, and you can tell that Ross is glad those lessons are in the rearview mirror. If you had to choose right now - what would you say is the most important aspect of building a business from the ground up? Is it the mission of the organization? The values? How about the team that is brought together to make it all happen? When considering the best aspects of his journey with Maropost - Ross points to his team as the shining example. Ross knows that without his high-quality team, there would be no Maropost, and he's extremely proud of what they've been able to accomplish so far. What can you learn from Ross' journey with Maropost? Make sure to check out the link to Maropost's website located in the resources section at the end of this post! Resources Mentioned on this episode www.Maropost.com Ross Andrew Paquette on LinkedIn Ross Andrew Paquette on Twitter BioTrust Intro Music by Kidd Russell Sponsor for this episode Rise25's mission is to connect you with your best referral partners and customers. We do this in 3 ways… Our Done for you Media - We help your company completely run and launch your own podcast. we distribute your show across more than 11 different channels including a dedicated blog post and social media. You simply show up and talk and we do everything else. Our team has been working with podcasters since 2009. I personally credit podcasting as the single best thing I have done for my business and my life. It has allowed me to connect with the founders/ceo's of P90x, Atari, Einstein Bagels, Mattel, Rx Bars, and many more. Besides making best friends and finding my business partner..podcasting has led to relationships with countless customers and referral partners. Our Done for you Lead Generation- We manually send a consistent flow of customized outreach messages to your ideal clients and referral sources that you want to connect with to generate more business and clients - this is not paid traffic by the way. Our Done for you VIP Events - We do live in-person VIP Days and receptions. These are 100% outsourced VIP days for software companies and conference organizers so we can help you serve your highest level customers. It may or may not involve Elvis costumes - See video Rise25 VIP Days have a proven track record of helping companies to get more referrals, increase retention with their VIP customers, and get more engaged new customers without adding extra work to that company's plate. Rise25 has hosted VIP events in cities such as Austin, Chicago, Santa Barbara, San Diego, New York, Sonoma, and Las Vegas to name a few. Since these each require a lot of humans to do the work we have limited bandwidth and only want to work with the right company. so if any sound interesting to you go to Rise25.com and contact us or email support (at) rise25.com. If your company wants to attract and connect with your highest level customers and referral partners then you can learn more and contact us to find out if your company qualifies at Rise25.com. Rise25 was cofounded by Dr. Jeremy Weisz and John Corcoran.

May 16, 2019 • 58min
From NFL Player to Business Leader with Chris Gronkowski Founder of Ice Shaker
Chris Gronkowski is the founder of Ice Shaker. Ice Shaker is a vacuum-insulated, stainless-steel protein shaker that holds ice for over 30 hours and is the chosen shaker bottle for people like Alex Rodriguez and Mark Cuban who are both investors, Marshawn Lynch and of course all the Gronkowski brothers - Glenn, Dan, Gordie and Rob. Chris is a former NFL fullback who played for the Dallas Cowboys, Denver Broncos and Indianapolis Colts. He played college football at the University of Arizona. He was on the hit TV show Shark Tank and received an investment from Mark Cuban and Alex Rodriguez for 150K for 15% and just 1 year after being featured Ice Shaker grew from 1 product to over 80 SKUs. Today, you can find Ice Shaker in over 3,500 GNC locations and UFC gyms across the USA. Here's a glimpse of what you'll learn: [1:50] Jeremy welcomes his guest, Chris Gronkowski. [3:50] Chris explains how his wife started a side gig that took off. [9:15] How did the business get so much early momentum? [11:20] What were the early top sellers? [13:30] How did Ice Shaker start? [17:00] Challenges with creating and sourcing your own product. [20:30] What was life like in the Gronkowski household? [24:15] Chris talks about "Club G." [26:45] What are Chris' NFL career highlights? [33:30] Chris tells a story from his childhood that made an impact. [35:00] What was the pre-Shark Tank version of the Ice Shaker? [38:50] Why Chris and his team featured the Ice Shaker on Amazon. [40:15] How did Chris prep for Shark Tank? [44:00] Which Shark did Chris want to go into business with? What advice did he receive? [48:10] What is the status of Ice Shaker today? [52:30] Where you can find the Ice Shaker. [54:00] The lowest moment in business for Chris. [57:00] A moment that Chris is proud of. In this episode… How do you make a pivot in your professional career? Can you really change lanes and go in a different direction or at some point is it too late? On this episode of Inspired Insider, you'll hear from entrepreneur and former NFL player, Chris Gronkowski. In his conversation with Jeremy, Chris opens up about his career in the NFL, what led him to start his own business, what it was like growing up as a Gronkowski, challenges he has faced along the way, and much more. You don't want to miss a minute of this fascinating episode featuring Chris' story! After four seasons in the NFL, Chris Gronkowski decided that it was time for a change. His then girlfriend and now wife was working on a side business that piqued his interest. After working with her to build the business, Chris started to think about how he could take something he cared about to the marketplace. As you can imagine, Chris' head was full of ideas, but nothing was quite sticking out. Then, one day, while working out at the gym - it came to him! What if he could take a product he loved, like the Yeti rambler, to the gym? This idea eventually became the basis for Chris' invention - the Ice Shaker. As many of you know, an idea is one thing, implementing it a whole different animal. Chris and his team faced the usual challenges you'd face with creating a product from the ground up. Once they honed in on their concept, Chris took the very rough idea and concept design to Shark Tank. Thankfully, Chris' gambit paid off, and he was able to attract the interest of Alex Rodriguez and Mark Cuban. The Shark Tank process was anything but easy, Chris had to wrestle with some serious decisions, but in the end - the benefits outweighed the challenges. What can you learn from Chris' story? When you think about your journey, are you thankful for the early lessons you learned or are you still in the middle of trying to figure things out? Let's face it; difficulty will come, no matter what - the challenge is, what are you going to do when it arrives. Are you prepared to withstand anything that you run up against? While Chris Gronkowski's father didn't prepare him specifically for life as a business leader, the truth is, many of the lessons he learned as an athlete were transferable. Chris credits the strength and conditioning he learned as a young man to the toughness and perseverance he exudes today as a business leader. Are you inherently a risk-taker? Many business leaders are risk-takers, and almost every entrepreneur is one too. When was the last time you stretched yourself and took a risk? You've heard the quote from Wayne Gretzky, "You miss 100% of the shots you don't take." What do you have to lose? Get out there and shake things up - don't be afraid of what might happen! Learn from Chris' example - he didn't have any guarantee that Ice Shaker would make it, but he gave it everything he had anyway. You can learn more about Chris and his powerful story with Ice Shaker by checking out the link to his site located in the resources section at the end of this post. Resources Mentioned on this episode Ice Shaker Shark Tank Alex Rodriguez Mark Cuban Intro Music by Kidd Russell Sponsor for this episode Rise25's mission is to connect you with your best referral partners and customers. We do this in 3 ways… Our Done for you Media - We help your company completely run and launch your own podcast. we distribute your show across more than 11 different channels including a dedicated blog post and social media. You simply show up and talk and we do everything else. Our team has been working with podcasters since 2009. I personally credit podcasting as the single best thing I have done for my business and my life. It has allowed me to connect with the founders/ceo's of P90x, Atari, Einstein Bagels, Mattel, Rx Bars, and many more. Besides making best friends and finding my business partner..podcasting has led to relationships with countless customers and referral partners. Our Done for you Lead Generation- We manually send a consistent flow of customized outreach messages to your ideal clients and referral sources that you want to connect with to generate more business and clients - this is not paid traffic by the way. Our Done for you VIP Events - We do live in-person VIP Days and receptions. These are 100% outsourced VIP days for software companies and conference organizers so we can help you serve your highest level customers. It may or may not involve Elvis costumes - See video Rise25 VIP Days have a proven track record of helping companies to get more referrals, increase retention with their VIP customers, and get more engaged new customers without adding extra work to that company's plate. Rise25 has hosted VIP events in cities such as Austin, Chicago, Santa Barbara, San Diego, New York, Sonoma, and Las Vegas to name a few. Since these each require a lot of humans to do the work we have limited bandwidth and only want to work with the right company. so if any sound interesting to you go to Rise25.com and contact us or email support (at) rise25.com. If your company wants to attract and connect with your highest level customers and referral partners then you can learn more and contact us to find out if your company qualifies at Rise25.com. Rise25 was cofounded by Dr. Jeremy Weisz and John Corcoran.

May 14, 2019 • 9min
[Sweet and Snack Show Series] Why We Need to Eat More Plants with Trace Ostergren Founder of MudLrk
Trace Ostergren is the founder of MudLrk. Trace first ventured to China when he was 15 years old, where he attended school and traveled extensively throughout Asia. Although many ideas were attempted prior to MudLrk (pronounced Mud-Lark), Trace is confident that his brand and its products most exemplify his goals and beliefs: to create remarkable food products that are beautifully crafted, good for you and good for the planet. Here's a glimpse of what you'll learn: [0:41] Trace Ostergren joins the podcast to talk about his company, MudLrk. [2:10] What is Trace's background? [4:30] Trace talks about some of the other products he has created. [6:20] Challenges and successes along the way. In this episode… Did you know that many leaders are paving the way and trying to get people to eat more plants? It's true! With the rising concern of global warming and the need to find sustainable sources of food innovators are looking at plants to help us re-focus our food supplies. On this episode of Inspired Insider, you'll hear from entrepreneur and business leader Trace Ostergren. In his conversation with Jeremy, Trace opens up about how he started MudLrk, why he is trying to get people to eat more plants, challenges he has faced along the way, and much more. Don't miss a minute of this fascinating episode featuring Trace's story! When was the last time you let an idea take you on a journey? It seems strange, but the truth is, people, do it all of the time! While they may not say that they are chasing an idea or a dream - we all know those big ideas are what get people moving. Trace had spent years travelling around Asia when he started noticing a common snack - shiitake mushroom chips. What if this snack could be brought to a wider audience? Trace decided to follow his idea for more sustainable snacks which led him to start MudLrk. You can learn more about MudLrk and the amazing products they have available by visiting their website located in the resources section at the end of this post. Do you ever see a "Green product" and come away impressed? Let's face it, green products - items created with a sustainable and renewable goal - have captured the public's interest. Thankfully, businesses like MudLrk are leading the way with consumable green products. Not only does MudLrk create sustainably sourced shiitake mushroom chips, but they also create packaging with that goal in mind too! Clearly, if we are going to address climate change - we need folks thinking about and creating solutions across all sectors of the marketplace! Resources Mentioned on this episode MudLrk Intro Music by Kidd Russell Sponsor for this episode Rise25's mission is to connect you with your best referral partners and customers. We do this in 3 ways… Our Done for you Media - We help your company completely run and launch your own podcast. we distribute your show across more than 11 different channels including a dedicated blog post and social media. You simply show up and talk and we do everything else. Our team has been working with podcasters since 2009. I personally credit podcasting as the single best thing I have done for my business and my life. It has allowed me to connect with the founders/ceo's of P90x, Atari, Einstein Bagels, Mattel, Rx Bars, and many more. Besides making best friends and finding my business partner..podcasting has led to relationships with countless customers and referral partners. Our Done for you Lead Generation- We manually send a consistent flow of customized outreach messages to your ideal clients and referral sources that you want to connect with to generate more business and clients - this is not paid traffic by the way. Our Done for you VIP Events - We do live in-person VIP Days and receptions. These are 100% outsourced VIP days for software companies and conference organizers so we can help you serve your highest level customers. It may or may not involve Elvis costumes - See video Rise25 VIP Days have a proven track record of helping companies to get more referrals, increase retention with their VIP customers, and get more engaged new customers without adding extra work to that company's plate. Rise25 has hosted VIP events in cities such as Austin, Chicago, Santa Barbara, San Diego, New York, Sonoma, and Las Vegas to name a few. Since these each require a lot of humans to do the work we have limited bandwidth and only want to work with the right company. so if any sound interesting to you go to Rise25.com and contact us or email support (at) rise25.com. If your company wants to attract and connect with your highest level customers and referral partners then you can learn more and contact us to find out if your company qualifies at Rise25.com. Rise25 was cofounded by Dr. Jeremy Weisz and John Corcoran.

May 9, 2019 • 57min
How to Understand the Market and Find Your Niche with Ryan Levesque Founder of The ASK Method Company
Ryan Levesque is the Inc. 500 CEO of The ASK Method Company, and the #1 national best-selling author of "Ask," which was named by Inc. as the #1 Marketing Book of the Year. His work has been featured in the Wall Street Journal, USA Today, Forbes, and Entrepreneur and over 250,000 entrepreneurs subscribe to his email newsletter. Ryan is also a co-founder and investor in Bucket.io, a leading marketing funnel software for entrepreneurs. His latest book "Choose," helps readers avoid making the single biggest mistake when starting a business. Here's a glimpse of what you'll learn: [2:25] Jeremy introduces his guest, Ryan Levesque. [5:45] Depth vs. frequency. [8:30] Do people really know what they want? [10:40] Why Ryan wrote his two books. [16:20] Trending and niche markets to avoid. [20:45] How to find an "Evergreen market." [23:00] Leaders who have influenced Ryan. [26:00] Ryan talks about the challenge of coming up with book titles & book criticisms. [31:00] How did Ryan's team help him create his book? [41:00] What are the "Five Market Must Haves?" [51:00] Why you should work on building a better mousetrap. [55:30] Closing thoughts from Ryan. In this episode… What does it take to find your niche and carve out a segment of the market where you can deliver value? How do you take your business to the next level of growth by serving a niche market with a passionate following? On this episode of Inspired Insider, you'll hear from entrepreneur and author, Ryan Levesque. In his conversation with Jeremy, Ryan explains why he wrote his two books, how to avoid trend markets, the "Five Market Must Haves," and much more. You'll need a pen and paper for this one - you don't want to miss a thing! Is it better to go after those in your niche market who have a common issue that needs to be solved or should you go after those who are passionate and dedicated? For a long time, most business leaders thought that it was best to go after the common issues people struggle with, but recent analysis has revealed a different approach is necessary. Ryan Levesque argues that it is better to for depth rather than frequency - meaning that the more engaged people in your niche are the more reliable ones to build your business catering to. If you want to know more about this important concept, make sure to check out the link to Ryan's books located in the resources section at the end of this post. One of the best ways to hone in on your unique offering to the marketplace is by exploring multiple options. Sometimes the best way to find the right course of action is by eliminating the bad ones! In his conversation with Jeremy, Ryan Levesque reveals his, "Five market must-haves." Get into an "Evergreen market," not a, "Fad market." Make sure you are in an "Enthusiast market,' not an exclusively "Problem/solution market." Find the "Urgent problem" in your market that you can solve. Address "Future problems" in your market. Make sure your target audience is "Players with money." Where do you find yourself and your business in this process? Do you need help to find your niche market or are you on the right track? What is your philosophy when it comes to building a team in your business? Have you had a lot of success gathering a solid team around you or are you looking for some insights that might help? Ryan Levesque is adamant that his success is directly tied to the heavy lifting his team does behind the scenes. He'll be the first to admit that building a high-quality team isn't easy, but his thriving business serves as proof that taking the time to put one together is completely worth it. What can you learn from Ryan's story? Let's face it; most business leaders want to be known as innovators and pioneers - they are usually the ones that get all the credit! Think about it, can you name the second person to step foot on the moon off of the top of your head? Probably not - but you likely know the name, Neil Armstrong! The truth is, while pioneers tend to grab the headlines, it's the settlers that really make a difference. Innovators like Steve Jobs and the guys at Google weren't the first to innovate in their field, but they took what was pioneered, and they improved upon it. According to Ryan Levesque - building a better mousetrap is the key! Don't assume you need to come up with the next great invention, find one that needs improvement and build on it! Resources Mentioned on this episode Choose The Book Bucket.io Ask: The Counterintuitive Online Method to Discover Exactly What Your Customers Want to Buy The Road Back to You Jay Abraham Ryan on LinkedIn Good to Great Jim Collins Intro Music by Kidd Russell Sponsor for this episode Rise25's mission is to connect you with your best referral partners and customers. We do this in 3 ways… Our Done for you Media - We help your company completely run and launch your own podcast. we distribute your show across more than 11 different channels including a dedicated blog post and social media. You simply show up and talk and we do everything else. Our team has been working with podcasters since 2009. I personally credit podcasting as the single best thing I have done for my business and my life. It has allowed me to connect with the founders/ceo's of P90x, Atari, Einstein Bagels, Mattel, Rx Bars, and many more. Besides making best friends and finding my business partner..podcasting has led to relationships with countless customers and referral partners. Our Done for you Lead Generation- We manually send a consistent flow of customized outreach messages to your ideal clients and referral sources that you want to connect with to generate more business and clients - this is not paid traffic by the way. Our Done for you VIP Events - We do live in-person VIP Days and receptions. These are 100% outsourced VIP days for software companies and conference organizers so we can help you serve your highest level customers. It may or may not involve Elvis costumes - See video Rise25 VIP Days have a proven track record of helping companies to get more referrals, increase retention with their VIP customers, and get more engaged new customers without adding extra work to that company's plate. Rise25 has hosted VIP events in cities such as Austin, Chicago, Santa Barbara, San Diego, New York, Sonoma, and Las Vegas to name a few. Since these each require a lot of humans to do the work we have limited bandwidth and only want to work with the right company. so if any sound interesting to you go to Rise25.com and contact us or email support (at) rise25.com. If your company wants to attract and connect with your highest level customers and referral partners then you can learn more and contact us to find out if your company qualifies at Rise25.com. Rise25 was cofounded by Dr. Jeremy Weisz and John Corcoran.


