The Art of Selling Online Courses

Olly Richards, a distinguished language teacher, author, and speaker, shares his journey and success in the language learning industry. He discusses the evolution of his language learning business, the effectiveness of story learning, and the importance of finding the right method for learners. The podcast also features insights on teaching music by ear, building a large audience through blogging, managing email lists, and selling courses to different audiences.

Send us Fan MailWelcome to "The Art of Selling Online Courses" podcast! Today we talk with our team over at Data Driven Marketing so meet Josip Belina our Head of Delivery.With a background in Biomedical science, Josip has transitioned into the realm of marketing funnels. Renowned for his analytical prowess and automation wizardry, he takes on the crucial role of scrutinizing customer data.Josip excels at identifying the precise funnel type that aligns with your business goals to optimize profits. Tune in to discover how he seamlessly orchestrates the entire process, ensuring your success on autopilot!Today we'll be focusing specifically on Black Friday promotions and how our campaign made our clients over $1,000,000 over just a week of email marketing!If you're interested in growing your online course sales and funnel optimisation contact us at https://datadrivenmarketing.co/

Mariana Peña, an award-winning instructional designer and course expert, shares insights into her learner-first course design philosophy. She discusses the curse of knowledge and the importance of stepping back to create a useful journey for everyone. Mariana emphasizes the need for clear signs and guidance in online courses and shares strategies for addressing learners' concerns. She also explores the process of course creation and certification programs.

Send us Fan MailWelcome to "The Art of Selling Online Courses!" Our distinguished guest today is Jason Marc Campbell, author of "Selling with Love." As the Host of the Selling with Love Podcast, he's conducted 300+ interviews, inspiring small business owners to view sales as transformative.Jason, a dynamic public speaker, has shared stages with Gary V, Jason Silva, and more at events by Hubspot, Inc Magazine, and A-Fest. His mission advocates for businesses to prioritize care, fostering positive shifts in sales, marketing, employee treatment, and investments for a better planet.With 7 years at Mindvalley, Jason orchestrated million-dollar launches, managed PR for a best-selling book, and pioneered membership platforms, impacting thousands. Join us for insights into Jason's transformative approach to selling with love!Jason's Podcast: https://www.sellingwithlove.com/Jason's Website: https://www.jasonmarccampbell.com/If you're interested in growing your online course sales and funnel optimisation contact us at https://datadrivenmarketing.co/

Send us Fan MailIn this episode of 'The Art of Selling Online Courses,' we sit down with Josh Hall, a former freelance web designer who transitioned into building a successful six-figure, work-from-home web design business. After selling his thriving business in 2017, Josh became a dedicated mentor, impacting thousands of web designers globally. Join us to hear about his journey and how he guides others to establish their own six-figure, freedom-focused lifestyle web design businesses. Now, Josh is prepared to share his expertise and support with a wider audience.Josh's YouTube Channel: https://www.youtube.com/@JoshHallcoJosh's Website: https://joshhall.co/If you're interested in growing your online course sales and funnel optimisation contact us at https://datadrivenmarketing.co/

Send us Fan MailOn this episode of 'The Art of Selling Online Courses'  we sat down with Tim Soulo, the Chief Marketing Officer and Product Advisor at Ahrefs, a cutting-edge SEO tool driven by big data.Tim's ground breaking data research in the realm of SEO has been recognized by numerous online publications, including Inc, TechCrunch, and VentureBeat. Renowned for his expertise, Tim has graced the stages of major industry conferences worldwide, including PubCon in Las Vegas, BrightonSEO in the UK, and the Digital Marketers Australia Conference in Melbourne. Tim's YouTube Channel: https://www.youtube.com/c/SaaSMarketingVlogTim's Website: https://www.timsoulo.com/Ahrefs Website: https://ahrefs.com/If you're interested in growing your online course sales and funnel optimisation contact us at https://datadrivenmarketing.co/

Send us Fan MailOn this episode of 'The Art of Selling Online Courses' we chat with Eric Reinholdt who was able to 6x his revenue to 6 figures after working with us.Eric is a distinguished architect and content creator known for his 30X40 Design Workshop YouTube channel, which is widely used in global architecture education.As the founder of 30X40 Design Workshop LLC, he champions collaborative, idea-driven modern home design, emphasizing craftsmanship and detail. His unique minimalist approach, inspired by the Shaker style and local context, creates personalized, striking homes.We talk to Eric about his journey selling his online course and how following the steps we provided him he was able to totally change his life and fall back in love with his work!Eric's YouTube Channel30x40 Official WebsiteIf you're interested in growing your online course sales and funnel optimisation, contact us

Send us Fan MailWelcome to the new episode of The Art of Selling Online Courses!Our new guest is Mike Morrison, the insightful co-founder of Membership Geeks and Membership Academy. We are going to unwrap the golden secrets of boosting membership engagement using the power of strategic emails. We unfold the critical aspect of onboarding and content delivery. Mike will walk you through the importance of segmenting your audience into three to five key categories, ensuring that each member receives content that is most relevant to them, enhancing their engagement.Membership Geeks (free content & podcast) Membership Academy Find out how much revenue your funnel could make youJoin The Advance Online Course Creators Facebook Group

Send us Fan MailImagine navigating the captivating world of data-driven marketing alongside Julian Jünemann, founder of Measure School, whose expertise in the industry is nothing short of stupendous. Julian, through his exceptional journey across various startups and his laudable efforts as the creator of the Measure School YouTube channel, paves the path for businesses to embrace a data-driven approach. Our conversation delves into the transformative features of the internet that allow us to track our performance, optimize our business, and truly appreciate the wealth of information available to us.Our dialogue ventures into the territory of data tracking for informed decision-making, especially beneficial for online course creators. Together, Julian and I emphasize the indispensable importance of tracking data, helping you discern the effective from the ineffective aspects of your business. Ignoring a data-driven approach can lead to pitfalls, we argue, and share insights on the specific data points that course creators should monitor for a comprehensive understanding of their enterprise.In the latter part of our discussion, we focus on distinguishing between leading and lagging indicators. We advise on the frequency of data review and touch upon the intriguing potential of AI in the data space. Julian gives a detailed run-through of the pros and cons of various web analytics tools, including Google Analytics, Fathom, and PIVX Pro. This episode is an absolute treasure trove, offering valuable insights into collecting the right kind of data to steer your business towards success!Fast-track your Digital Marketing journey, the data-driven wayMeasure Summit 2023Find out how much revenue your funnel could make youJoin The Advance Online Course Creators Facebook Group 

Perry Marshall, an expensive business strategist, discusses the power of the 80-20 rule in business and how it can improve strategies and performance. He also shares insights on the tactical triangle concept and optimizing business revenue through order bumps, upsells, and email conversions. Discover how to identify the 80-20 rule in advance and prioritize effective ideas for maximum profits.