

The Persuasion Lab with Martin Medeiros
Martin Medeiros
We communicate our needs to the world using negotiation, persuasion, and influence. And how effective we are, determines if our needs are in fact met. Join us as our host Martin Medeiros reviews the latest research on these high forms of communication. This research gives you the agency and the power of living a future of your design.
Episodes
Mentioned books

Jul 13, 2020 • 30min
#32: Emotion and Trust in Sales with guest Larry Johnson, MBA
Larry Johnson started his career as a car salesmen, and has been successful over the years NOT because of used-car salesman tactics, but because he cares about his customers getting what they want and need. While he doesn't sell cars anymore, Larry continues to bring the best to his customers. He generously shares just how he does it in this conversation.Like what you're hearing? Hit subscribe and never miss an episode! Ready to take your lab-findings into the real-world? Sign up for the 5 Day Negotiation Challenge ! The host and our guests anonymize case studies, stories, and examples. Any resemblance to real persons and similar circumstances is coincidental. Nothing in this podcast should be relied upon as legal, financial, psychological, or medical advice. As such you should not rely solely on the information in this podcast. Please consult the relevant licensed professional in your jurisdiction to get information before you change your position in reliance on any information presented.Support the show

Jul 6, 2020 • 23min
#31: Negotiating Tech Sales with Mark Berkovitch
When it comes to sales, few are as experienced or effective as Mark Berkovitch. In this episode Mark shares his expertise, including sales preparation, building trust with clients, and staying objective in a sales negotiation. Like what you're hearing? Hit subscribe and never miss an episode! Ready to take your lab-findings into the real-world? Sign up for the 5 Day Negotiation Challenge ! The host and our guests anonymize case studies, stories, and examples. Any resemblance to real persons and similar circumstances is coincidental. Nothing in this podcast should be relied upon as legal, financial, psychological, or medical advice. As such you should not rely solely on the information in this podcast. Please consult the relevant licensed professional in your jurisdiction to get information before you change your position in reliance on any information presented.Support the show

Jun 29, 2020 • 15min
#30: Getting Beyond the Biological Barrier
Explore how to get beyond fear responses in negotiations by embracing authenticity and empathic communication. Learn about conflict resolution and negotiation strategies, and master negotiation techniques through strategic planning and understanding your needs.

Jun 22, 2020 • 31min
#29: Commercializing Technology with David McFeeters-Krone
The best tech in the world is worthless if it doesn't have a practical use. In this episode Martin sits down with physicist and MBA David McFeeters-Krone about negotiating tech transfer. Like what you're hearing? Hit subscribe and never miss an episode! Ready to take your lab-findings into the real-world? Sign up for the 5 Day Negotiation Challenge ! The host and our guests anonymize case studies, stories, and examples. Any resemblance to real persons and similar circumstances is coincidental. Nothing in this podcast should be relied upon as legal, financial, psychological, or medical advice. As such you should not rely solely on the information in this podcast. Please consult the relevant licensed professional in your jurisdiction to get information before you change your position in reliance on any information presented.Support the show

Jun 15, 2020 • 11min
#28: Negotiation Alternatives
In this podcast, the host discusses different negotiation strategies based on strengths and weaknesses. Emphasizes negotiating in your authentic style leads to improvement. Topics include going it alone, serving others' needs, persistence, and conflict.

Jun 8, 2020 • 18min
#27: Leadership and PIN Communication
In this podcast, Martin discusses the roles of a good leader and the importance of effective PIN communication for negotiation. Topics include leadership roles, organizational dynamics, effective communication, and relationship building in leadership.

Jun 1, 2020 • 10min
#26: Identity
Exploring the impact of identity in negotiations including stereotypes, enfranchisement, and handling identity attacks. Delving into negotiation styles, gender influence, and leadership strategies to navigate personal biases for successful outcomes.

May 29, 2020 • 5min
#25: Micro Expressions
Exploring the significance of micro expressions in negotiations, the podcast delves into how facial cues like happiness, sadness, contempt, and more can impact interactions. Understand how these subtle movements can enhance your negotiation skills and give insight into others' mental states.

May 25, 2020 • 6min
#24: Body Language
Explore the impact of body language in negotiations, focusing on how posture influences confidence and dominance. Learn about subtle cues like self-soothing gestures and open postures for successful communication and negotiation outcomes.

May 22, 2020 • 12min
#23: Using and Controlling Emotions in Negotiation
Explore the impact of emotions on negotiations, from dealing with personal attacks to mastering emotional intelligence. Learn how empathy, self-awareness, and effective strategies can lead to successful outcomes.


