We Live to Build

Sean Weisbrot
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Feb 6, 2024 • 38min

Are Successful Businesswomen Bad Mothers?

Are successful businesswomen bad mothers? It’s a toxic question that working moms hear all the time. In this brutally honest interview, Brittney Fairweather, the Chief Business Development Officer of TRX Capital, confronts the myth that if you're a successful mother, "someone else is raising your children". She shares her reality as a leader in a male-dominated industry where, after 15 years, men still ask her to get them coffee or ask to see her boss. This is a masterclass in authenticity, setting boundaries, and proving that you can be a great mother and a powerful CEO at the same time. Check out the company: https://www.trxcapital.comBook a 1-on-1 advisory session with me to apply these principles to your business: https://calendly.com/wltb/advisory👀 CONNECT WITH SEANSubscribe: https://www.youtube.com/@seanweisbrotLinkedIn: https://linkedin.com/in/seanweisbrotInquiries: welivetobuild@gmail.com🕒 CHAPTERS00:00 - A Woman's Constant Battle: Justifying My Seat at the Table03:38 - The Toxic Myth: "Someone Else is Raising Your Children"06:47 - I Run a Lending Firm. Men Still Ask Me to Get Their Coffee.09:44 - Why Our C-Suite Is Almost Entirely Women12:50 - How Negotiating With "Tiny Terrorists" Makes You a Better CEO15:59 - My 14-Year-Old Son Pitches My Company at Conferences19:02 - I Take Client Calls While Giving My Kids a Bath. Here's Why.22:13 - If You Don't Respect My Boundaries, You're Not the Right Client28:17 - How Authenticity Creates 15-Year Client Relationships31:03 - Our Diverse Investment Portfolio (Beyond Real Estate)34:29 - The Most Important Thing I've Ever Learned📈 WORK WITH ME▶ Book a Paid Advisory Session: https://calendly.com/wltb/advisory▶ Sponsor the Channel: https://www.welivetobuild.com/collaborate▶ My AI/Automation Agency: https://optimai.aiLeave a Review (it truly helps us grow): https://welivetobuild.com/review Hosted on Acast. See acast.com/privacy for more information.
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Jan 30, 2024 • 30min

Are Americans Only Entrepreneurs Out of Financial Desperation?

Is the American dream fueled by financial desperation? In this deep and provocative interview, Finnish CEO Juha Berghäll and American host Sean Weisbrot debate whether the high-stress, high-debt US system is the true engine of its entrepreneurial success. They contrast this with Finland's "prepaid" society, where giving birth costs about €50 and a world-class education is free, which provides safety but may stifle ambition. This is a must-watch for anyone interested in the societal forces that shape our lives, careers, and the very nature of innovation. Check out the company: https://www.oneio.cloudBook a 1-on-1 advisory session with me to apply these principles to your business: https://calendly.com/wltb/advisory👀 CONNECT WITH SEANSubscribe: https://www.youtube.com/@seanweisbrotLinkedIn: https://linkedin.com/in/seanweisbrotInquiries: welivetobuild@gmail.com🕒 CHAPTERS00:00 - Why Are People in Finland So Happy?02:32 - The Finnish Education System: A Masterclass in Equality05:14 - The Goal is an "8 out of 10," Not Perfection10:09 - Does Finland's School System Create Entrepreneurs or "Sheeple?"12:40 - How American College Traps You in Debt for Life14:43 - A "Prepaid Country": Where Giving Birth Costs €5017:23 - The "Entitlement" Problem in a Welfare Society19:48 - Are Americans Entrepreneurs Out of Desperation?22:18 - How Universal Basic Income (UBI) Helps People Rebuild24:55 - How Lobbyists Keep Americans Sick & Poor27:27 - Why Europe is "So Far Behind" US Tech Innovation📈 WORK WITH ME▶ Book a Paid Advisory Session: https://calendly.com/wltb/advisory▶ Sponsor the Channel: https://www.welivetobuild.com/collaborate▶ My AI/Automation Agency: https://optimai.aiLeave a Review (it truly helps us grow): https://welivetobuild.com/review Hosted on Acast. See acast.com/privacy for more information.
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Jan 25, 2024 • 41min

The Question That Forced Me to Finally Bet On Myself

What does it take to finally bet on myself? For product expert Adam Judelson, it was a single, powerful question from his coach: "Why do you think their chance of success is higher than your chance of success?". In this deep and philosophical interview, the founder of First Principles Catalyst explores the internal mindset of an entrepreneur. You'll learn about the VC Trap where you grow fast but end up with many bosses and little ownership, his product philosophy of selling value instead of pain avoidance, and the simple secret to success: do what everyone else does, plus one more thing Check out the company: https://www.firstprinciples.laBook a 1-on-1 advisory session with me to apply these principles to your business: https://calendly.com/wltb/advisory👀 CONNECT WITH SEANSubscribe: https://www.youtube.com/@seanweisbrotLinkedIn: https://linkedin.com/in/seanweisbrotInquiries: welivetobuild@gmail.com🕒 CHAPTERS00:00 - Why You Shouldn't Try to Be Like Other Founders03:38 - Do What Everyone Else Does, Plus One More Thing06:58 - The "Handicap" of Not Having a Founder in the Family10:29 - The Uncomfortable Trade-Off Every Ambitious Person Must Make13:36 - The Question That Forced Me to Bet On Myself17:14 - The VC Trap: You'll Have 10 Bosses & Own Nothing20:46 - Why American "Urgency Culture" Fails in Europe24:03 - How My Miserable Government Job Was The Perfect Teacher27:19 - A Pricing Masterclass: Are You Selling Value or Pain Avoidance?30:46 - The Hardest Product Question for Any SaaS Business34:15 - The Myth of Multitasking (And The Power of Focus)37:26 - The Most Powerful Data Tool on Earth is Still Excel📈 WORK WITH ME▶ Book a Paid Advisory Session: https://calendly.com/wltb/advisory▶ Sponsor the Channel: https://www.welivetobuild.com/collaborate▶ My AI/Automation Agency: https://optimai.aiLeave a Review (it truly helps us grow): https://welivetobuild.com/review Hosted on Acast. See acast.com/privacy for more information.
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Jan 16, 2024 • 40min

Business Deadlines Are Mostly Nonsense (And No One Gets Hurt)

Are business deadlines really a matter of life and death? According to Carl Lundberg, CEO at M&A firm Gerald Edelman, they're mostly nonsense. In this insightful interview, Carl argues that we're not working in an emergency room, and we must accept that sometimes things don't get done on time because something more important comes up. He also provides a masterclass on how to value a business, explaining the difference between enterprise value and equity value, and the secret to finding great off-market deals through proprietary outreach. Check out the company: https://www.geraldedelman.comBook a 1-on-1 advisory session with me to apply these principles to your business: https://calendly.com/wltb/advisory👀 CONNECT WITH SEANSubscribe: https://www.youtube.com/@seanweisbrotLinkedIn: https://linkedin.com/in/seanweisbrotInquiries: welivetobuild@gmail.com🕒 CHAPTERS00:00 - Meeting Deadlines in Business03:21 - Identifying and Valuing Potential Acquisition Targets06:26 - Negotiating Acquisitions09:55 - Search Funds and the Role of a Searcher CEO12:59 - Understanding Enterprise Value in M&A16:16 - How to Determine the Right Multiple for Business Valuation19:52 - Exploring Revenue Multiples in Different Industries23:24 - Management Buy-Ins27:00 - Maximizing Business Value Before Selling30:12 - Creating a Win-Win Situation in Business Sales33:25 - The Significance of Due Diligence from a Buyer's Perspective36:44 - Efficient Deal-Making📈 WORK WITH ME▶ Book a Paid Advisory Session: https://calendly.com/wltb/advisory▶ Sponsor the Channel: https://www.welivetobuild.com/collaborate▶ My AI/Automation Agency: https://optimai.aiLeave a Review (it truly helps us grow): https://welivetobuild.com/review Hosted on Acast. See acast.com/privacy for more information.
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Jan 9, 2024 • 47min

After My 3 Companies Failed, Working a 9-to-5 Felt Like The End of the World

After the 2008 crash ended all three of his companies at once, Oshri Cohen was completely burnt out and forced back into working a 9-to-5, which he says felt like "the end of the world". In this brutally honest interview, Oshri shares the story of losing everything, the subsequent depression and anxiety he faced in the corporate world, and the moment he knew he had to become a founder again. You'll learn his most important lesson, that cashflow is more important than your mother, and why he believes entrepreneurs are disturbers who don't belong in an army of soulless drones. Check out the company: https://www.redcorner.ioBook a 1-on-1 advisory session with me to apply these principles to your business: https://calendly.com/wltb/advisory👀 CONNECT WITH SEANSubscribe: https://www.youtube.com/@seanweisbrotLinkedIn: https://linkedin.com/in/seanweisbrotInquiries: welivetobuild@gmail.com🕒 CHAPTERS00:00 - My First Business Was Selling Pirated Software in High School04:02 - "Cashflow is More Important Than Your Mother"08:14 - The 2008 Crash Ended All 3 of My Companies at Once12:02 - The School Alert System That Died Before It Launched19:57 - After My Companies Failed, I Was an Emotional Wreck23:59 - Working a 9-to-5 Felt Like The End of the World27:53 - Why Entrepreneurs Don't Belong in Corporate Jobs31:51 - I Got Fired For Going Over My Boss's Head35:46 - The Moment I Knew I Had to Be a Founder Again39:36 - The Untapped Market for "Boring" Service Businesses43:07 - The Most Important Thing I've Learned📈 WORK WITH ME▶ Book a Paid Advisory Session: https://calendly.com/wltb/advisory▶ Sponsor the Channel: https://www.welivetobuild.com/collaborate▶ My AI/Automation Agency: https://optimai.aiLeave a Review (it truly helps us grow): https://welivetobuild.com/review Hosted on Acast. See acast.com/privacy for more information.
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Jan 4, 2024 • 44min

My Biggest Regret: I Prioritized My Startups Over My Kids

What is the true cost of entrepreneurship? For 6-time founder Keith Smith, his biggest regret is that he prioritized startups over kids. As a single dad raising two children while building five companies, he shares the heartbreaking and honest story of the moments he missed. In this wide-ranging interview, Keith also discusses his current venture building AI "clones" of celebrities that can "defy the laws of time and space" and the addictive AI-driven feedback loop that he calls "entrepreneurial crack". Check out the company: https://www.me4u.aiBook a 1-on-1 advisory session with me to apply these principles to your business: https://calendly.com/wltb/advisory👀 CONNECT WITH SEANSubscribe: https://www.youtube.com/@seanweisbrotLinkedIn: https://linkedin.com/in/seanweisbrotInquiries: welivetobuild@gmail.com🕒 CHAPTERS00:00 - From Bible College Flunkie to 6-Time Founder 03:40 - The Moment I Realized AI Had Finally Arrived07:26 - Why Most Creator Economy Startups Fail11:15 - Building AI Clones to Defy Time & Space15:04 - I Asked My Daughter For Her DMs to Train an AI18:30 - Training an AI on a Creator's Public Persona22:07 - An AI That Doesn't Get Tired or Annoyed 26:05 - The Critical Importance of Long-Term Memory for AI29:40 - Why ChatGPT is a Terrible Conversationalist33:27 - This AI Feedback Loop is "Entrepreneurial Crack" 40:10 - My Biggest Regret: I Prioritized My Startups Over My Kids📈 WORK WITH ME▶ Book a Paid Advisory Session: https://calendly.com/wltb/advisory▶ Sponsor the Channel: https://www.welivetobuild.com/collaborate▶ My AI/Automation Agency: https://optimai.aiLeave a Review (it truly helps us grow): https://welivetobuild.com/review Hosted on Acast. See acast.com/privacy for more information.
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Jan 4, 2024 • 44min

The Surprising Science of "Puppy Dog Eyes" (And Why It Eases Suffering)

What is the surprising science of "puppy dog eyes"? It’s a complex cocktail of neurochemicals, led by oxytocin, that reduces stress, anxiety, and pain when humans and dogs interact . In this interview, Tombot founder Tom Stevens explains how dogs were selectively bred for millennia to have unique eye muscles that imitate human babies, triggering our innate need to care for them. This powerful bond is the reason he created an AI-driven robotic pet after his mother's Alzheimer's diagnosis forced him to make a heartbreaking choice—taking away her beloved real dog—a decision that turned him from the "good son" to the "villain" in her eyes. Check out the company: https://www.tombot.comBook a 1-on-1 advisory session with me to apply these principles to your business: https://calendly.com/wltb/advisory👀 CONNECT WITH SEANSubscribe: https://www.youtube.com/@seanweisbrotLinkedIn: https://linkedin.com/in/seanweisbrotInquiries: welivetobuild@gmail.com🕒 CHAPTERS00:00 - I Became The Villain to My Mom After Her Alzheimer's Diagnosis03:47 - How Alzheimer's Turned My Sweet Mom Mean & Nasty07:49 - The Guilt of Becoming a Parent to My Own Parent11:14 - The Unsettling Reality of a Loved One's Cognitive Decline15:17 - The Hidden Dangers of Psychotropic Drugs for Seniors22:32 - The Human-Animal Bond is a Powerful Neurochemical Cocktail26:14 - The Science of "Puppy Dog Eyes"29:56 - How We Bred Dogs to Imitate Human Babies33:48 - Why Our Robotic Pet Can't Talk37:25 - A New Tool to Monitor Sundowning Syndrome in Dementia Patients41:13 - You Don't Have to Be a Lone Ranger in Your Struggle📈 WORK WITH ME▶ Book a Paid Advisory Session: https://calendly.com/wltb/advisory▶ Sponsor the Channel: https://www.welivetobuild.com/collaborate▶ My AI/Automation Agency: https://optimai.aiLeave a Review (it truly helps us grow): https://welivetobuild.com/review Hosted on Acast. See acast.com/privacy for more information.
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Dec 26, 2023 • 53min

Being a Founder Will Reveal The Worst Parts of Yourself

What if the entrepreneurial journey isn't about finding your best self, but confronting the worst parts of yourself? According to CEO Mark Stouse, being a founder is a primal sort of situation that will bring out things that shock the hell out of you. In this brutally honest interview, Mark exposes the "killing it" lie, where founders project confidence in public but are in the proverbial fetal position in private. He explains why entrepreneurship is a path of pain and suffering and why you must finish the race or risk being worse off than when you started. Check out the company: https://www.proofanalytics.aiBook a 1-on-1 advisory session with me to apply these principles to your business: https://calendly.com/wltb/advisory👀 CONNECT WITH SEANSubscribe: https://www.youtube.com/@seanweisbrotLinkedIn: https://linkedin.com/in/seanweisbrotInquiries: welivetobuild@gmail.com🕒 CHAPTERS00:00 - The Disproportionate Effect a Founder Has on Culture04:26 - The "Killing It" Lie: What CEOs Say vs. How They Really Feel09:04 - Entrepreneurship Is a Path of Pain & Suffering13:24 - Discovering Things That Shock The Hell Out Of You17:52 - Why You Must Finish The Race (Or Be Worse Off Than Before)22:09 - The Critical Importance of Market Timing26:04 - The Tranche Funding Model That Prevents Dilution30:48 - The Price You Pay For Playing Hardball With Investors35:12 - Founders Are Athletes, Corporate CEOs Are Chess Players43:33 - The Future of Work is Contract-Based, Not Full-Time48:31 - Never Lose Sight of What's Truly Important📈 WORK WITH ME▶ Book a Paid Advisory Session: https://calendly.com/wltb/advisory▶ Sponsor the Channel: https://www.welivetobuild.com/collaborate▶ My AI/Automation Agency: https://optimai.aiLeave a Review (it truly helps us grow): https://welivetobuild.com/review Hosted on Acast. See acast.com/privacy for more information.
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Dec 19, 2023 • 43min

AI Will Just Help You Suck Quicker" A Sales Expert's Warning

What is the real impact of AI in sales? According to Global Chief Revenue Officer Alan Versteeg, for most people, it will just help you suck quicker. In this brutally honest interview, Alan warns that AI without the right intention will lead to more laziness and canned messages, further damaging the sales profession. He reveals that the top-performing salespeople in the world are not defined by their process, but by their value system and selling with a noble purpose. You'll also learn his advanced technique of "empathetic objection prevention" and the ultimate lesson for scaling any business: focus on who, not how. Check out the company: https://www.growthmattersintl.comBook a 1-on-1 advisory session with me to apply these principles to your business: https://calendly.com/wltb/advisory👀 CONNECT WITH SEANSubscribe: https://www.youtube.com/@seanweisbrotLinkedIn: https://linkedin.com/in/seanweisbrotInquiries: welivetobuild@gmail.com🕒 CHAPTERS00:00 - The Lifelong Lesson: Know What You Can't Control04:54 - AI Will Just Help You Suck Quicker09:30 - Treat Them Like a Client, Not a Prospect14:02 - The Founder's Dilemma: Scaling Your Conviction18:11 - A Sales Process is a Guardrail, Not a Production Line22:40 - Empathetic Objection Prevention: How to Build Trust26:49 - The Chef, The Recipe & The Ingredients: A Sales Analogy31:10 - Data is a Tool, Not The Truth35:17 - Values Trump Value: The Secret of Top Performers39:17 - The Ultimate Growth Secret: It's Who, Not How📈 WORK WITH ME▶ Book a Paid Advisory Session: https://calendly.com/wltb/advisory▶ Sponsor the Channel: https://www.welivetobuild.com/collaborate▶ My AI/Automation Agency: https://optimai.aiLeave a Review (it truly helps us grow): https://welivetobuild.com/review Hosted on Acast. See acast.com/privacy for more information.
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Dec 12, 2023 • 52min

I Treated Dating Like a Sales Funnel (And It Was Unfulfilling)

Have you ever found yourself dating like a sales funnel? For entrepreneur Don Finley, it meant trying to "close" a date in three messages on an app. In this surprisingly personal interview, Don and Sean explore the uncanny similarities between business and modern relationships. They break down the confusing rise of the "situationship" , the unique six-month "contract" Don has in his current relationship , and how unfounded jealousy can destroy what seems like a perfect partnership. Check out the company: https://www.findustries.coBook a 1-on-1 advisory session with me to apply these principles to your business: https://calendly.com/wltb/advisory👀 CONNECT WITH SEANSubscribe: https://www.youtube.com/@seanweisbrotLinkedIn: https://linkedin.com/in/seanweisbrotInquiries: welivetobuild@gmail.com🕒 CHAPTERS00:00 - I Treated Dating Like a Sales Funnel05:26 - Trying to "Close" a Date in 3 Messages 10:12 - Why I Quit Using Dating Apps15:30 - The "Situationship" Lie: Why Modern Dating is Broken20:51 - Dating in Asia vs. The West: A Path to Commitment 26:25 - Our 6-Month "Relationship Contract" 31:33 - She Was Perfect, But Jealousy Destroyed Everything36:42 - How My Myers-Briggs "Shadow" Became My Partner41:58 - The Hardest Lesson I Learned From a Breakup47:23 - The Challenge of Finding Love While Traveling📈 WORK WITH ME▶ Book a Paid Advisory Session: https://calendly.com/wltb/advisory▶ Sponsor the Channel: https://www.welivetobuild.com/collaborate▶ My AI/Automation Agency: https://optimai.aiLeave a Review (it truly helps us grow): https://welivetobuild.com/review Hosted on Acast. See acast.com/privacy for more information.

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