The Art of Excellence

Sid is the co-founder and owner of Sid Mashburn men's clothing store. Both Esquire and GQ have named Sid Mashburn one of the best menswear shops in America. Today they have five stores in five cities and 135 employees and are continuing to add new stores every year.

Raj Raghunathan is a Professor of Marketing at the McCombs School of Business at the University of Texas. He has also become an expert in the field of happiness. He is the author of the book If You're So Smart, Why Aren't You Happy. He teaches an MBA course on happiness as well as a class on the online learning platform Coursera entitled: A Life of Happiness and Fulfillment. Over 170,000 students have taken the course and it's consistently ranked as one of the top ten courses (amongst thousands of others).

Andrew Skurka is an accomplished adventure athlete, known for his solo ultra-long-distance backpacking trips. In total he has traveled by foot, ski and raft over 30,000 miles. He has been named "Adventurer of the year" by Outside Magazine and National Geographic Adventure and "Person of the year" by Backpacker magazine. And he's also an ultra-runner with top 3 finishes in a couple of the big 100 mile races.

Strauss Zelnick is the CEO of Take Two Interactive, a publicly held video game publisher which makes Grand Theft Auto amongst many other hit titles. He is also the Founder and Managing Partner at ZMC, a several hundred million dollar private equity fund focused on media and communications. He has also served as CEO of BMG Entertainment, one of the world's largest music publishers at the time, and President of 20th Century Fox, one of the biggest movie studios.