

The AI Marketer's Playbook
Audrey Chia
The AI Marketer's Playbook is an actionable podcast focusing on AI and marketing. Each episode covers AI strategies, tools, and trends that are changing marketing. Listen to interviews with industry experts, analyze case studies, and get practical tips. This podcast is for anyone looking to leverage AI in marketing to improve results. Tune in to stay updated on AI marketing.
Episodes
Mentioned books

Nov 14, 2024 • 50min
15 | Isar Meitis on Leadership, AI Strategy, and Business Growth
In this episode, Audrey Chia welcomes Isar Meitis, a distinguished AI consultant, entrepreneur, and former F-16 pilot. Isar shares his incredible journey from the skies to the boardroom, offering a wealth of insights on leading AI-driven transformations in businesses of all sizes. In this episode, they explore the critical role of leadership buy-in, strategic use cases, and the balance between automation and human connection. Plus, discover actionable tips for leveraging AI tools effectively and the future of work in an AI-powered world. Don't miss this engaging conversation packed with value for business leaders and AI enthusiasts alike!Join my weekly Newsletter: https://lp.closewithcopy.co/welcome

Nov 7, 2024 • 40min
14 | AI Meets Art: Blending AI with Human Creativity with Kerry Harrison
In this episode of AI Marketers Playbook, Kerry Harrison, a leader in AI-driven creativity, explores the evolving role of AI in the creative field with host Audrey Chia. Carrie shares stories from her pioneering projects, like the AI-generated gin and AI cocktails, to demystify AI’s creative potential. Listen as Carrie explains her “AI sandwich” approach, a blend of human strategy, AI assistance, and human polish, for using AI in copywriting and marketing. Perfect for marketers eager to maximize AI without losing their unique voice.Join my weekly Newsletter: https://lp.closewithcopy.co/welcome

Oct 31, 2024 • 41min
13 | Arthur Sossin on Leveraging AI to Build Sustainable Tech Startups
In this episode of The AI Market Playbook, Audrey Chia sits down with Arthur, a seasoned professional who transitioned from medical imaging research to building his own AI business. Arthur shares his fascinating journey from Estonia to working in multiple countries, spending over a decade in research before diving into AI entrepreneurship. He discusses the challenges of moving from corporate to entrepreneurship, the importance of personal branding, and how AI founders can refine their positioning. Tune in for Arthur's actionable tips on navigating the tech landscape, leveraging AI, and building a sustainable business.Join my weekly Newsletter: https://lp.closewithcopy.co/welcome

Oct 24, 2024 • 38min
12 | Hank Barker on Simplifying AI Adoption for Businesses
In this episode of AI Marketer’s Playbook, host Audrey Chai sits down with Hank Barker. Hank explains how he transitioned from studying marketing to becoming an AI trainer, where he helps businesses integrate AI into their operations. They discuss overcoming common challenges, such as workflow changes and AI skepticism, and the power of AI in boosting efficiency. Hank emphasizes a gradual approach to AI adoption, starting with simple tasks, and offers tips for maintaining human oversight in AI-driven processes. Plus, a sneak peek into Hank’s upcoming AI training course for businesses.Join my weekly Newsletter: https://lp.closewithcopy.co/welcome

Oct 17, 2024 • 39min
11 | Jordan Wilson on Growing Everyday AI from Content to Consulting
In this episode of AI Marketer’s Playbook, host Audrey Chai sits down with Jordan Wilson, founder of Everyday AI, to discuss his journey from multimedia journalism to launching a top AI media company. Jordan shares how he identified the power of generative AI early on, experimented with GPT technology, and grew Everyday AI into a daily podcast, live stream, and newsletter. Discover how Jordan balanced consistency with business growth, key themes he’s learned from AI leaders, and how AI is transforming the future of work.Join my weekly Newsletter: https://lp.closewithcopy.co/welcome

Oct 10, 2024 • 43min
10 | AI SEO and Prompt Engineering with Tim Hanson
In this episode of the AI Marketer's Playbook, host Audrey Chia chats with Tim Hanson, founder of Penfriend, a leading AI-driven SEO content platform. Tim, with over ten years in SEO, dives into the challenges and opportunities of integrating AI into SEO practices. He shares his journey, the critical role of human elements in AI content, and his strategic approach to prompt engineering. Discover how to create high-quality, repeatable SEO content and the importance of a structured process in prompt writing. This episode is a must-listen for anyone looking to harness AI for SEO success.Join my weekly Newsletter: https://lp.closewithcopy.co/welcome

Oct 3, 2024 • 23min
9 | Mastering AI Marketing Funnels with Justin Hardy of Hardy Marketing
In this episode of the AI Marketers Playbook, Audrey Chia hosts Justin Hardy, founder of Hardy Marketing. With a wealth of experience spanning over a decade, Justin has perfected the art of building marketing funnels that effectively turn prospects into customers. He discusses his journey from working with marketing agencies to starting his own consultancy, serving clients from small businesses to industry giants like Forbes and Unilever. Justin also explores the potential of AI in marketing, sharing how he integrates AI tools to streamline content creation, improve personalization, and optimize campaigns. Gain valuable insights on leveraging AI to boost your marketing efforts.Join my weekly Newsletter: https://lp.closewithcopy.co/welcome

Sep 19, 2024 • 34min
08 | AI-Driven SEO Strategies with Tom Winter
In this episode of the AI Marketers Playbook, Audrey Chia speaks with Tom Winter, founder of the AI writing tool SEOWind. Tom, a seasoned SaaS entrepreneur, offers a deep dive into his approach to using AI and content marketing to scale businesses. He shares practical tips on creating effective AI prompts, the importance of detailed briefs, and how to balance AI with human creativity in SEO. This episode is packed with strategies for founders and marketers looking to harness the power of AI for business growth and SEO.Join my weekly Newsletter: https://lp.closewithcopy.co/welcome

Sep 12, 2024 • 33min
07 | Building Personal Brands with AI on LinkedIn with Celeste Yamile
In this episode of the AI Marketers Playbook, Audrey Chia chats with Celeste Yamile, founder of Tempora Labs. Celeste is an expert in leveraging AI to build high-converting personal brands on LinkedIn. Having worked with influencers boasting up to 2.5 million followers, she shares her journey from a video editor to a leading content strategist. Learn how Celeste uses AI to automate content workflows, gain audience insights, and create engaging, authentic content. Tune in for practical tips on optimizing your personal brand and making the most of AI in your marketing efforts.Join my weekly Newsletter: https://lp.closewithcopy.co/welcome

Sep 5, 2024 • 35min
06 | LinkedIn Video Strategies with Lindsay Rosenthal of CRED Marketing
In this episode of the AI Marketers Playbook, Audrey Chia chats with Lindsay Rosenthal, the renowned "LinkedIn video queen" and founder of CRED Marketing. Lindsay shares her journey from starting a podcast in her dorm room to building a thriving AI-powered marketing agency. She discusses the rise of video content on LinkedIn, the importance of short-form videos, and how to leverage AI tools like Descript and GPTs to streamline content creation. Lindsay also offers valuable insights on creating impactful LinkedIn videos and optimizing your content strategy for better engagement.Join my weekly Newsletter: https://lp.closewithcopy.co/welcome


