The Undeniable Leader with Rob Cressy

If you want to become great at what you do then it is imperative that you get your mindset right. Lee Zohlman, Vice President of Business Development at SportsBusiness Americas, joins Rob Cressy to talk about his principles to greatness. In this candid conversation we discuss what hard work really means, the mindset for completing Ironman Triathlons and how it relates to business, the importance of creating a detailed plan and following through, plus the action items for how you can implement these principles in your life. - In each episode of The Sports Marketing Huddle, Rob Cressy, Founder of Bacon Sports, gives a forward-thinking perspective on some of the hottest topics in the world of sports marketing and then gives actionable advice on how you can implement it into your business.Our goal of the podcast is to create the best sports marketing podcast and take The Sports Marketing Huddle up to #1 on iTunes. One way you can help support the show is by subscribing to The Sports Marketing Huddle on iTunes and letting your friends who are in the sports and marketing worlds know about it.Your feedback is super important to us. We want to make sure that we deliver value for you and make this the best sports marketing show possible. You can connect with Rob & today’s guest on social media and let us know what you think (good or bad):Rob Cressy - LinkedIn: /cressy/ - Twitter: @RobCressy - Instagram: @rob_cressy - Facebook: /RobCressyBiz/ - Website: www.baconsports.comLee Zohlman - Twitter: @LeeZohlman - Instagram: @LeeZohlman - Website: http://www.zohlman.comOther Awesome Content:Have you ever wanted to create a podcast but didn’t know where to start? If so head to LaunchingPodcasts.com. I created a step-by-step course to help you easily launch a podcast. Check out the Bacon Sports Podcast Network where we mix together sports, business, and personal development with the goal of inspiring, educating, and entertaining. Check out Growing Bold on YouTube, Bold Worldwide CEO Brian Cristiano’s video journey of building a $100 million agency.Ways I can Help:Free AI Playbook: The Human-First System That Finally Makes AI Feel Like Yours - https://www.robcressy.com/aiplaybookpod12 month AI mentorship program for leaders who want to go from good to great: https://www.robcressy.com/undeniable Get Weekly AI Inspiration & Tips To Your Inbox: https://robcressy.com/newsletter/Let's Connect:Rob Cressy - Instagram: @rob_cressy - LinkedIn: /cressy/ - YouTube: https://www.youtube.com/@RobCressy

If you want to become the best version of yourself then this episode is for you. Joe Lucchese, Founder at Pro-Ject, joins Rob Cressy to talk about his mindset for success. In this candid conversation we also cover things we wish we knew when we started our entrepreneurial journey, the power of positivity, how to make your dream come true, what our self talk sounds like, and the importance of helping others. - In each episode of The Sports Marketing Huddle, Rob Cressy, Founder of Bacon Sports, gives a forward-thinking perspective on some of the hottest topics in the world of sports marketing and then gives actionable advice on how you can implement it into your business.Our goal of the podcast is to create the best sports marketing podcast and take The Sports Marketing Huddle up to #1 on iTunes. One way you can help support the show is by subscribing to The Sports Marketing Huddle on iTunes and letting your friends who are in the sports and marketing worlds know about it.Your feedback is super important to us. We want to make sure that we deliver value for you and make this the best sports marketing show possible. You can connect with Rob & today’s guest on social media and let us know what you think (good or bad):Rob Cressy - LinkedIn: /cressy/ - Twitter: @RobCressy - Instagram: @rob_cressy - Facebook: /RobCressyBiz/ - Website: www.baconsports.comJoe Lucchese - Twitter: @EventJoe and @Pro_Ject1 - Instagram: @pro_ject1 - Website: http://pro-ject.isOther Awesome Content:Have you ever wanted to create a podcast but didn’t know where to start? If so head to LaunchingPodcasts.com. I created a step-by-step course to help you easily launch a podcast. Check out the Bacon Sports Podcast Network where we mix together sports, business, and personal development with the goal of inspiring, educating, and entertaining. Check out Growing Bold on YouTube, Bold Worldwide CEO Brian Cristiano’s video journey of building a $100 million agency.Ways I can Help:Free AI Playbook: The Human-First System That Finally Makes AI Feel Like Yours - https://www.robcressy.com/aiplaybookpod12 month AI mentorship program for leaders who want to go from good to great: https://www.robcressy.com/undeniable Get Weekly AI Inspiration & Tips To Your Inbox: https://robcressy.com/newsletter/Let's Connect:Rob Cressy - Instagram: @rob_cressy - LinkedIn: /cressy/ - YouTube: https://www.youtube.com/@RobCressy

Want an inside look into what it’s like to start a business? Then this episode is for you. Carson Goodale, Founder of FanFood, joins Rob Cressy to talk about what it has been like to build his company. In our conversation we dish about what the fundraising process was like, challenges he has had to overcome, what he’s had to learn, plus why he is passionate about fan experience. - In each episode of The Sports Marketing Huddle, Rob Cressy, Founder of Bacon Sports, gives a forward-thinking perspective on some of the hottest topics in the world of sports marketing and then gives actionable advice on how you can implement it into your business.Our goal of the podcast is to create the best sports marketing podcast and take The Sports Marketing Huddle up to #1 on iTunes. One way you can help support the show is by subscribing to The Sports Marketing Huddle on iTunes and letting your friends who are in the sports and marketing worlds know about it.Your feedback is super important to us. We want to make sure that we deliver value for you and make this the best sports marketing show possible. You can connect with Rob & today’s guest on social media and let us know what you think (good or bad):Rob Cressy - LinkedIn: /cressy/ - Twitter: @RobCressy - Instagram: @rob_cressy - Facebook: /RobCressyBiz/ - Website: www.baconsports.comCarson Goodale - Twitter: @fanfoodondemand - Instagram: @fanfoodapp - Website: www.fanfoodapp.com - carson@fanfoodapp.comOther Awesome Content:Have you ever wanted to create a podcast but didn’t know where to start? If so head to LaunchingPodcasts.com. I created a step-by-step course to help you easily launch a podcast. Check out the Bacon Sports Podcast Network where we mix together sports, business, and personal development with the goal of inspiring, educating, and entertaining. Check out Growing Bold on YouTube, Bold Worldwide CEO Brian Cristiano’s video journey of building a $100 million agency.Ways I can Help:Free AI Playbook: The Human-First System That Finally Makes AI Feel Like Yours - https://www.robcressy.com/aiplaybookpod12 month AI mentorship program for leaders who want to go from good to great: https://www.robcressy.com/undeniable Get Weekly AI Inspiration & Tips To Your Inbox: https://robcressy.com/newsletter/Let's Connect:Rob Cressy - Instagram: @rob_cressy - LinkedIn: /cressy/ - YouTube: https://www.youtube.com/@RobCressy

Gary Vaynerchuk’s content is everywhere. For followers of his, is it the same message repeated or do we need to look at the larger picture of new people just finding out about him? In this Off The Record, Rob Cressy and Chris Carter, CEO at VideoFort, candidly talk about their thoughts on Gary V’s content, plus Rob’s experience at Arete Syndicate Live (an entrepreneurial event put on by Ed Mylett and Andy Frisella.)You can pick up a copy of Become A Content Brand on Amazon: https://amzn.to/2UZWztP- In each episode of The Sports Marketing Huddle, Rob Cressy, Founder of Bacon Sports, gives a forward-thinking perspective on some of the hottest topics in the world of sports marketing and then gives actionable advice on how you can implement it into your business.Our goal of the podcast is to create the best sports marketing podcast and take The Sports Marketing Huddle up to #1 on iTunes. One way you can help support the show is by subscribing to The Sports Marketing Huddle on iTunes and letting your friends who are in the sports and marketing worlds know about it.Your feedback is super important to us. We want to make sure that we deliver value for you and make this the best sports marketing show possible. You can connect with Rob & today’s guest on social media and let us know what you think (good or bad):Rob Cressy - LinkedIn: /cressy/ - Twitter: @RobCressy - Instagram: @rob_cressy - Facebook: /RobCressyBiz/ - Website: www.baconsports.comChris Carter - Twitter: @videofort - Instagram: @videofort - Website: www.videofort.comOther Awesome Content:Have you ever wanted to create a podcast but didn’t know where to start? If so head to LaunchingPodcasts.com. I created a step-by-step course to help you easily launch a podcast. Check out the Bacon Sports Podcast Network where we mix together sports, business, and personal development with the goal of inspiring, educating, and entertaining. Check out Growing Bold on YouTube, Bold Worldwide CEO Brian Cristiano’s video journey of building a $100 million agency.Ways I can Help:Free AI Playbook: The Human-First System That Finally Makes AI Feel Like Yours - https://www.robcressy.com/aiplaybookpod12 month AI mentorship program for leaders who want to go from good to great: https://www.robcressy.com/undeniable Get Weekly AI Inspiration & Tips To Your Inbox: https://robcressy.com/newsletter/Let's Connect:Rob Cressy - Instagram: @rob_cressy - LinkedIn: /cressy/ - YouTube: https://www.youtube.com/@RobCressy

EP-328 The Creative Process with Chris CarterHave you always wanted to write a book, create a course, or accomplish a big creative project but didn’t know how to get it done? Chris Carter, CEO at VideoFort, joins Rob Cressy to talk about his creative process for how he published his book “Become A Content Brand.” In the conversation we talk about why he wanted to write a book in the first place, where he found time to do it, knowing when it was finished, and hurdles he had to overcome. We give an indepth look into what it takes to get any large creative project done and with excellence. You can pick up a copy of Become A Content Brand on Amazon: https://amzn.to/2UZWztP- In each episode of The Sports Marketing Huddle, Rob Cressy, Founder of Bacon Sports, gives a forward-thinking perspective on some of the hottest topics in the world of sports marketing and then gives actionable advice on how you can implement it into your business.Our goal of the podcast is to create the best sports marketing podcast and take The Sports Marketing Huddle up to #1 on iTunes. One way you can help support the show is by subscribing to The Sports Marketing Huddle on iTunes and letting your friends who are in the sports and marketing worlds know about it.Your feedback is super important to us. We want to make sure that we deliver value for you and make this the best sports marketing show possible. You can connect with Rob & today’s guest on social media and let us know what you think (good or bad):Rob Cressy - LinkedIn: /cressy/ - Twitter: @RobCressy - Instagram: @rob_cressy - Facebook: /RobCressyBiz/ - Website: www.baconsports.comChris Carter - Twitter: @videofort - Instagram: @videofort - Website: www.videofort.comOther Awesome Content:Have you ever wanted to create a podcast but didn’t know where to start? If so head to LaunchingPodcasts.com. I created a step-by-step course to help you easily launch a podcast. Check out the Bacon Sports Podcast Network where we mix together sports, business, and personal development with the goal of inspiring, educating, and entertaining. Check out Growing Bold on YouTube, Bold Worldwide CEO Brian Cristiano’s video journey of building a $100 million agency.Ways I can Help:Free AI Playbook: The Human-First System That Finally Makes AI Feel Like Yours - https://www.robcressy.com/aiplaybookpod12 month AI mentorship program for leaders who want to go from good to great: https://www.robcressy.com/undeniable Get Weekly AI Inspiration & Tips To Your Inbox: https://robcressy.com/newsletter/Let's Connect:Rob Cressy - Instagram: @rob_cressy - LinkedIn: /cressy/ - YouTube: https://www.youtube.com/@RobCressy

If you are a sports fan who grew up collecting sports trading cards then this episode is for you. Jason Howarth, VP of Marketing at Panini America, joins Rob Cressy to talk about the future of trading cards. How has Panini evolved from the late 80’s and early 90’s when kids collected their sticker albums to the current digital era? Jason also shares insight into Panini’s marketing philosophies, how they build and engage their community on social, plus the amazing things they did around the NFL draft involving players. - In each episode of The Sports Marketing Huddle, Rob Cressy, Founder of Bacon Sports, gives a forward-thinking perspective on some of the hottest topics in the world of sports marketing and then gives actionable advice on how you can implement it into your business.Our goal of the podcast is to create the best sports marketing podcast and take The Sports Marketing Huddle up to #1 on iTunes. One way you can help support the show is by subscribing to The Sports Marketing Huddle on iTunes and letting your friends who are in the sports and marketing worlds know about it.Your feedback is super important to us. We want to make sure that we deliver value for you and make this the best sports marketing show possible. You can connect with Rob & today’s guest on social media and let us know what you think (good or bad):Rob Cressy - LinkedIn: /cressy/ - Twitter: @RobCressy - Instagram: @rob_cressy - Facebook: /RobCressyBiz/ - Website: www.baconsports.comJason Howarth - Twitter: @sportsmktgguy - Twitter: @PaniniAmerica Instagram: @paniniamerica - Website: www.paniniamerica.netOther Awesome Content:Have you ever wanted to create a podcast but didn’t know where to start? If so head to LaunchingPodcasts.com. I created a step-by-step course to help you easily launch a podcast. Check out the Bacon Sports Podcast Network where we mix together sports, business, and personal development with the goal of inspiring, educating, and entertaining. Check out Growing Bold on YouTube, Bold Worldwide CEO Brian Cristiano’s video journey of building a $100 million agency.Ways I can Help:Free AI Playbook: The Human-First System That Finally Makes AI Feel Like Yours - https://www.robcressy.com/aiplaybookpod12 month AI mentorship program for leaders who want to go from good to great: https://www.robcressy.com/undeniable Get Weekly AI Inspiration & Tips To Your Inbox: https://robcressy.com/newsletter/Let's Connect:Rob Cressy - Instagram: @rob_cressy - LinkedIn: /cressy/ - YouTube: https://www.youtube.com/@RobCressy

Caroline Slaughter, director, writer, and voice over, joins Rob Cressy to talk about knowing your worth and mentorship. As a creative or freelancer, how do you know how much to charge? How do you get to a place where you say No to campaigns that don’t align with you? What are some great books creatives should read? What is the best way to land a mentor? This is part 2 of a two part episode. If you missed part one, it is episode 325, and we talk about comedy, writing, and routine. - In each episode of The Sports Marketing Huddle, Rob Cressy, Founder of Bacon Sports, gives a forward-thinking perspective on some of the hottest topics in the world of sports marketing and then gives actionable advice on how you can implement it into your business.Our goal of the podcast is to create the best sports marketing podcast and take The Sports Marketing Huddle up to #1 on iTunes. One way you can help support the show is by subscribing to The Sports Marketing Huddle on iTunes and letting your friends who are in the sports and marketing worlds know about it.Your feedback is super important to us. We want to make sure that we deliver value for you and make this the best sports marketing show possible. You can connect with Rob & today’s guest on social media and let us know what you think (good or bad):Rob Cressy - LinkedIn: /cressy/ - Twitter: @RobCressy - Instagram: @rob_cressy - Facebook: /RobCressyBiz/ - Website: www.baconsports.comCaroline Slaughter - Instagram: @cslaughtersOther Awesome Content:Have you ever wanted to create a podcast but didn’t know where to start? If so head to LaunchingPodcasts.com. I created a step-by-step course to help you easily launch a podcast. Check out the Bacon Sports Podcast Network where we mix together sports, business, and personal development with the goal of inspiring, educating, and entertaining. Check out Growing Bold on YouTube, Bold Worldwide CEO Brian Cristiano’s video journey of building a $100 million agency.Ways I can Help:Free AI Playbook: The Human-First System That Finally Makes AI Feel Like Yours - https://www.robcressy.com/aiplaybookpod12 month AI mentorship program for leaders who want to go from good to great: https://www.robcressy.com/undeniable Get Weekly AI Inspiration & Tips To Your Inbox: https://robcressy.com/newsletter/Let's Connect:Rob Cressy - Instagram: @rob_cressy - LinkedIn: /cressy/ - YouTube: https://www.youtube.com/@RobCressy

Caroline Slaughter, director, writer, and voice over, discusses the importance of comedy in writing and marketing, finding your voice, and having a daily routine. They explore the power of humor in marketing and the significance of routines for success. They also delve into morning pages and meditation for clarity and focus, as well as the science behind meditation. Check out this entertaining and insightful podcast episode!

Have you ever thought about creating an internal podcast at your company? If not you should. Rob Cressy is joined by Greg Hunter, Senior Sales Manager at Yelp, to talk about their process of working together on the Yelpcast, an internal podcast at Yelp. Greg created the Yelpcast to not only build relationships within Yelp, but to also help share knowledge with others from some of the top executives at the company. Here’s the thing, before becoming the host of the Yelpcast Greg had no prior podcasting experience. In our conversation we talk about the process of launching the podcast, how he landed guests for the show, how he found time to record the episodes, what the response was internally, plus the results he has seen from the Yelpcast.- In each episode of The Sports Marketing Huddle, Rob Cressy, Founder of Bacon Sports, gives a forward-thinking perspective on some of the hottest topics in the world of sports marketing and then gives actionable advice on how you can implement it into your business.Our goal of the podcast is to create the best sports marketing podcast and take The Sports Marketing Huddle up to #1 on iTunes. One way you can help support the show is by subscribing to The Sports Marketing Huddle on iTunes and letting your friends who are in the sports and marketing worlds know about it.Your feedback is super important to us. We want to make sure that we deliver value for you and make this the best sports marketing show possible. You can connect with Rob & today’s guest on social media and let us know what you think (good or bad):Rob Cressy - LinkedIn: /cressy/ - Twitter: @RobCressy - Instagram: @rob_cressy - Facebook: /RobCressyBiz/ - Website: www.baconsports.comOther Awesome Content:Have you ever wanted to create a podcast but didn’t know where to start? If so head to LaunchingPodcasts.com. I created a step-by-step course to help you easily launch a podcast. Check out the Bacon Sports Podcast Network where we mix together sports, business, and personal development with the goal of inspiring, educating, and entertaining. Check out Growing Bold on YouTube, Bold Worldwide CEO Brian Cristiano’s video journey of building a $100 million agency.Ways I can Help:Free AI Playbook: The Human-First System That Finally Makes AI Feel Like Yours - https://www.robcressy.com/aiplaybookpod12 month AI mentorship program for leaders who want to go from good to great: https://www.robcressy.com/undeniable Get Weekly AI Inspiration & Tips To Your Inbox: https://robcressy.com/newsletter/Let's Connect:Rob Cressy - Instagram: @rob_cressy - LinkedIn: /cressy/ - YouTube: https://www.youtube.com/@RobCressy

Megan Wells, co-owner at Two Birds Films, joins Rob Cressy to talk about all things content creation and storytelling. Why is it important for creators to be able to come up with ideas as well as execute them? How do you tell the right stories, in the right way, for the right clients? Why should brands create more entertaining, inspiring, and educating content and how does that open up a whole new world for them? - In each episode of The Sports Marketing Huddle, Rob Cressy, Founder of Bacon Sports, gives a forward-thinking perspective on some of the hottest topics in the world of sports marketing and then gives actionable advice on how you can implement it into your business.Our goal of the podcast is to create the best sports marketing podcast and take The Sports Marketing Huddle up to #1 on iTunes. One way you can help support the show is by subscribing to The Sports Marketing Huddle on iTunes and letting your friends who are in the sports and marketing worlds know about it.Your feedback is super important to us. We want to make sure that we deliver value for you and make this the best sports marketing show possible. You can connect with Rob & today’s guest on social media and let us know what you think (good or bad):Rob Cressy - LinkedIn: /cressy/ - Twitter: @RobCressy - Instagram: @rob_cressy - Facebook: /RobCressyBiz/ - Website: www.baconsports.comMegan Wells - LinkedIn: /megan-w-87501061/ - Website: www.twobirdsfilms.comOther Awesome Content:Have you ever wanted to create a podcast but didn’t know where to start? If so head to LaunchingPodcasts.com. I created a step-by-step course to help you easily launch a podcast. Check out the Bacon Sports Podcast Network where we mix together sports, business, and personal development with the goal of inspiring, educating, and entertaining. Check out Growing Bold on YouTube, Bold Worldwide CEO Brian Cristiano’s video journey of building a $100 million agency.Ways I can Help:Free AI Playbook: The Human-First System That Finally Makes AI Feel Like Yours - https://www.robcressy.com/aiplaybookpod12 month AI mentorship program for leaders who want to go from good to great: https://www.robcressy.com/undeniable Get Weekly AI Inspiration & Tips To Your Inbox: https://robcressy.com/newsletter/Let's Connect:Rob Cressy - Instagram: @rob_cressy - LinkedIn: /cressy/ - YouTube: https://www.youtube.com/@RobCressy