CEO Sales Strategies

Doug C. Brown
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Jul 6, 2021 • 28min

The Power Of Customer Service And Building Trust-Based Relationships With Jonathan Abramson [Episode 16]

One can teach experience, but one cannot teach customer experience. One of the biggest factors that play into scaling a company is customer service. If you want your business to be successful in the long term, focus on your customers. They are the ones who will spread your name and grow your company. Join your host, Doug C. Brown, and his guest, Jonathan Abramson, the owner of Metro City Roofing, in this conversation about the importance of customer service in working with your ideal customer for a long time. Learn how to treat your customers like a gift so that you can build your business for success. Learn more about your ad choices. Visit megaphone.fm/adchoices
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Jun 29, 2021 • 28min

The Power Of Mission, SEO, And Providing Value In Business With Dickson Lam [Episode 15]

Every business is built upon the notion of making money and growing investments. But without providing value, expect all of your plans to be short-lived and ineffective. Dickson Lam joins Doug C. Brown to share how the right combination of value and digital marketing paved the way for the growth of his company, Effy Desk. He explains how they properly utilized SEO and PPC tactics in building their reputation and authority online. Dickson also emphasizes why business efforts must never stop on these strategies and continue all the way down to customer service. Learn more about your ad choices. Visit megaphone.fm/adchoices
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Jun 22, 2021 • 17min

Sales Revenue Growth Strategies: Understanding Acquisition Versus Self-Creation [Episode 14]

When it comes to sales revenue growth, there are two strategies that are often overlooked by many: acquisition and self-creation. In this episode, Doug C. Brown flies solo to shed light on these great yet underutilized strategies. He then compares acquisition to self-creation, outlining each of their pros and cons and who can best benefit from either one of them. What is more, Doug then lays down a couple of questions you need to think first before diving in deep to acquiring something. Get ahead of the game by leveraging this obscured tool in this discussion!Do you want to increase your sales revenue but don’t know how?Check with our Sales and Marketing Audit and Checklist www.checklist.businesssuccessfactors.com Learn more about your ad choices. Visit megaphone.fm/adchoices
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Jun 15, 2021 • 53min

Vision, Discipline, And Business Lessons From The Longest-Serving CEO In Silicon Valley, Ray Zinn [Episode 13]

Business growth can only be achieved by moving forward. The only way to do that is getting out of your comfort zone, being clear with your goals, and doing even one small task every day. Dissecting many business lessons with Doug C. Brown is the longest-serving CEO in Silicon Valley, Ray Zinn. Detailing his life of building and running the microchip company Micrel, he delves into the right way to determining your vision and why setting long-term objectives when you start is extremely important. He also discusses the importance of reliable (and courteous) customer service, the power of every number in your finances, and tapping into one's entrepreneurial intuition. Learn more about your ad choices. Visit megaphone.fm/adchoices
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Jun 8, 2021 • 37min

Building And Scaling A Successful SaaS Business With Jesse Nieminen [Episode 12]

Building a great online presence is vital for scaling a successful SaaS business. Doug C. Brown’s guest today is Jesse Nieminen, co-founder & Chairman of Viima, an innovation management SaaS platform that helps turn ideas into innovation. In this episode, Jesse explains how bringing traffic to your website and converting them to leads increases your online presence. When you keep giving value through your content, they’ll eventually remember you when they need your software for their purposes. Join in the conversation to discover more of Jesse’s strategies on scaling a successful SaaS business. Sit back and enjoy this episode! Learn more about your ad choices. Visit megaphone.fm/adchoices
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Jun 1, 2021 • 58min

Discussing Entrepreneurial Success Traits With Shriya Sekhsaria [Episode 11]

Successful entrepreneurs all have traits in common that help drive them to success. Doug C. Brown talks to best-selling author and CEO Shriya Sekhsaria about her company, Lumhaa, and how it grew from its beginnings as a way to help parents deal with grief to today as a way to save and share memories. Learn what traits are needed for success and learn how to develop them so you can incorporate them into your own life, make better decisions, and get better outcomes. Learn more about your ad choices. Visit megaphone.fm/adchoices
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May 25, 2021 • 24min

Increasing Transactional Value To Increase Revenue [Episode 10]

Many business owners want to be more effective, efficient and increase their revenues at the same time. Increasing transactional value is one strategy that companies employ actually to do this. But what does increasing transactional value mean? Simply put, it means increasing the buying frequency or getting people to buy more often at the time of sale, not after. On today’s podcast, Doug C. Brown will tell you exactly how you can do that, going through the merits of upselling, cross-selling, and down-selling. Learn more about your ad choices. Visit megaphone.fm/adchoices
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May 11, 2021 • 56min

Hunt Big Sales: Process-Driven Approach To Large Account Sales With Tom Searcy [Episode 9]

Salespeople are magicians, but it’s not their mojo that does the bulk of the work; it’s the systems and processes that enable them to do their magic in the first place. That is the philosophy that Tom Searcy goes by as the founder and CEO of Hunt Big Sales, a sales strategy company that boasts a proven sales system that represents the pinnacle of large sales. Joining Douglas C. Nelson on the show, he elaborates on this process-driven approach to sales and how it can be used to consistently beat industry giants to the sale even if you are a relatively small player. Following this approach enabled Tom and his team to land 190 of the Fortune 500 companies over the course of his career! And no, it’s still not magic.  Learn more about your ad choices. Visit megaphone.fm/adchoices
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32 snips
May 4, 2021 • 36min

Selling On Value: Knowing Your Worth As A Consultant With Alan Weiss [Episode 8]

Alan Weiss, a trailblazer in the consulting world and author of *Million Dollar Consulting*, joins Doug C. Nelson for an enlightening conversation on value-based pricing. They explore the transformative power of humor and intelligence in sales, emphasizing the importance of building authentic client relationships. Alan discusses the necessity of prioritizing strengths and engaging with clients personally in the evolving sales landscape. His insights on turning customers into advocates and the significance of innovation over mere problem-solving are particularly noteworthy.
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Apr 27, 2021 • 19min

Marketing Versus Prospecting: How To Increase New Clients [Episode 7]

One of the most crucial parts of business growth, particularly that of sales revenue, is increasing new clients. However, many businesses only see marketing as the only way to attract instead of prospecting, of actually engaging with them. As a result, too few get to the door and stay. In this episode, Doug C. Brown shares some advice on how you can effectively increase new clients and get them to engage with your business and not just pass by. He then talks about marketing methods versus prospecting and walks you through a four-step process to start seeing high results. Learn more about your ad choices. Visit megaphone.fm/adchoices

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