

CEO Sales Strategies
Doug C. Brown
Do you want to dramatically increase your sales revenue and have faster company growth? Do you want your business to run smoother, lessen your stress, and be a happier owner or executive? If you are an entrepreneur who wants to scale your business sales by millions, this show is for you!Welcome to the CEO Sales Strategies Podcast, where America's number one sales revenue expansion expert, Doug C. Brown interviews CEOs with $5M plus companies to uncover and share actionable tips and strategies behind their bulletproof sales strategies.Is your current sales growth frustrating you? Are your sales numbers so imprecise that you cannot make accurate sales forecasts? Do you think your sales teams or salespeople could do better in finding prospective clients and/or selling more with higher profitably? Want to enhance your hiring process to consistently produce top sales performers for your teams? Do you wish you could sell more to clients with larger revenues?If you have experienced any of these problems, you are not alone. Many companies find themselves stuck in a futile struggle to gain more revenue and profit, get frustrated with their salespeople and sales teams, and find themselves mired in stress, burnout and even hopelessness. You may already own or run a multi-million-dollar business, but it takes quite another leap to turn your company into a major industry player worth tens of millions, or even hundreds of millions of dollars.Could there be something you can do about your pitching strategies? How is your sales process looking? Are you hiring the right people in your sales teams? How is your internal talent development? What does your company culture look like? Are your salespeople accountable enough for their numbers and performance? Most importantly, are you in the right mindset to be able to scale your business exponentially? There are but some of the numerous factors in your business that may be holding you back from growing your company beyond its current worth.How badly do you want to finally see a change in your quarters? Will you do whatever it takes to get out of that bind and take your business on a trajectory to become something bigger? Are you sick of waiting at the back of the line to be on par with the A-players in your industry? Are you willing to challenge your beliefs, change your mindset, and take steps to optimize your processes?If you are, then you have come to the right place. There is no better way to learn how to increase your sales than to take it from the people who have gone through the process themselves and succeeded. In this podcast, Doug sits down with owners and CEOs of top-performing companies, who share their failures, struggles, secrets, and processes that are all part of their phenomenal rise beyond the $5 million marks. This is your chance to take these loads of insider information and apply them to your own business!There is no better person to lead you through this learning process than your host, Doug C. Brown. Doug is a business consultant, coach, advisor, author, speaker, and Sales Optimization and Revenue Expansion Expert of Business Success, LLC.He specializes in helping CEOs, executives and business owners recognize their blind spots, discover untapped revenues and profits from within their business, and take positive steps to drive their sales forward. He has been involved in starting over 35 companies and in helping clients ranging from the likes of Tony Robbins, Intuit, Chet Holmes, and CBS Television, to small and medium business owners increase their sales – by up to 862%!There is one thing about the people who have gone past the $5 million dollar mark and keep it growing. They just happen to have learned and used sales strategies that really work! There is no doubt that you have the potential to be next in line – if you have the courage to follow the path they took, one hack at a time. Start your journey here and now!
Episodes
Mentioned books

Dec 13, 2022 • 36min
Dawn Shuler On Toxic And Non-Performing Employees: Their Impact And How To Handle Them [Episode 76]
An encounter with toxic and non-performing employees is bound to happen in a growing business. And these employees impact your organization more than you think. Joining Doug C. Brown is an expert in people and creating culture and knows a thing or two about handling such employees. Dawn Shuler is the CEO and Founder of The Shuler Group, LLC. She has been working with business and communication all her life, and today, she offers candid advice for leaders who need to get a handle on their “bad” employees. Dawn shares real examples of how a few bad apples can have a grave impact on your organization. In this episode, the two discuss how to approach nonconforming disengaged employees and build high-performing, happy teams. They also share ideas on what leaders need to do to achieve higher productivity and a better environment for their employees. Listen in to learn more about Dawn’s human-centered approach and get to know the tools she has that can make this process easier. Stay tuned! In this episode, you will learn:> What makes a good team> Where to start building the culture for your organization> How Dawn and The Schuler Group helps organizations build culture and move in the right direction Learn more about your ad choices. Visit megaphone.fm/adchoices

Dec 6, 2022 • 38min
Generational Selling: The Different Ages Of Selling With Shawn Casemore [Episode 75]
We are in a different demographic, with different ages of people selling or buying. How do people work with us when there is that age gap between sellers and buyers? What is generatonal selling? In this episode, Shaw Casemore discusses how he runs sales teams and how he accelerates through a multi-generation process. Being driven by a passion for helping business owners and understanding your demography is the key to communicating in selling. Tune in to this episode and hear more of Shawn’s insight to connect with his wide array of information in the market to scale your business.In this episode, you will learn:· The influence of demography in sales.· What should we pay attention to when selling to the younger generation?· Tips on what you should do with your emails’ personalization Learn more about your ad choices. Visit megaphone.fm/adchoices

Nov 29, 2022 • 40min
Digitizing Manufacturing Processes With Naveen Poonian [Episode 74]
Every manufacturing company needs its processes in place. They can't be scattered around in Excel, or even worse, on paper. These companies need to start having processes in place so they can leverage the data they get from them. They can start analyzing where they are losing and where they are winning so they can start to make changes. Join Doug C. Brown as he talks to the President and CEO of iBASEt, Naveen Poonian. He helps companies put all their processes under one roof. Naveen believes in the value of digitizing and simplifying manufacturing processes. In this episode, you will learn:- Why it's okay to fail and you just have to learn from them.- How processes enable you to focus on what you need to do to get better. - The power of analyzing your win-loss data.- Why it's important for a small or medium size business to be customer-centric.- Why it's important to be in the Cloud. Learn more about your ad choices. Visit megaphone.fm/adchoices

Nov 22, 2022 • 39min
Susan Merlo On Generating Leads With Information Products [Episode 73]
In this digital world, giving off information is so important, even if it's free. If you make a free info product online and someone downloads it because it answers one of their problems. You are basically getting a new lead right there. Information products can generate leads for you, especially in this digital age. Join Doug C. Brown as he talks to Digital Sales and Marketing Consultant, Susan Merlo about the power of info products. Susan is also the founder of The Digital Distributor and is the author of The Digital Distributor: Six Steps to Accelerate Sales.In this episode, you will learn: What are information products? How you can build trust with your customer. Why it's okay to give things for free. How to create an information product.Start using information products to generate new leads today! Learn more about your ad choices. Visit megaphone.fm/adchoices

Nov 15, 2022 • 37min
Solutions And Credibility - How Sales Engineers Impact A Sale With Ramzi Marjaba [Episode 72]
Did you ever have to call backup for a sales pitch? Establishing value for your product takes more than a good salesman. It may take the skills of a sales engineer. In this episode, We The Sales Engineers founder and podcast host Ramzi Marjaba shares the important role of sales engineers in building value and credibility for your team and product and how it provides solutions and impact the entire sales cycle. In this episode, you will learn: ● The important role a sales engineer plays in communicating the solutions to the customers● How product knowledge can build trust and credibility ● How alignment between sales and technical experts affect the outcome of the sale Learn more about your ad choices. Visit megaphone.fm/adchoices

Nov 8, 2022 • 42min
Finding A Business Model That Gives You Work-Life Balance With Sarah Jolley-Jarvis [Episode 71]
Is your business model serving you? Yes, your business model could be making you money but are you happy with where you are? Most business owners spend so much time on their business that they forget about the other things that money can't buy like time. Maybe it's time to set up some processes so you can have a work-life balance. Join Doug C. Brown as he talks to the Founder of Women's Wealth Formula, Sarah Jolley-Jarvis about understanding your business model. Sarah is also an international best-selling author and speaker who helps business owners find balance in their businesses. In this episode, you will learn:- How to set up business models and processes for your business.- Why it's important to take time off and focus on the things money can't buy.- How to understand where you want to take your business. Learn more about your ad choices. Visit megaphone.fm/adchoices

Nov 1, 2022 • 40min
Secrets Behind Effective Conversations To Increase Your Sales Revenue And Close Rate With Bill Caskey [Episode 70]
Having a hard time closing a sale? Have you been on a campaign for the longest time but still can't see significant results? This is the podcast for you! Doug C. Brown sits down with Sales Development Leader and experimenter Bill Caskey to discuss not just strategies to increase your sales revenue and close rate but, more importantly, the factors that keep you from your goals. In this episode, you will learn:● How you can set the tone and lay out your agenda effectively● How to conduct yourself, prepare, and take control of the sales call or process● How detaching yourself from the result of the call and having the right intentions can help you bring value to the solution that you are offering Bill is giving away his eBook, "5 Reasons You Don't Have Clients", which will help you sort out why you may not be attracting the quantity and quality of customers you want. Get it here! Learn more about your ad choices. Visit megaphone.fm/adchoices

Oct 25, 2022 • 39min
Why You Need To Have More Women In Your Sales Team With Fred Diamond, Creator Of The IES Women In Sales Program [Episode 69]
It is often said that women are better than men when it comes to selling, so why don’t we have more women in our sales teams? And even if they’re there, why do men dominate meetings and conversations? These questions were on Fred Diamond’s mind when he started to create the Women in Sales program. Fred is the Cofounder of the IES Women in Sales program, whose mission is to help employers attract, retain, motivate, and elevate top tier sales talent. In this conversation, Fred shares his thoughts on how women can be empowered to take more roles in sales and how having a community like the IES Women in Sales program can help. They also discuss the qualities that both women and men in sales need to have in order to navigate a more customer-centric sales environment. They also tackle how sales employers can attract, retain, and grow female sales talent in the rapidly changing world of sales. Tune in for some great insights! In this episode, you will learn:Ø Why women continue to be underrepresented in sales careers despite observations that they are better at selling than men.Ø How having a supportive community helps encourage more women to take up careers in sales.Ø What sales employers need to do to attract, retain and grow female sales talent in their companies. Learn more about your ad choices. Visit megaphone.fm/adchoices

Oct 18, 2022 • 48min
Sales Mindset: Shifting Your Focus To Be In The Top 1% Of Salespeople With Hugh Liddle [Episode 68]
It is vital to have business skills learned through time and experience. But working on your mindset first rather than later is essential, especially when we try to succeed at something, especially in businesses. In this episode with Doug C. Brown, he welcomes the Head Sales Wizard at Red Cap Sales Coaching, Hugh Liddle, to discuss the sales mindset and why you need it to get to the top 1%. Hugh Shares the three things sales mindset consists of and explains that having neither of the three upends the sales in most cases. As we dive deeper into the conversation, we’ll understand why working with the sales mindset first is better than working with your skillsets. Tune in to this episode for a more insightful talk with Doug Brown and Hugh Liddle! In this episode, you will learn:Ø What you need to be in the top 1% of salespeopleØ Where to direct your focus, andØ The Dos and Don'ts to avoid an upend to your sales. "CEO Sales Strategies listeners can schedule a FREE call with Hugh to talk about their businesses and sales, ask questions, and get an individualized sales success roadmap! There’s no charge, no obligation, and no pressure…it’s just a fun, friendly conversation. Schedule on Hugh's website at https://redcapsalescoaching.com." Learn more about your ad choices. Visit megaphone.fm/adchoices

Oct 11, 2022 • 33min
Robocalls: The Catastrophe To Your Sales With Alex Quilici [Episode 67]
These days, robocalls have become counteractive. With so many scams attached to them, they are not anymore helping with the sales process. In fact, they are causing people to lose sales. Diving deep into this catastrophe, Doug C. Brown interviews the CEO of YouMail, Alex Quilici. Alex explains the nature of robocalls, how people perceive them, and how they can affect your sales. Not forgetting that making real-time conversations are still very important to sales, he then shares solutions to continue making that human contact. So tune in as we dive deeper into Alex’s thoughts on how you can reverse this catastrophe to your business. In this episode, you will learn:• How robocalls can affect your sales and productivity• How you can filter and protect yourself from these calls• Why carriers do not stop this mess Learn more about your ad choices. Visit megaphone.fm/adchoices


