

Social Media Marketing Podcast
Michael Stelzner, Social Media Examiner
Publishing weekly since 2012, this show helps marketers navigate the ever changing marketing jungle with expert interviews from leading marketing pros. Join Social Media Examiner’s founder Michael Stelzner as he helps you discover new strategies and actionable tips to improve your marketing. Show notes at Socialmediaexaminer.com/podcast/
Episodes
Mentioned books

May 8, 2015 • 42min
Purpose: How People Over Profit Leads to Business Opportunity
Does your business have a purpose beyond making money? Want to discover how shifting your business priorities can make a huge difference? In this episode I interview Dale Partridge, the founder of Sevenly (a company that couples t-shirts and causes) and a start-up expert. He blogs over at TheDailyPositive.com, founded StartupCamp.com and he has a podcast by the same name. Show notes: https://www.socialmediaexaminer.com/144See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

May 1, 2015 • 45min
Word of Mouth: Getting Others to Talk About Your Business
Do you want more people to talk about your brand or business? Want to discover how to get the ball rolling? In this episode I interview word-of-mouth marketer Ted Wright, author of the book, Fizz: Harness the Power of Word of Mouth Marketing to Drive Brand Growth. Show notes: https://www.socialmediaexaminer.com/143See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Apr 20, 2015 • 44min
More Marketing Time: How to Procrastinate Your Way to Success
Do you spend too much time on insignificant tasks? Want to have more time to do what you do best? In this episode I interview Rory Vaden, the co-founder of Southwestern Consulting, an organization designed to empower sales pros. He's the author of Take the Stairs. His newest book is Procrastinate on Purpose: 5 Permissions to Multiply Your Time. Show notes: https://www.socialmediaexaminer.com/142See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Apr 17, 2015 • 38min
Marketing Trends: How to Think Differently and Predict the Future
Do you want to stay on top of the latest marketing trends? Looking to tap into the next big trend? In this episode I interview Rohit Bhargava, the author of Personality Not Included and Likeonomics. He's also the founder and CEO of the Influential Marketing Group. His latest book is Non-Obvious: How to Think Different, Curate Ideas and Predict the Future. Show notes: https://www.socialmediaexaminer.com/141See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Apr 10, 2015 • 43min
Social Sharing: How to Get More People to Share Your Content
Do you publish content online? Want more people to share your content? In this episode I interview Mark Schaefer, author of The Tao of Twitter and Social Media Explained. His blog Grow was awarded #2 on our top 10 blogs of 2015. Mark also co-hosts the Marketing Companion podcast. Show notes: https://www.socialmediaexaminer.com/140See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Apr 3, 2015 • 40min
Influencer Marketing: How to Work With Influential People
Do you reach out to influencers? Want to create good relationships to increase your visibility and get more customers? In this episode I interview conversion expert Doug Karr, the author of Corporate Blogging for Dummies and founder of the Marketing Technology blog. Doug also co-hosts the Edge of the Web podcast. Show notes: https://www.socialmediaexaminer.com/139 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Mar 29, 2015 • 45min
Launching Products: Lessons From Mistakes and Pushing Boundaries
Thinking of launching a product, service or even a company? Want ideas of what to do and what not to do? In this special episode, we’re going to talk about how to push the boundaries when you launch. I'm joined by Leslie Samuel, one of our senior managers who I've been working with since the fall. We're going to explore how to launch products and learn lessons from experience and a lot of mistakes. Show notes: https://socialmediaexaminer.com/138bSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Mar 27, 2015 • 50min
Split Testing: How to Improve Your Site Conversions
Do you split test the opt-ins on your website? Want to get better results? In this episode I interview Joanna Wiebe, a copywriter, conversion expert and founder of CopyHackers.com--a website designed to help you improve your conversions. She's the author of the Copy Hackers ebook series. Show notes: https://www.socialmediaexaminer.com/138See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Mar 20, 2015 • 35min
Content for Leads: How to Create Content That Spreads and Fills the Funnel
Do you create content? Are you looking to generate more leads? In this episode I interview Jason Miller, the senior manager of content and social at LinkedIn Marketing Solutions. He's the author of Welcome to the Funnel: Proven Tactics to Turn Your Social and Content Marketing Up to 11. Show notes: https://www.socialmediaexaminer.com/137See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Mar 13, 2015 • 39min
Video Blogging: How to Become a Video Personality
Do you post videos? Want to make them better? In this episode I interview Amy Schmittauer, a video blogger and marketing coach. Amy blogs at Savvy Sexy Social and is the host of the Marketing Lifestyle podcast. Show notes: https://www.socialmediaexaminer.com/136See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


