

Social Media Marketing Podcast
Michael Stelzner, Social Media Examiner
Publishing weekly since 2012, this show helps marketers navigate the ever changing marketing jungle with expert interviews from leading marketing pros. Join Social Media Examiner’s founder Michael Stelzner as he helps you discover new strategies and actionable tips to improve your marketing. Show notes at Socialmediaexaminer.com/podcast/
Episodes
Mentioned books

11 snips
Jan 19, 2023 • 44min
Succeeding With LinkedIn Company Pages
Want more people to follow your LinkedIn company page? Wondering how to improve your LinkedIn content marketing? To discover a LinkedIn content strategy that works for company pages, I interview Michelle J. Raymond. Guest: Michelle J. Raymond | Show Notes: socialmediaexaminer.com/546 Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jan 12, 2023 • 45min
How to Use Facebook to Build a Community in 2023
Want to develop a loyal and engaged following on Facebook? Wondering what types of content develop community? To discover how to develop communities with Facebook, I interview Mari Smith. Guest: Mari Smith | Show Notes: https://www.socialmediaexaminer.com/545 Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jan 5, 2023 • 49min
How to Keep People Watching YouTube Videos to the End
Want more people to watch your videos on YouTube? Wondering how to structure a YouTube video that keeps viewers engaged? To discover how to keep people watching YouTube videos to the end, I interview Pat Flynn. Guest: Pat Flynn | Show Notes: socialmediaexaminer.com/544 Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Dec 29, 2022 • 47min
How to Get Facebook Ads Working for You in 2023
Are your Facebook ads underperforming? Wondering what can be done to increase your conversions? To discover a Facebook ads strategy that really works, I interview Molly Pittman. Guest: Molly Pittman | Show Notes: socialmediaexaminer.com/543 Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Dec 22, 2022 • 45min
Using YouTube to Generate Leads
Need more qualified leads from your video content? Wondering how to create YouTube videos that people want to watch and that help sell your business? To discover how to use YouTube videos to generate organic leads, I interview Marley Jaxx. Guest: Marley Jaxx | Show Notes: socialmediaexaminer.com/542 Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

4 snips
Dec 15, 2022 • 47min
Search Engine Optimization: How to Rank Number One on Google
Want your content to rank higher in search? Looking for a proven strategy to follow? To discover how to improve your Google search rank, I interview Jeff Oxford. Guest: Jeff Oxford | Show Notes: socialmediaexaminer.com/541 Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

18 snips
Dec 8, 2022 • 46min
Instagram DM Automation Strategy: A Model for More Leads and Sales
Want more prospects and customers from Instagram? Looking for a strategy to follow? To discover how to use Instagram DM automation for more leads and sales, I interview Natasha Takahashi Willis. Guest: Natasha Takahashi Willis | Show Notes: socialmediaexaminer.com/540 Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Dec 1, 2022 • 46min
Writing Marketing Content: A Proven Framework
Wondering how to easily write marketing content? Looking for a step-by-step model? To discover how to create written content that helps businesses, I interview Ann Handley. Guest: Ann Handley | Show Notes: socialmediaexaminer.com/539 Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Nov 24, 2022 • 41min
Google Performance Max: What Marketers Need to Know
Need to diversify your online advertising? Wondering how to leverage Google's entire ecosystem to reach more people? To discover how to get started with the Google Performance Max ads solution, I interview Brett Curry. Guest: Brett Curry | Show Notes: socialmediaexaminer.com/538 Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Nov 17, 2022 • 45min
How to Use Google Analytics 4 for Marketing
Marketing analytics expert Dana DiTomaso discusses transitioning to Google Analytics 4, the necessity of migrating from Universal Analytics, differences in engagement metrics, custom tags and audiences for marketing strategies, and the importance of tracking audience engagement and content consumption metrics.


