Social Media Marketing Podcast

Is your marketing working as well as it used to? Have you noticed that consumers and customers are behaving differently online?To explore how marketing has shifted recently, I interview social media strategist Mark Schaefer. His most recent book is Marketing Rebellion: The Most Human Company Wins.Show notes: https://www.socialmediaexaminer.com/340 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want to lower the cost of your Facebook ads? Curious how connecting with your customers can help?To explore Facebook ad sequences that cost less and improve results, I interview Amanda Bond, a leading Facebook ads expert.Show notes: https://www.socialmediaexaminer.com/339See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want an easy way to interpret your analytics? Wondering how to create dashboards?To explore how to create dashboards with Google Data Studio, I interview Chris Mercer, a measurement marketing expert.Show notes: https://www.socialmediaexaminer.com/338See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this engaging discussion with Ray Edwards, one of the world’s leading copywriters, listeners learn the art of persuasive marketing. He shares effective copywriting techniques, emphasizing the importance of storytelling to resonate with audiences. Ray dives into ethical marketing, urging transparency and understanding consumer needs. He introduces compelling phrases that prompt action and explores innovative strategies for social media marketing. The conversation is filled with actionable insights to enhance engagement and tweak marketing tactics for better results.

Wondering how storytelling can help you better connect with your fans and customers? Looking for ways to tell more interesting marketing stories?In this episode, I interview Melissa Cassera, a storytelling expert and screenwriter for television and movies.Show notes: https://www.socialmediaexaminer.com/336See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Do you want to reach more customers on YouTube? Wondering how YouTube Live can help you grow your audience and business?In this episode, I interview Nick Nimmin, a YouTube expert for YouTube creators.Show notes: https://www.socialmediaexaminer.com/335See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Wondering how social customer care improves your marketing results? Want tips for acquiring and retaining customers?In this episode, I interview Shep Hyken, a customer service and experience expert. Show notes: https://www.socialmediaexaminer.com/334See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Do you need to make better strategic decisions? Wondering how to change your decision-making process?In this episode, I interview Jay Acunzo. Jay is an expert on the production of docuseries and video marketing for B2B businesses. Show notes: https://www.socialmediaexaminer.com/333See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Do you want to diversify your social media advertising? Wondering how to make YouTube ads work for your business?In this episode, I interview Tom Breeze, YouTube ads expert and founder of a YouTube ad agency.  Show notes: https://www.socialmediaexaminer.com/332See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Wondering how Twitter engagement can help your business? Looking for tips on sharing authentic tweets and conversations with prospects?In this episode, I interview Dan Knowlton, a creative marketer, speaker, and trainer. Show notes: https://www.socialmediaexaminer.com/331See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.