

Coaching Culture
Coaching Culture Podcast
A podcast for leaders and coaches sharing practical strategies and tools to build your team's culture and help you grow as a leader. Co-hosted by J.P. Nerbun and Nate Sanderson of TOC Culture Consulting, and Betsy Butterick. Get the podcast notes and learn more about us at tocculture.com
Episodes
Mentioned books

Mar 29, 2026 • 34min
🏒 Significance Over Success: Leadership Lessons from a Hockey Coach | EP 447 Justin Simpkins Pt. 2
🤝 Join TOC Coach for FREE — Better Coaches, Better Leaders, Better Culture: https://www.skool.com/toccoachWhat does it really mean to lead with purpose? In Part 2 of our conversation with Justin Simpkins — founder of Prairie Hockey Academy (PHA), host of the Grit and Growth Podcast, and author of Significance Over Success — we go deep on transformational leadership, building character through sport, and what it takes to grow as a leader, parent, and human being. Whether you're a coach, parent, athlete, executive, or anyone pursuing meaningful growth, this episode is packed with practical wisdom and honest conversation.📚 RESOURCES MENTIONED 📗 Significance Over Success by Justin Simpkins & Shane Sowden→ https://www.amazon.com/Significance-Over-Success-Redefining-Obsessed/dp/B0G3KBGBSK 🎙️ Grit and Growth Podcast (hosted by Justin Simpkins & Shane Sowden)→ https://www.youtube.com/@UCZbN7FpyDHLRQomRWst0Y0A 📬 GET THE FREE EPISODE NOTES:Subscribe to the Team Culture Toolbox at 👉 https://tocculture.com/culture-toolboxGet weekly thoughts on leadership, culture, and coaching delivered to your inbox. 🏫 READY TO GO DEEPER?Join the TOC Coach Community (free) or unlock Premium Access — https://www.skool.com/toccoach/about→ 12 full coaching courses→ Live trainings & office hours with JP→ The Playing Time System Course (eliminate playing time drama for good)🔑 KEY TOPICS & LEADERSHIP CONCEPTS COVERED ✅ Transformational Leadership in Sports✅ Character Development Through Athletics✅ Level 5 Leadership (Jim Collins / Good to Great)✅ Self-Awareness & Personal Growth✅ Purpose-Driven Coaching✅ Building a Winning Culture✅ Grit, Resilience & Mental Toughness✅ Significance Over Success Mindset✅ Youth Sports Leadership Development✅ Habits, Burnout & Leading Yourself First✅ Team Manifesto & Co-Creating Core Values✅ Coaching Youth Athletes with Integrity#leadershipdevelopment #transformationalleadership #sportsleadership #coachingleadership #YouthSportsCoach #gritandgrowth #SignificanceOverSuccess #purposedrivenleadership #characterdevelopment #Level5Leadership #mentaltoughness #goodtogreat #hockeyleadership #athleteleadership #personalgrowthpodcast #coachingculture #BuildingCulture #leadershippodcast #sportsmotivation #growthmindset

4 snips
Mar 22, 2026 • 34min
He Built a Hockey Academy to Develop Leaders, Not Hockey Players | Ep. 446 | Justin Simpkins Pt 1
Justin Simpkins, founder of Prairie Hockey Academy and builder of a character-first hockey program, talks about using sport to shape life champions. He discusses meekness as power under control, hiring for heart over credentials, player development plans, daily habits that build culture, and operational roles that prioritize character and leadership.

6 snips
Mar 15, 2026 • 18min
How Coaching Competency Unlocks Team Culture | Ep 445 Tyler Coston & Mark Cascio
Mark Cascio, co-founder of SAVI Basketball, helps coaches translate technical skill into culture. Tyler Coston, coach developer at SAVI, focuses on coach effectiveness and skill growth. They discuss how coaching competency shapes culture. They cover believability, when incompetence caps team potential, where to start improving, and core qualities that link craft to culture.

Mar 8, 2026 • 26min
How to Support Subs and Reserves in the Role | Ep 444 | Sammy Lander Part 2
Sammy Lander, specialist substitutes coach and founder of the Finishers Academy, builds bench identity and practical systems for non-starters. He explores creating player-chosen roles like Finishers and Impactors. He describes in-game warmups, simulating match scenarios in training, rebuilding confidence after being dropped, and the duties of a dedicated subs coach.

Mar 1, 2026 • 29min
How to Coach Subs and Reserves for High Performance | EP 443 | Sammy Lander Part 1
Sammy Lander, the world’s first Substitution Coach and author who prepares and empowers bench athletes. He explores mattering vs belonging and why playing time signals value. He explains giving substitutes clear processes, shows how vague language undermines performance, and lays out how a substitution culture reveals a team’s true values.

8 snips
Feb 22, 2026 • 34min
How Elite Coaches Build Sustainable Excellence (Without Burning Out) | Brad Stulberg | Ep. 442
Brad Stulberg, performance coach and author focused on sustainable high performance, shares mindset shifts for long-term leadership. He explores presence, the trade-offs that beat balance, acute versus aspirational love, rituals like the Spurs’ team dinners, discipline paired with self-compassion, and using minimum effective doses to avoid burnout.

Feb 15, 2026 • 29min
🎯 The Way of Excellence: Mastery, Mattering & Leadership with Brad Stulberg
Join us for an inspiring conversation with Brad Stulberg, bestselling author of "The Way of Excellence," as he shares groundbreaking insights on authentic leadership, team building, and sustainable high performance.Join TOC Coach for Free! https://www.skool.com/toccoachSubscribe to the Team Culture Toolbox: https://tocculture.com/culture-toolbox 🔑 KEY LEADERSHIP TOPICS:✅ Excellence Framework: Discover why true excellence exists at the intersection of mastery (concrete skill development) and mattering (connection beyond yourself)✅ Team Leadership Strategies: Learn how to create belonging and purpose for every team member, even those without competitive opportunities✅ Process Over Outcomes: Actionable coaching methods to shift athlete focus from external validation to internal growth✅ Values-Driven Leadership: Why aligning actions with core values creates sustainable excellence and prevents burnout✅ The Finite and Infinite Game: Balancing short-term performance goals with long-term personal development✅ Managing External Pressures: Practical approaches for addressing parent expectations, social media influence, and performance culture✅ Goal Setting Reimagined: The three-tier framework - outcome goals, process goals, and person goals✅ Leadership Under Pressure: How elite coaches like Steve Kerr and Greg Popovich maintain perspective while competing at the highest level✅ Purpose vs. Values: Why values provide a more consistent foundation than purpose, especially during challenging times⏱️ EPISODE HIGHLIGHTS:00:00 - Introduction: The Way of Excellence03:15 - Defining Mastery and Mattering08:42 - Team Sports vs Individual Pursuits12:30 - Creating Mattering for All Team Members18:15 - Process Over Outcomes in Practice24:50 - Finite and Infinite Games Framework29:40 - Addressing External Pressures (Parents, Social Media)35:20 - Goal Setting: Outcome, Process, Person42:10 - Leadership Excellence: Steve Kerr Case Study48:35 - Values vs. Purpose in Leadership53:20 - Avoiding the Purpose Trap💡 LEADERSHIP INSIGHTS YOU'LL LEARN:• How to reward effort over results while still honoring the importance of winning• Building brain trusts and support systems for high-pressure environments• The importance of defining roles for every team member• Teaching athletes to hold competing truths simultaneously• Preventing burnout through values-based decision making• Creating championship cultures that prioritize joy and competition📚 ABOUT BRAD STULBERG:Brad Stulberg is a bestselling author, coach, and internationally known expert on human performance, well-being, and sustainable excellence. His work has appeared in The New York Times, Wall Street Journal, Sports Illustrated, and Outside Magazine. Brad's previous books include "Peak Performance" and "The Practice of Groundedness."🔗 CONNECT & LEARN MORE:Brad Stulberg's Website: https://www.bradstulberg.com/"The Way of Excellence" Book: https://www.bradstulberg.com/booksBrad's Newsletter: https://thegrowtheq.com/Twitter/X: https://x.com/bstulbergInstagram: https://www.instagram.com/bradstulberg/Brad Stulberg on the Coaching Culture Podcast: Episode 333:https://youtu.be/53vl1XZ8lm0?si=5zeBbfumR7SOr42gEpisode 334: https://youtu.be/BHKG-RTxz0I?si=LdqQOowvSSlLFSzl🎯 WHO THIS EPISODE IS FOR:• Coaches at all levels (youth, high school, college, professional)• Athletic directors and sports administrators• Team leaders and managers in any industry• Parents of young athletes• Anyone interested in sustainable high performance• Leadership development professionals• Sports psychologists and mental performance coaches💬 JOIN THE CONVERSATION:What resonated most with you from this episode? How do you balance process and outcomes in your leadership? Share your thoughts in the comments below!🔔 Don't forget to LIKE, SUBSCRIBE, and hit the notification bell to stay updated on our latest leadership conversations!

Feb 9, 2026 • 46min
440: Sports Coaching 101: How to Build Accountability and Mutual Trust in Your Team Culture
They unpack why accountability feels like punishment and how to reframe it as responsibility. They explore consistency, clarity, and teaching communication skills so teammates can hold one another to standards. They contrast consequences with outcomes and share a powerful story of radical ownership that shifted team trust.

Feb 1, 2026 • 47min
439: Why Nutrition Advice Doesn't Work | Daniel Davey Part 2
In Part 2 of our conversation with performance nutritionist Daniel Davey, we go deeper into the psychology of behavior change and why traditional nutrition advice often fails. Daniel shares profound insights on coaching the person, not just the problem, and how childhood experiences shape our relationship with food.What You'll Learn:Daniel opens up about the influences that shaped his coaching approach—from his father's extraordinary listening skills to working with Jim Gavin and Dublin's five-in-a-row All-Ireland winning team. He reveals why the hardest part of his job isn't the nutrition science, but helping people realize they have the answers within themselves.We explore the complex relationship between identity, body image, and performance—including how male athletes struggle with body image in ways that often go unaddressed. Daniel shares vulnerable stories about his own journey and why sometimes athletes need a "boot in the hole" while others need a hug.Key Topics:Why 3-5 minutes is enough for nutrition advice, but 55 minutes is needed to understand the personThe difference between knowing what to do and being able to do itHow childhood experiences shape our relationship with foodIdentity vs. body image: Understanding the distinction in elite sportWorking with professional vs. amateur athletes: What actually changesThe alcohol conversation: Culture, masculinity, and performance in Irish sportWhy confidence—not meal plans—is the ultimate outcome of good nutrition coachingSimple environmental changes that support good nutrition (hint: fruit baskets and microwaves matter)Perfect for: Coaches who want to understand behavior change beyond their sport, practitioners working in nutrition or lifestyle coaching, and anyone interested in the deeper psychology of performance.Daniel challenges coaches to examine their own relationship with food and asks: Are you embodying the behaviors you want to see in your athletes? This conversation goes far beyond nutrition—it's about what it means to truly support human performance.Links & Resources:Daniel Davey’s Website: daveynutrition.com (for recipes, articles, and consultation info).Books by Daniel Davey: Eat Up, Raise Your Game and Eat Up: The Next Level.Daniel Davey on Linkedin: https://www.linkedin.com/in/daniel-davey-8326a839/ Join the TOC Coach Community for FREE https://www.skool.com/toccoach/aboutSubscribe to the Team Culture Toolbox Newsletter so you don’t miss the notes to this and every episode! https://tocculture.com/culture-toolboxLearn More and Apply for the next TOC Coaching Retreat: https://www.tocculture.com/retreat Learn More about Besty Butterick and her work with coaches! https://betsybutterick.com/

Jan 25, 2026 • 32min
438: Why Nutrition Culture Fails (And How to Fix It) | Daniel Davey pt 1
Join us for an in-depth conversation with performance nutritionist Daniel Davey, who has worked with elite teams including Dublin senior football and Leinster Rugby. In this episode, Daniel shares the realities of creating lasting cultural change around nutrition and lifestyle habits in high-performance environments.What You'll Learn:Daniel reveals why presentations and workshops alone don't create change, and why the real impact comes from ongoing conversations and relationships with athletes. He discusses the critical role of leadership buy-in, the importance of meeting athletes where they are, and why milk in the fridge and bananas on the counter might matter more than elaborate meal plans.We explore the often-overlooked reality that even elite athletes—including national record holders—struggle with basic nutrition habits. Daniel shares powerful stories about what it means to truly care about athletes' development, from showing up at games to understanding someone's lemon zest and honey dressing.Key Topics:Why coach commitment is the single most powerful driver of nutrition cultureThe limitations of one-off workshops vs. continuous supportHow to have meaningful conversations that create lasting behavior changeUnderstanding energy management: physical, mental, and emotionalThe pyramid of nutrition priorities (and why everyone wants to start at the top)Red, orange, and green days: a simple framework for planning your weekWhy the real work isn't about meal plans—it's about understanding the personPerfect for: Coaches, performance staff, athletes, and anyone interested in creating sustainable change in high-performance environments.Whether you're working with professional athletes or building culture in any competitive setting, Daniel's insights will change how you think about nutrition, behavior change, and what it really means to support performance.Daniel Davey’s Website: daveynutrition.com (for recipes, articles, and consultation info).Books by Daniel Davey: Eat Up, Raise Your Game and Eat Up: The Next Level.Daniel Davey on Linkedin: https://www.linkedin.com/in/daniel-davey-8326a839/ Join the TOC Coach Community For FREE! https://www.skool.com/toccoach/aboutSubscribe to the Team Culture Toolbox Newsletter so you don’t miss the notes to this and every episode! https://tocculture.com/culture-toolboxLearn More and Apply for the next TOC Coaching Retreat: https://www.tocculture.com/retreat Learn More about Besty Butterick and her work with coaches! https://betsybutterick.com/


