Female Startup Club

Joining me on todays’ episode is Lauren Picasso, Founder of Cure Hydration.Cure Hydration is an organic electrolyte powder that has 4x the electrolytes of sports drinks, but no added or artificial sweeteners, sold in more than 5000 stores. In this episode Lauren shares her journey to starting the business and how she validated her idea, a crazy to-market launch strategy that landed her thousands and thousands of emails and lessons she’s learned along the way. LINKS WE MENTION:Lauren’s linkedinCure Hydration’s InstagramFemale Startup Club's Instagram In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.https://viral-loops.com/  https://prestigecapital.com/ Promotion code: FSC20 for 20% off, no expirationhttps://viral-loops.com/ https://prestigecapital.com/ 📱 Join 160K smart chicks in the Female Startup Club universe→ Apply to join our inner circle: https://apply.femalestartupclub.com/apply→ Female Startup Club's Instagram: www.instagram.com/femalestartupclub→ Doone Roisin's Instagram: www.instagram.com/dooneroisin→ Get opportunities delivered to your inbox here: https://female-startup-club.beehiiv.com/ Hosted on Acast. See acast.com/privacy for more information.

Joining me on today's episode Is Sara Cullen, Founder of GEM. GEM is a functional food company designing a next-generation health system. Created in response to the failing reductionist approach to nutrition, GEM focuses on improving our health at the cellular level. As cell health determines the performance of everything in bodies from brain health to digestion, GEM focuses on delivering important nutrients that work together synergistically to help cells function at their healthiest. Using real food, not supplements, as the vehicle to deliver these nutrients, the Daily Essentials regimen improves everyday health outcomes from energy and brain function to gut health and inflammation.In this episode we’re covering how Sara went about building this business and the exact steps she took to get a product to market that was exactly what the consumer wanted, through an ongoing private beta group. We also cover her tips for fundraising and lessons learned along the way.LINKS WE MENTION:GEM’s WebsiteGEM’s InstagramSarah’s InstagramFemale Startup Club's Instagram In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.📱 Join 160K smart chicks in the Female Startup Club universe→ Apply to join our inner circle: https://apply.femalestartupclub.com/apply→ Female Startup Club's Instagram: www.instagram.com/femalestartupclub→ Doone Roisin's Instagram: www.instagram.com/dooneroisin→ Get opportunities delivered to your inbox here: https://female-startup-club.beehiiv.com/ Hosted on Acast. See acast.com/privacy for more information.

Joining me on the show today is Alexa Buckley and Sarah Pierson, Co-Founders of the wildly popular footwear label Margaux.Margaux is on a mission to democratize luxury footwear. Inspired by the spirit of American style and informed by smart design, Margaux's classic styles have been re-engineered with best-in-class technical design, allowing for shoes that are as beautiful as they are comfortable. And because they know that one size does not in fact fit all, their shoes come in an extended range of sizes and widths—meaning there's a perfect fit for everyone.In this episode we’re covering the moment Sheryl Sandberg inspired them to change directions and leave their corporate job offers to pursue entrepreneurship, how they grew their brand through mega influencer collabs, and the insights learned along the way in creating a successful footwear label.LINKS WE MENTION: Margaux’s Website Margaux’s InstagramAlexa’s InstagramSarah’s InstagramFemale Startup Club's Instagram In partnership with Klaviyo, the best email marketing tool for ecommerce businesses. The On Being Project Armchair Expert Podcast by Dax Shepard 📱 Join 160K smart chicks in the Female Startup Club universe→ Apply to join our inner circle: https://apply.femalestartupclub.com/apply→ Female Startup Club's Instagram: www.instagram.com/femalestartupclub→ Doone Roisin's Instagram: www.instagram.com/dooneroisin→ Get opportunities delivered to your inbox here: https://female-startup-club.beehiiv.com/ Hosted on Acast. See acast.com/privacy for more information.

Joining me on the show today is Alicia Scott, Founder of Range Beauty!Range Beauty was created out of a need for more diverse shades and less toxic ingredients in the cosmetics industry. It’s a brand that encourages you to express yourself, while still allowing your true skin to shine through. Range Beauty was formed for people ranging from all shades, skin types and genders who have felt left out or underrepresented. If you’re creating a brand in the beauty space tune in to learn how she went about making a new foundation formulation from scratch and How she landed an iconic beauty industry mentor and stick around for the end where Alicia shares her advice for anyone just getting started. This episode was so much fun and there’s plenty of actionable tips packed throughout so make sure you’ve got your notepad handy. LINKS WE MENTION:Range Beauty’s WebsiteRange Beauty’s InstagramAlicia’s InstagramFemale Startup Club's Instagram In partnership with Klaviyo, the best email marketing tool for eCommerce businesses.Cosmetics Index – anything related to cosmeticsRange Beauty’s Instagram PostThe Michelle Obama Podcast Bobbi Brown’s Podcast 📱 Join 160K smart chicks in the Female Startup Club universe→ Apply to join our inner circle: https://apply.femalestartupclub.com/apply→ Female Startup Club's Instagram: www.instagram.com/femalestartupclub→ Doone Roisin's Instagram: www.instagram.com/dooneroisin→ Get opportunities delivered to your inbox here: https://female-startup-club.beehiiv.com/ Hosted on Acast. See acast.com/privacy for more information.

Joining me on this episode is Christina Pardy from Sh*t That I Knit.Sh*t That I Knit is a knitwear and accessories brand dedicated to creating high-quality, handmade products using premium, sustainable materials and are handmade by a team of 170 artisan women in Lima, Peru. Working with companies like STIK allows these women to knit from home, enabling them to take care of their children while earning a viable income to support their families. In this episode we’re covering how Christina turned her love of knitting into a million dollar business, how she went about outsourcing production to women in Lima and how she’s learned to approach failure when things don’t go to plan. LINKS WE MENTION:The Tory Burch Female Entrepreneurship program Sh*t That I Knit Website Sh*t That I Knit Instagram Christina’s InstagramFemale Startup Club's Instagram In partnership with Klaviyo, the best email marketing tool for ecommerce businesses. 📱 Join 160K smart chicks in the Female Startup Club universe→ Apply to join our inner circle: https://apply.femalestartupclub.com/apply→ Female Startup Club's Instagram: www.instagram.com/femalestartupclub→ Doone Roisin's Instagram: www.instagram.com/dooneroisin→ Get opportunities delivered to your inbox here: https://female-startup-club.beehiiv.com/ Hosted on Acast. See acast.com/privacy for more information.

Joining me on the show today is Nina Zilka, Co-Founder of natural skincare brand Alder New York. Alder New York is a queer and woman-owned independent skincare brand that makes products designed to work for all skin types, no matter your age, gender, or ethnicity. Their vegan line is formulated with the best plant-powered extracts and clean, dermatologist-approved ingredients for healthy skin. In this episode we’re talking about how Nina and her co-founder David started their first brand in fashion back in 2008 and have since gone on to create a wildly successful skincare company - started through self made formulations in her kitchen. We cover how they’ve funded the business to date and what it really means to do a friends and family round, how they’ve grown by making their way into hundreds of super cool retail stores around the US and the 3 things they do that set them apart from the rest on the top shelf. LINKS WE MENTION: https://www.goodreads.com/ Read Like The Wind by Molly Young My Life so Far  Social Media: https://www.goodreads.com/ Alder New York Website Alder’s InstagramNina’s InstagramFemale Startup Club's Instagram In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.https://www.goodreads.com/  Read Like The Wind by Molly Young https://www.goodreads.com/book/show/148355.My_Life_So_Far  📱 Join 160K smart chicks in the Female Startup Club universe→ Apply to join our inner circle: https://apply.femalestartupclub.com/apply→ Female Startup Club's Instagram: www.instagram.com/femalestartupclub→ Doone Roisin's Instagram: www.instagram.com/dooneroisin→ Get opportunities delivered to your inbox here: https://female-startup-club.beehiiv.com/ Hosted on Acast. See acast.com/privacy for more information.

Joining me on the show today is Jordan Taylor, Co-Founder of a platform called Medley. Medley is a membership platform redefining personal and professional growth, on a mission to make high-quality experiences accessible to broader audiences. Members are algorithmically matched into small, diverse groups that meet monthly in sessions led by certified coaches. Medley members benefit not only from these curated sessions, but also a community built on diverse perspectives – leading to positive, enriching, and engaging interactions.In this episode we’re covering Jordan’s experiences that lead to her launching this business in partnership with her mum, Edith Cooper, the importance of testing your idea and speaking to your customer before building a product, and her experience on fundraising including lessons learned and tips.LINKS WE MENTION:Novel - Anxious People by Fredrik Backman The Tree-Body Problem by Cixin Liu Medley's Website Medley’s LinkedinJordan’s LinkedinFemale Startup Club's Instagram Promotion: If you're interested in joining Medley's upcoming 2021 cohort, apply by Jan 5, 2021 at www.withmedley.com for $250 off annual membership. In "How did you hear about us?" in the application. please put "Female Startup Club".In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.https://www.amazon.com/Anxious-People-Novel-Fredrik  Novel - Anxious People by Fredrik Backman  The Tree-Body Problem by Cixin Liu 📱 Join 160K smart chicks in the Female Startup Club universe→ Apply to join our inner circle: https://apply.femalestartupclub.com/apply→ Female Startup Club's Instagram: www.instagram.com/femalestartupclub→ Doone Roisin's Instagram: www.instagram.com/dooneroisin→ Get opportunities delivered to your inbox here: https://female-startup-club.beehiiv.com/ Hosted on Acast. See acast.com/privacy for more information.

Joining me today is Carly Stein, the founder behind Beekeepers Naturals.Founded by Carly Stein in 2017, Beekeeper's Naturals is an innovative company on a mission to reinvent the medicine cabinet. Using unique remedies from the beehive (like royal jelly and propolis), the beekeeper-led team is committed to providing the cleanest, most powerful solutions to modern health issues—like brain fog, chronic stress, poor sleep, and scratchy throats. Unlike competitors, they apply scientific rigor to their product development and commit to third-party pesticide testing to ensure they’re creating natural remedies that actually deliver.This has been one of my favourite episodes to date, Carly has such a special story and shares so much of the actual how of building her company, you’re going to get plenty of valuable pieces of gold throughout so make sure you’ve got a notepad and pen handy! LINKS WE MENTIONThe Portal by Eric Weinstein Not Overthinking by By Ali & Taimur Abdaal Entrepreneurial Thought Leaders Podcast from Standford University Invest Like the Best by Patrick O’Shaughnessy Principle: Life and Work by Ray Dalio  Social Media:Beekeeper’s Naturals Website Beekeeper’s Naturals InstagramCarly ‘s InstagramFemale Startup Club's Instagram In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.📱 Join 160K smart chicks in the Female Startup Club universe→ Apply to join our inner circle: https://apply.femalestartupclub.com/apply→ Female Startup Club's Instagram: www.instagram.com/femalestartupclub→ Doone Roisin's Instagram: www.instagram.com/dooneroisin→ Get opportunities delivered to your inbox here: https://female-startup-club.beehiiv.com/ Hosted on Acast. See acast.com/privacy for more information.

Joining me on the show today is Ju Rhyu, Founder of Hero Cosmetics. Hero makes super-powered skincare products to put you back in control of your skin and to help restore your confidence and they’re best known for their Mighty Patch acne patchesAnd here’s a super Fun fact, they sell a box every 15 seconds with over 2 million boxes sold in over 8,500 retail doors.In this episode we’re covering why they decided to launch the brand exclusively through amazon, how she she went about finding her manufacturer and what they do today to drive crazy growth. LINKS WE MENTION: Podcast - Pivot by Kara Swisher and Scott Galloway https://www.morningbrew.com/daily https://leanluxe.com/ https://2pml.com/ https://theglossymagazine.com/ https://www.beautyindependent.com/ Social Media:Hero Cosmetic’s Website Hero Cosmetic’s TIkTokHero Cosmetic’s InstagramJu Rhyu’s InstagramFemale Startup Club's Instagram Exclusive promotion for FSC: FEMALESTARTUPCLUB15 for 15% off non-bundles, non-kits. One per customer.In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.📱 Join 160K smart chicks in the Female Startup Club universe→ Apply to join our inner circle: https://apply.femalestartupclub.com/apply→ Female Startup Club's Instagram: www.instagram.com/femalestartupclub→ Doone Roisin's Instagram: www.instagram.com/dooneroisin→ Get opportunities delivered to your inbox here: https://female-startup-club.beehiiv.com/ Hosted on Acast. See acast.com/privacy for more information.

Joining me on the show today is Priscilla Tsai, Founder of COCOKIND.COCOKIND is a clean, conscious, and accessible skincare brand, dedicated to providing natural products at an accessible price. After years of using severe prescription acne treatments, Priscilla realized that traditional approaches to fighting skin concerns were unsustainable, unhealthy, and stigmatizing. Instead, she wanted to find a solution that would create long-term yet gentle results for her skin, mind, and body. This is her story of leaving Wall Street to pursue a career in wellness, how she stays ahead of the game in a saturated market and her advice for women who have a big idea. LINKS WE MENTION:COCOKIND’s Website COCOKIND’s InstagramPriscilla’s InstagramFemale Startup Club's Instagram In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.📱 Join 160K smart chicks in the Female Startup Club universe→ Apply to join our inner circle: https://apply.femalestartupclub.com/apply→ Female Startup Club's Instagram: www.instagram.com/femalestartupclub→ Doone Roisin's Instagram: www.instagram.com/dooneroisin→ Get opportunities delivered to your inbox here: https://female-startup-club.beehiiv.com/ Hosted on Acast. See acast.com/privacy for more information.