

Future of Fitness
Eric Malzone
We are putting a shoulder into the fitness industry and pushing it forward into the modern digital age. Eric Malzone, a 14-year industry veteran, entrepreneur, advisor, and coach, interviews the brightest movers and shakers in the fitness and health industries. Interviewing some of the industry's top executives, entrepreneurs, investors, and thought leaders, topics will vary covering cutting edge technology, entrepreneurship, hot industry trends, and so much more. If you're in or around the industry, this is how you keep your edge sharp.
Episodes
Mentioned books

Feb 15, 2026 • 50min
Garrett Salpeter - The NeuFit Framework: Nervous System First, Tissue Second
In this episode, Eric Malzone sits down with Garrett Salpeter, founder of NeuFit and creator of the NEUBIE direct current device, to unpack how targeting the nervous system can dramatically speed up recovery, reduce chronic pain, and unlock higher levels of performance across rehab, fitness, and even neurodegenerative conditions. 🧠 Key takeaways 💥 Your nervous system is the "software" running your body's "hardware" (muscles, joints, tissues), and most rehab focuses on hardware while ignoring the software that actually controls healing and performance. ⚡ Direct current (NEUBIE) works with the body's natural signaling pathways and can rapidly "turn on" inhibited muscles, improve movement quality, and often cut recovery timelines by 10–60% compared to traditional norms. 🏃♂️ From Achilles tears and ACL reconstruction to chronic back pain, neuropathy, MS, and spinal cord injuries, NeuFit's method shows consistent results by reprogramming protective guarding patterns in the nervous system. 🏋️♀️ For gyms and performance centers, NEUBIE becomes a powerful tool to keep clients training through injuries, accelerate mobility and hypertrophy, and support the growing "health optimization + longevity" model of training. 📈 A head‑to‑head human study on diabetic neuropathy showed direct current improving nerve conduction, sensation, and function, while traditional TENS mainly offered temporary pain relief with little functional change. Episode overview Eric opens by sharing his own experience using NEUBIE on a lingering Achilles issue that traditional methods couldn't fix, and how one intense session left him sore but noticeably better within a week or two. Garrett then traces his journey from disappointed hockey player and engineering student to building a medical device company around direct current and neuroscience-informed rehab. He explains why NeuFit is spelled "NEU" (for neurological) and why he believes neurological fitness is the real upstream driver of faster injury recovery, metabolic and hormonal health, and long-term high performance. Instead of obsessing over damaged tissues on imaging, his approach starts with how the nervous system is reacting—guarding, bracing, shutting down, or misdirecting load. LINKS: https://www.perfectgym.com/en https://egym.com/int

Feb 10, 2026 • 59min
Mark Fisher - The Gym Owner's AI Stack: A Framework for 2026
Mark Fisher, a technology and business consultant for small operators, explains practical AI for brick-and-mortar gyms. He breaks down why AI feels overhyped yet underused. He warns about agent security risks and offers six real AI use cases for operators. He covers authenticity on social, the decline of organic reach, core growth levers like ads and referrals, and using AI as a pocket expert for health, legal, and ops triage.

Feb 5, 2026 • 53min
Daniel Wischer & Erwin Korst - Why Most AI Initiatives Fail: Sport Alliance on Being Data Ready vs. Data Aware
In this episode of The Future of Fitness, Daniel from Sport Alliance (tech whiz behind their cloud platform) and Erwin (sales powerhouse with 30 years in fitness) break down why fitness operators are scrambling—or should be—with AI hype exploding but data chaos holding everyone back. From Boston's new HQ amid freezing temps, they spill on Sport Alliance sponsoring 2026, ditching legacy systems for a single source of truth, conquering Europe's 11,000+ gyms (50% of big chains), and launching in the massive US market with an open, free marketplace of 150+ integrations that funnels all member data—like payments, body scans, workouts—back to operators for killer upsells, retention forecasts, and autopilot AI by 2030. Forget boiled frog syndrome; they tackle migration fears head-on after 8,000 club switches, urging gym chains (10+ locations) to audit stacks now before competitors lap you on personalized member magic. Keywords: fitness data readiness, AI gym management, Sport Alliance US expansion, open fitness platform, legacy system migration. TAKEAWAYS 🚀 Clean, unified data is AI's fuel—scattered silos kill personalization and revenue. 🐸 Beware boiled frog trap: Operators adapt to bad tech until it's too late to switch. 🔄 Migrations made painless: No data loss, easy staff training after 8K+ successes. 🌐 Open ecosystem rocks: Free 150+ integrations, data flows back for custom journeys. 📈 By 2030: AI handles retention/marketing; staff focuses purely on members. 💼 Sport Alliance dominates Europe (11K gyms), primed for US enterprise growth. LINKS: https://connectedhealthandfitness.com/events/connected-health-fitness-summit-2026 https://www.perfectgym.com/en https://egym.com/int

Jan 31, 2026 • 52min
Paul Byrne - The Consumer Health Revolution: Why GLP-1s, Biometrics, and AI Are Finally Converging
In this episode, Eric Malzone sits down with industry veteran and Harrison Co. partner Paul Byrne to unpack the "consumer health revolution" transforming fitness, healthcare, and longevity—from GLP‑1s and peptides to wearables, AI "robo docs," and accessible longevity clinics. ✨ Key takeaways 💊 GLP‑1 medications are reshaping weight loss, gym membership trends, and preventive health behavior, creating massive downstream demand for strength training, protein, and active lifestyles. 📲 Wearables, home testing, and AI tools are finally solving the "now what?" problem by turning continuous data (sleep, HRV, glucose, labs, imaging) into practical, day‑to‑day health decisions. 🧬 Once ultra‑premium tools—CGMs, genomic testing, body comp and blood pressure tech—have crashed down the cost curve, moving precision health from elite to mainstream. 🏥 Even traditionally skeptical players like insurers and large health systems are waking up to the math: paying for prevention is cheaper than treating complex chronic disease. ⏱️ Sleep, recovery, and sleep apnea tech (CPAPs, home sleep testing, cooling beds, anti‑snoring devices) are exploding as people realize poor sleep underpins everything from heart disease to dementia. 🏋️♂️ Gyms are sitting on the most underutilized distribution channel for "accessible longevity," from GLP‑1 support and peptide education to in‑club recovery and mini‑longevity clinics. 🧠 AI‑augmented patients are forcing healthcare to evolve, coming into visits with better questions, deeper context, and personal data that rivals a small clinic's EMR. LINKS: https://connectedhealthandfitness.com/events/connected-health-fitness-summit-2026 https://www.perfectgym.com/en https://egym.com/int

Jan 26, 2026 • 41min
Verdine Baker - From StretchLab to iFLEX, Sequel Brands' Twist on Dynamic Stretching
In this episode, Eric Malzone chats with Verdine Baker, who shares his inspiring journey from being a professional athlete 🏅 to leading StretchLab and now iFlex. They dive into how the wellness industry is evolving 🌿, the remarkable success of StretchLab 💪, and why consumer education is key to lasting health and wellness awareness 📚. Verdine highlights the importance of innovation, technology integration, and franchisee support in meeting the growing demand for high-quality wellness services ⚙️. The conversation also explores the challenges brought by COVID-19 😷 and how the future of stretching is becoming a vital part of everyday health practices 🧘♂️. 💡 Key Takeaways 🌍 The wellness industry is experiencing a major shift in consumer mindset. 💪 StretchLab's success comes from its strong and unique market position. ⚡ COVID-19 accelerated the demand for wellness and recovery services. 🤝 Franchisee experience remains essential for sustainable growth. 💻 Technology integration enhances service quality and accessibility. 🧠 Consumer education fuels health and wellness awareness. 🧘 Stretching is becoming a necessity across all demographics. 👶 The average age of wellness consumers is getting younger. 🚀 Innovative approaches are key to keeping members engaged. 🌈 The future of wellness embraces a holistic view of health. https://connectedhealthandfitness.com/events/connected-health-fitness-summit-2026 https://www.perfectgym.com/en

Jan 21, 2026 • 51min
Amber Burke - The Quiet Scale: Burn Bootcamp's Massive Growth Without the Noise
In this episode, Eric Malzone sits down with Amber Burke, COO of Burn Bootcamp, for a deep, candid conversation on what it really takes to scale a boutique fitness franchise without losing its soul. Amber shares her journey from Division I athlete and strength coach to C-suite leader, offering a rare operator's perspective on franchise growth, leadership, technology discipline, and community-driven fitness. They unpack Burn Bootcamp's steady rise from 250 to nearly 400 locations, why the brand has avoided outside capital, and how product integrity, people, and culture fuel long-term success. The conversation also explores the current state of boutique fitness, the balance between technology and human connection, and why strength training, accountability, and community remain timeless drivers of results. We discussed: 🔥 Scaling a boutique fitness brand from 250 to 400+ locations without outside capital 💪 Why product excellence and consistency matter more than hype in fitness franchising 🏋️ Personal training in a group setting as Burn Bootcamp's core differentiator 👩👧 How free child watch drives retention, accountability, and community 📈 Franchise growth challenges: finance, technology, and franchise development 🧠 Leadership lessons from transitioning coach mentality into executive leadership 🤖 Technology discipline: choosing tools that improve efficiency and profitability 🌍 Expansion strategy across suburban markets and future global growth 🔄 The real state of boutique fitness and why some concepts lose long-term value ⚡ Strength training's resurgence and why fundamentals never go out of style LINKS: https://connectedhealthandfitness.com/events/connected-health-fitness-summit-2026 https://www.perfectgym.com/en https://egym.com/int

Jan 16, 2026 • 47min
Brian Le Gette - Ammortal & The Future of "Human Vibrancy"
In this episode of the Future of Fitness, host Eric Malzone welcomes Brian Le Gette, co-founder of Ammortal. They dive deep into the inspiration, technology, and mission behind Ammortal's revolutionary wellness chamber—a futuristic device designed to enhance human vibrancy by synergistically working on the mind and body. Brian shares his entrepreneurial journey, the science behind stacking multiple bio-energetic modalities, and how Ammortal is transforming recovery and performance for professional athletes, high-net-worth individuals, clinics, and luxury hotels. The conversation also explores the evolving language of the wellness industry and Brian's vision for rebranding it around the concept of "human vibrancy." 🔋 Combines multiple bio-energetic modalities – light, PEMF, vibration, hydrogen gas, and guided audio – to reduce inflammation, open cell walls, and reduce oxidative stress. 🧠 Focuses on calming the nervous system first – because mental state is "upstream" from physical recovery and performance. ⚡ Delivers a time-efficient, immersive experience – all modalities run in parallel in a 25–30 minute session tailored to individual outcomes (sleep, energy, recovery, etc.). 🏟 Serving diverse verticals – from NFL and MLB teams to luxury hotels, med spas, and private homes. 💡 Built around "unconditional love for the customer" – a design and business philosophy aimed at creating products that feel personal, effective, and joyful to use. 🌍 Advocating for "human vibrancy" – a new industry-wide framing to move beyond terms like biohacking, longevity, or wellness toward a more holistic, aspirational vision. 🤝 Open to collaboration – Brian invites feedback, partnerships, and conversations with innovators, funders, and other mission-aligned brands. https://connectedhealthandfitness.com/events/connected-health-fitness-summit-2026 https://www.perfectgym.com/en

Jan 11, 2026 • 1h 1min
Robb Wolf - Why Market-Based Healthcare Is Fitness's Next Big Opportunity
Robb Wolf, health and nutrition expert and LMNT founder, breaks down AI as a cheap personal health tool and how to build a basic diagnostic kit for it. He champions longevity fundamentals like strength, Zone 2, sleep, sunlight, and community. He weighs GLP-1 drugs’ pros and muscle-loss risks, critiques third-party payer systems, and proposes market-based healthcare reforms to improve access and transparency.

Jan 6, 2026 • 53min
Dr. Nestor Rodriguez - From Academic Medicine to Telehealth Scale: Carbon World Health's Medical-Fitness Integration Model
In this episode, Dr. Nestor Rodriguez joins Eric Malzone to unpack what the future of health, fitness, and medicine really looks like—and why the traditional healthcare model is falling short. Dr. Rodriguez shares the origin story of Carbon World Health, a fully integrated model that blends medical care, fitness, recovery, hormones, aesthetics, and longevity under one roof. Drawing from his background in emergency medicine, work with professional athletes, and experience inside broken hospital systems, he explains why we've normalized suboptimal health—and how data-driven, personalized care can change that. The conversation dives into hormones, labs, VO₂ max, recovery, peptides, telehealth, and why accountability matters more than any tool. They also explore the growing role of AI, the rise of longevity culture, and what true collaboration between the medical and fitness industries should look like moving forward. 🔥 Optimizing health instead of accepting "normal" is the real goal 🧠 Data matters more than trends—labs, body composition, VO₂ max, and recovery tell the real story 🏋️ Fitness works best when integrated with medical insight, not treated as an afterthought ⏱️ Consistency and accountability beat motivation every time 💉 Hormones and longevity tools only work when the foundation is right 🤝 The future of health depends on real collaboration between doctors and fitness professionals 📊 AI is a tool, not a replacement—context and expertise still matter 🗓️ Your calendar and habits reveal what you truly prioritize about your health https://connectedhealthandfitness.com/events/connected-health-fitness-summit-2026 https://www.perfectgym.com/en https://egym.com/int

Jan 5, 2026 • 15min
Power Moves 005 - Alyssa D'aquino: Crunch Takes On Pilates
In this episode, Eric Malzone sits down with Alyssa D'Aquino, Vice President of Group Fitness at CR Fitness, to discuss a major shift in the big-box gym landscape: the integration of boutique-style Pilates Reformer studios inside traditional gym clubs. Alyssa shares her journey from dancer and behavioral therapist to corporate fitness leader, and explains how CR Fitness is leading the way by making high-end Pilates more accessible through an innovative, inclusive membership model. Key Takeaways 🚀 The Big Announcement In 2026, CR Fitness will launch its first-ever Pilates Reformer Studio inside its McKinney, Texas location. This pilot program is designed to bring a boutique Pilates experience into a high-volume gym environment. 💸 Disrupting the Market While boutique Pilates studios typically cost between $100–$300 per month, CR Fitness is changing the game by including Reformer classes in its Peak Results membership for just $30 per month. 🧘 A "Crunch" Spin on Tradition The Pilates programming is proprietary and developed in-house to ensure safety and effectiveness. It's built around pre-designed "blocks of work" that allow instructors to maintain the brand's signature energy without sounding scripted or robotic. 🛠️ Solving the Talent Gap To address the technical demands of Reformer instruction, Alyssa partners with NEDA and ETA to offer in-house certifications. This approach eliminates the typical six-month certification wait and enables rapid, scalable instructor training. 🔥 Universal Appeal Pilates is no longer limited to a niche audience. Alyssa notes a significant increase in men and athletes using the Reformer for core engagement, performance, and recovery—highlighting the importance of core strength for everything from squats to running. 📈 Expansion Mindset Following the success of CR Fitness's Hot Studios—which began as a franchise pilot before becoming a corporate standard—the company expects the Pilates Reformer rollout to become the next major trend adopted across franchises.


