Enterprise Explores

BFM Media
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Feb 28, 2019 • 12min

How Should We Brand Malaysia For Tourists?

The Malaysian Association of Tour and Travel Agents (MATTA) is cautiously optimistic that the tourism industry can grow despite global slowdown and a dip in last year’s numbers. So how best should we brand ourselves to attract for tourist? Have we fallen behind in marketing our unique culture and attractions to neighbouring countries?See omnystudio.com/listener for privacy information.
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Feb 27, 2019 • 9min

Hate Flat Earthers? Blame YouTube.

While we’re still - for whatever reason - arguing about whether or not the Earth is flat (it’s not), a study has pointed to YouTube as the one to blame for spreading this belief to more and more people every year.See omnystudio.com/listener for privacy information.
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Feb 27, 2019 • 10min

Big Companies Freezing Their Advertising On YouTube

In the last few days it has come to light users can find a rather hideous exchange of inappropriate sexual and predatory comments, as well as time stamps of the video that lead to the exact moments in which the girls are in compromising positions. See omnystudio.com/listener for privacy information.
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Feb 27, 2019 • 15min

Weighing In On The National Wage Index

With the National Wage Index now official, we speak to business owners Francesca Chia (GoGet) and Wai Hong (Store Hub) about what this could mean for employers moving forward, as well as the NWI’s other initiatives, including hiring more senior citizens and disabled persons at the workplace.See omnystudio.com/listener for privacy information.
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Feb 27, 2019 • 11min

Why Your Company Needs A Good Tagline

The secret to a winning advertising campaign often lies with a great slogan. A great slogan does more than get people talking about your brand - it brings it to life. We discuss some of our favorite business slogans and taglines, and what makes them pop.See omnystudio.com/listener for privacy information.
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Feb 26, 2019 • 9min

When Opportunity Meets Honesty, Great Things Can Happen

One of the reasons why someone chooses to become an entrepreneur, besides a deep desire to bring something new into the world, is the idea that you are your own boss. The problem however is that while no boss is telling you what to do, you have to make your own luck.See omnystudio.com/listener for privacy information.
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Feb 26, 2019 • 10min

What You Should Know For Your Next Pay Negotiation

Salary negotiations are always tense and anxiety-inducing - how much are you really even allowed to ask for? To help ease you into that discussion, here are some tips and salary trends you should keep in mind.See omnystudio.com/listener for privacy information.
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Feb 26, 2019 • 10min

Cities Are Going Anti-Cashless

As more countries hop on the cashless bandwagon as the way of the future, certain major cities - particularly in the US - are showing some resistance to the idea of digital payments by moving to ban cashless tech. Will other cities follow suit?See omnystudio.com/listener for privacy information.
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Feb 26, 2019 • 12min

Are You As Successful As You Thought You’d Be?

The famous saying goes that “hindsight is 20/20”, and we often end up in a very different position in life than what we expected five or even ten years ago. According to journalist Charles Duhigg, the timing of your success could contribute to your overall happiness, too. We ask listeners if they’re as successful as they’d hoped.See omnystudio.com/listener for privacy information.
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Feb 25, 2019 • 9min

People Fought For Time Off From Work, So Stop Working So Much

Don’t eat lunch at your desk. Stop fetishising being busy. Unplug not just from your screen–but from the clock.See omnystudio.com/listener for privacy information.

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