

Social Media Marketing Podcast
Michael Stelzner, Social Media Examiner
Publishing weekly since 2012, this show helps marketers navigate the ever changing marketing jungle with expert interviews from leading marketing pros. Join Social Media Examiner’s founder Michael Stelzner as he helps you discover new strategies and actionable tips to improve your marketing. Show notes at Socialmediaexaminer.com/podcast/
Episodes
Mentioned books

Jun 21, 2019 • 49min
Creating Instagram Ads That Convert
Want to learn more about advertising on Instagram? Wondering how to create Instagram ads that lead to sales? To explore how to create Instagram ads that work, I interview Andrew Hubbard, a Facebook and Instagram ad expert. Show notes: https://www.socialmediaexaminer.com/359See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jun 14, 2019 • 44min
How to Track Attribution on Facebook and Google
Do you struggle to properly attribute your sales to your marketing efforts? Do you want to learn more about attribution with Facebook and Google? To explore the concept of attribution on Google and Facebook, I interview Chris Mercer, the world’s leading authority on Google Analytics. Show notes: https://www.socialmediaexaminer.com/358 Check out Google Analytics for Marketers Seminar: https://www.socialmediaexaminer.com/gaseminar/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jun 7, 2019 • 47min
How to Use Quora for Marketing
Do you want to learn more about Quora? Wondering how Quora can enhance your marketing efforts?To explore how to use Quora for marketing, I interview JD Prater, Quora’s full-time evangelist.Show notes: https://www.socialmediaexaminer.com/357See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

May 31, 2019 • 53min
How to Create Content That Attracts Customers - 35
Do you need a better content marketing plan? Wondering how to improve your content strategy? To explore creative ways to regularly create content, I interview Melanie Deziel, a former journalist, and a storytelling expert. Show notes: https://www.socialmediaexaminer.com/356 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

May 24, 2019 • 50min
How to Write Facebook Ads That Sell
Do you want to create ad copy that sells? Wondering how you can improve your Facebook ads? To explore how to write Facebook ad copy that converts, I interview Ken Moskowitz, founder of Ad Zombies, one of the world’s top flat-fee ad copywriting services. Show notes: https://www.socialmediaexaminer.com/355See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

May 17, 2019 • 47min
How to Use IGTV for Marketers
Wondering how to use IGTV (Instagram TV) for marketing? Looking for a successful use case? To explore IGTV and how it can help your business, I interview Jasmine Star, Instagram expert, professional photographer, and business strategist. Show notes: https://www.socialmediaexaminer.com/354See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

May 11, 2019 • 32min
Facebook Declining for Marketers: New Report
Hey there, Michael Stelzner coming to you with an important bonus episode. I want to talk about some important new research that was just released. Here’s what we’ll cover: The decline of Facebook for marketing, use of live video, Messenger bots, Instagram, and YouTube. Check out the report at https://www.socialmediaexaminer.com/report2019/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

May 10, 2019 • 47min
How Local Businesses Can Drive More Foot Traffic
Do you want to drive more foot traffic into your local business? Wondering how social media marketing can help? To explore how local businesses can drive more foot traffic, I interview Stacy Tuschl, a local business marketing expert and owner of two performing arts studios. Show notes: https://www.socialmediaexaminer.com/353See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

May 3, 2019 • 45min
How to Test Your Facebook Ads for Optimal Results
Do you want to optimize your Facebook ads? Wondering what the best audience, creative, and placement are to use for your message? To explore how to test your Facebook ads for optimal results, I interview Andrea Vahl, Facebook ads expert and author of Facebook Ads Made Simple. Show notes: https://www.socialmediaexaminer.com/352See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Apr 26, 2019 • 45min
Advanced Facebook Retargeting: How to Up Your Ads Game
Do you want to run successful Facebook retargeting ads? Wondering what tactics could improve your Facebook campaign performance? To explore advanced Facebook retargeting, I interview Susan Wenograd, a Facebook ads expert. Show notes: https://www.socialmediaexaminer.com/351See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


