Build Your Copywriting Business

Copywriting is an ideal way to supplement your income. It’s flexible, creative, fun, and you can work with clients from anywhere. But when you’re not consistently working on your copywriting business and honing your skills, it can feel like an uphill battle. Comprehensive Copywriting Academy student Indigo is struggling to balance her acting career with her copywriting work, so asked Nicki and Kate to advise on how to switch between these two roles more effectively. In this Laser Coaching session, you’ll learn the significance of taking consistent small steps to successfully balance multiple careers. --------------- Related Links Can Copywriting Be a Side Hustle?Ep. 55: Building a Copywriting Side Hustle With a Full-Time Job – Claire’s StoryEp. 75: How to Be a Part-Time Copywriter with a Full-Time Job – Catching Up with Alicia --------------- Get Free Copywriting Training here 

As a copywriter, you get to write for a whole range of different brands and industries (especially when you follow our “no niche” advice). And while you might get your fair share of exciting projects writing about exotic travel, luxury products, and delicious food, other topics may seem a little more…dull.  We get it–it may seem hard to convince someone that a tractor part is going to transform their life. But it is your magical superpower as a copywriter that means you can turn any subject into an engaging piece of writing! In this episode, Nicki and Kate remind us why the target audience should be at the forefront of our minds if we want to write killer copy, especially for industries you’re less enthused about. --------------- Related Links Episode 137: How To Structure Your Copy for Every ProjectEpisode 126: Good vs. Bad Copywriting: How Do You Tell the Difference?Ep. 5: Why Choosing a Copywriting Niche is Terrible AdviceHow to Avoid the Copywriting Niche Trap --------------- Get Free Copywriting Training here 

Depending on what’s going on in your life, and what you need in the moment, copywriting offers a ton of flexibility. And Comprehensive Copywriting Academy Student, Steffan, is a prime example of how to take full advantage of all the different possibilities!  After years of working as a pastry chef, Steffan had to rethink his career when the pandemic hit the industry hard. He joined the CCA in 2021–fast forward two years and he has landed a full-time on staff position writing copy for an insurance company in the Netherlands! Listen in to hear some of the benefits of working in-house and his wise words of advice for anyone just starting out.  -------------- Mentioned on this Episode What to Do Before Your Copywriting Interview (Part 1 of 3)Ace Your Copywriting Interview (Part 2 of 3)Post-Interview Must Dos (Part 3 of 3)View Steffan’s portfolio Related Links Why Freelance Copywriters Should Still Apply to Full-Time JobsOn-Staff vs. Freelance Copywriting: Which is Better? --------------- Get Free Copywriting Training here

The concept of the law of attraction is that you can manifest your deepest desires into being with merely the power of thought. So does that mean you can think your way into a 6-figure copywriting career? Sadly just sitting and waiting for it to happen isn’t quite how it works–but you do have to believe that it is possible for you. If you’ve ever been guilty of saying things like “Sure, it worked for them, but it wouldn’t work for me!” or “I don’t think I can do it”, this skepticism could be holding you back from achieving your goals. Join Nicki and Kate as they dive into the world of manifestation and explain why you have a lot more agency than you might think… --------------- Mentioned on this Episode CCA Student Testimonials Related Links Ep. 85: Overcome Scarcity Mindset as a Copywriter with Mindi Huebner3 Books to Help You Amp Up Your PersistenceOvercoming Copywriter Imposter Syndrome --------------- Get Free Copywriting Training here 

One of the selling points of a career in copywriting is the flexibility of how you structure your work. But if you’re not yet making your living as a full-time copywriter, you might be wondering how a copywriter actually spends their time.  While this is going to look completely different from one person to another (especially as there are different routes like freelancing or working on-staff), there will still be some commonalities. In this episode, Nicki and Kate talk us through the details of a day in the life of a copywriter and how best to use your time when you’re feeling more or less creative! --------------- Related Links What Does a Typical Copywriter Schedule Look Like?5 Ways Super-Productive Copywriters Start Their Days --------------- Get Free Copywriting Training here 

Working from anywhere in the world is an aspiration shared by many copywriters. Now, more than ever, clients don’t care where you are. They just care about the work you deliver. Working with remote clients, whether they’re in a different state or another country, can be a bigger challenge than expected. In this Laser Coaching sessions, Comprehensive Copywriting Student Melody is seeking advice from Nicki and Kate about how to set herself, and her clients, up for success! Listen in to find out how to do it right. --------------- Related Links Is it Really Possible for Copywriters to Work Entirely Remotely?Tips for Copywriters Working With Remote ClientsWhich Work From Home Writing Jobs Are Real?7 Tips to Living the Digital Nomad Lifestyle as a Copywriter --------------- Get Free Copywriting Training here 

No one’s born knowing how to freelance–just like no one’s born knowing how to write copy. So if you’re told to hold your nose and jump into freelancing without a schedule for finding clients or how you’re going to work, you’re probably not going to build the career you want. If you are going to take the leap into freelancing, you need to make sure that there is a net (and maybe a backup net!) in place. Join Nicki and Kate as they highlight the importance of planning and developing the necessary skills when entering the world of freelancing. --------------- Mentioned on this Episode Ep. 73: Bridging the Gap from Quitting a Job to Full Time Freelance Related Links Amp Up Your Copywriting Productivity with Ultra SchedulingA Powerful Self-Inventory for Freelance Business SuccessWhat Are Your Copywriting Business Rules?Setting Boundaries as a Copywriter --------------- Get Free Copywriting Training here 

Feeling unfulfilled and burnt out from teaching, Jess Frischolz took the brave step to hand in her resignation just over a year ago. Within just one month of working as a copywriter, she was earning the same money and working fewer hours! On this episode, Nicki and Kate speak with CCA student Jess about her inspiring transition from teaching to copywriting. Listen in to hear how she persevered through repeated rejections to land her dream job, and how she is embracing the newfound freedom in her life. --------------- Mentioned on this Episode Visit Jess’s Portfolio Related Links Ep. 91: Transitioning Out of Teaching to Copywriting – George’s StoryGreat Summer Job for Teachers: CopywritingBest Backgrounds and Degrees for Getting Into CopywritingHow Much Experience Do You Need to Become a Copywriter? --------------- Get Free Copywriting Training here 

The benefit to the consumer is the number one thing a copywriter has to keep in mind while writing. For some things, like artwork, it can feel a little bit less concrete. CCA student Shelby is looking to write copy for art and creative writing clients, but is having trouble identifying what the deep benefit is. In today’s Laser Coaching session, Nicki and Kate discuss how each individual project requires a different approach to highlight its unique benefit. -------------- Related Links Copywriting Q&A: The Magic Bullet for Effective CopyFeatures vs. Benefits Quiz: Test Your Copywriting Knowledge --------------- Get Free Copywriting Training here

As much as we love building our own businesses and being in charge, it’s not always going to be smooth sailing. It’s still real life, and challenges will probably come up. When things do go wrong, the tendency is often to panic and freak out.  In today’s episode, we are giving you a set of tools to figure out what the problems are in your business (or any area of life!) and exactly how to solve them. Worried about how many hours you’re working? Stressed about not meeting your financial goals? Tune in to hear how this problem-solving framework can get you right back on track. --------------- Related Links Frustrated, Disillusioned, and/or Procrastinating? It’s Time to Fight ResistanceCopywriting Rush Fees: When and How to Charge ThemEp. 17: How to Set Your Copywriting RatesWhat Are Your Copywriting Business Rules?Ep.134: Keep Copywriting Fun: 3 Must-Implement Business Boundaries --------------- Get Free Copywriting Training here