The Rich Somers Report

Rich Somers
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Jul 25, 2024 • 46min

How He Escaped a Near-Death Experience in an F-22 Fighter Jet | Joshua "Cabo" Gunderson E220

On today's episode, Rich sits down with Joshua "Cabo" Gunderson -- a Lieutenant Colonel with the Nevada Air National Guard and former combat pilot. Joshua started his career at the United States Air Force Academy, graduating with degrees in geospatial science and Spanish in 2008. During F-15 pilot training, he received several awards including Distinguished Graduate and Top Gun.From 2008-2019, Joshua was stationed at various air bases including Okinawa, Japan and Anchorage, Alaska, where he transitioned from flying the F-15C to the F-22 Raptor. He executed multiple combat deployments throughout the Middle East in support of Operation Inherent Resolve and earned the Raytheon Award, the Air Force’s top honor for aerial combat squadrons.He finished his active duty career serving as the F-22 Demonstration Team Commander and Pilot from 2020-2022, where he earned the Field Grade Officer of the Year Award. He led the Air Force’s sole F-22 demonstration team, flying 200 sorties at over 25 domestic and international air shows annually, including the flyover at Superbowl 2022. Since leaving active duty, Joshua serves in the Nevada Air National Guard, works for a private company as a corporate pilot flying the Challenger 300 aircraft, and consults for aviation clients.In addition to his career, Joshua is passionate about community and aviation. During his time leading the F-22 Demo Team, he interacted with over 12,000 students across 167 community events and continues to participate in community outreach at local schools and children’s hospitals. He volunteers as a mechanic and pilot at the Planes of Fame Aviation museum, which owns over 150 vintage military aircraft ranging from WWI through Vietnam and Korea. Rich and Joshua dive into his time in the Air Force and his transition to the Nevada Air National Guard, they discuss the biggest differences between flying private vs. commercial, and Joshua shares the craziest maneuver he's done in a fighter jet along with a story of a near-death experience in an F-22. Connect with Joshua on Instagram: @cabogundersonJoin our investor waitlist and stay in the know about our next investor opportunity with Somers Capital: www.somerscapital.com/invest. Want to join our Boutique Hotel Mastermind Community? Book a free strategy call with our team: www.hotelinvesting.com. If you're committed to scaling your personal brand and achieving 7-figure success, it's time to level up with the 7 Figure Creator Mastermind Community. Book your exclusive intro call today at www.the7figurecreator.com and gain access to the strategies that will accelerate your growth.
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Jul 23, 2024 • 1h

How Former Miss Nevada Makes $1M a Year From Mini Mailboxes | Lisa Song Sutton E219

On today's episode, Rich sits down with second time podcast guest Lisa Song Sutton -- she's a real estate investor, entrepreneur, venture capitalist, and former Miss Nevada. With a background in business litigation, Lisa began her career working in a top Las Vegas law firm before launching and scaling several companies, taking them from $0 to millions in revenue, across various industries including real estate, food and shipping retail. As the daughter of a USAF Vietnam War Veteran, Lisa is a strong advocate for theveteran community. She is currently a General Partner of The Veteran Fund, a $20M venture capital fund that invests in veteran-led companies.In addition to her work in real estate and venture capital, Lisa is an experienced speaker, sharing her message of leadership, empowerment, and taking action with audiences from the TEDx stage to local schools, encouraging the private sector to become more involved in their communities.Lisa was the first Miss Nevada of Asian descent and remains actively involved in her community, serving on the boards of StartUpNV, Nevada's largest statewide business incubator, and the Young President's Organization (YPO) Las Vegas chapter. She was recently recognized as Vegas Inc.'s 40 Under 40 and also serves on the board of the Nevada Policy Research Institute.Rich and Lisa discuss how she got started in the mini mailbox space, they dive into her online community where she teaches others how to set up their own stores, and Lisa reflects on her time competing in the Miss Nevada pageant. Find more information about Lisa at www.lisasongsutton.comJoin our investor waitlist and stay in the know about our next investor opportunity with Somers Capital: www.somerscapital.com/invest. Want to join our Boutique Hotel Mastermind Community? Book a free strategy call with our team: www.hotelinvesting.com. If you're committed to scaling your personal brand and achieving 7-figure success, it's time to level up with the 7 Figure Creator Mastermind Community. Book your exclusive intro call today at www.the7figurecreator.com and gain access to the strategies that will accelerate your growth.
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Jul 20, 2024 • 23min

Top Ways to Grow a Social Media Audience | Saturday Edition E218

On today's episode, Rich sits down with Ryan Magin -- a video creator who has garnered over 500 million views across TikTok, IG Reels, and YouTube Shorts. As the founder of Viral Editz, his media company has produced thousands of TikTok videos, each surpassing 1 million views, resulting in $3 million in revenue. He currently manages a diverse clientele of 18 brands and A-list creators, with his team consistently creating and posting over 100 videos daily across multiple platforms.This Saturday Edition teaches you the BEST way to grow a social media audience in 2024 with Ryan Magin. Connect with Ryan on Instagram: @ryanmaginJoin our investor waitlist and stay in the know about our next investor opportunity with Somers Capital: www.somerscapital.com/invest. Want to join our Boutique Hotel Mastermind Community? Book a free strategy call with our team: www.hotelinvesting.com. If you're committed to scaling your personal brand and achieving 7-figure success, it's time to level up with the 7 Figure Creator Mastermind Community. Book your exclusive intro call today at www.the7figurecreator.com and gain access to the strategies that will accelerate your growth.
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Jul 18, 2024 • 1h 18min

Why Being "Humble" Could be Costing You Money | Ryan Magin E217

On today's episode, Rich sits down with Ryan Magin -- a video creator who has garnered over 500 million views across TikTok, IG Reels, and YouTube Shorts. As the founder of Viral Editz, his media company has produced thousands of TikTok videos, each surpassing 1 million views, resulting in $3 million in revenue. He currently manages a diverse clientele of 18 brands and A-list creators, with his team consistently creating and posting over 100 videos daily across multiple platforms.Rich and Ryan dive into all things social media content -- how Ryan structures and runs his business, the best platforms and types of content to post, and the importance of focusing on your strengths. They also what goes into a viral video, keys to growing a niche following, and why he thinks being "humble" is costing people money. Connect with Ryan on Instagram: @ryanmaginJoin our investor waitlist and stay in the know about our next investor opportunity with Somers Capital: www.somerscapital.com/invest. Want to join our Boutique Hotel Mastermind Community? Book a free strategy call with our team: www.hotelinvesting.com. If you're committed to scaling your personal brand and achieving 7-figure success, it's time to level up with the 7 Figure Creator Mastermind Community. Book your exclusive intro call today at www.the7figurecreator.com and gain access to the strategies that will accelerate your growth.
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Jul 16, 2024 • 49min

Top Tax Strategies Used by the "1%" | E216 Karlton Dennis

Re-sharing one of our top episodes with Karlton Dennis. Original airdate was on November 16, 2023.Rich sits down with Karlton Dennis - a Licensed Enrolled Agent, Tax Strategist, Forbes council member, Consultant and YouTuber. Karlton has helped over 10,000 clients and 3200 real estate investors and entrepreneurs save millions of dollars in taxes in real estate and business. Karlton also hosts the podcast “Tax Free Living.”Rich and Karlton start off by discussing the LA Lakers and Clippers, how Karlton became a tax professional, the benefits of setting up holding LLCs in Wyoming and Delaware, the benefits of having a living trust, the differences between a revocable trust and irrevocable trust, and the STR loophole for high earning w2 taxpayers. They also reflect on the intricacies of depreciation recapture, the 1031 exchange, cost segregation studies, Tenancy in Common, reverse 1031 exchanges, the definition of like kind exchanges, the child payroll strategy, S Corps and C Corps, the intricacies of Roth IRAs and backdoor IRAs, whether high income earners should put their money into Roth IRAs or 401ks, and self directed 401ks.Lastly, Rich and Karlton talk about setting up Simplified Employee Pension Plan (SEP), stepping up and taking action during the COVID-19 lockdown, tax strategies for high income earners of $10 million or more, and the tax benefits of purchasing jets, yachts, and luxury cars. Connect with Karlton on Instagram: @karltondennisJoin our investor waitlist and stay in the know about our next investor opportunity with Somers Capital: www.somerscapital.com/invest. Want to join our Boutique Hotel Mastermind Community? Book a free strategy call with our team: www.hotelinvesting.com. If you're committed to scaling your personal brand and achieving 7-figure success, it's time to level up with the 7 Figure Creator Mastermind Community. Book your exclusive intro call today at www.the7figurecreator.com and gain access to the strategies that will accelerate your growth.
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Jul 13, 2024 • 57min

Rumor is the Federal Reserve Could Reduce Interest Rates 8 Times in the Next Year | Jonathan Yoo E215

This episode is a recording from Rich's Boutique Hotel Mastermind Community Group Call. Jonathan Yoo of Convoy, joins us to discuss the current interest rate environment, capital market update, and where interest rates are headed.Interested in joining our Boutique Hotel Mastermind? Visit www.somerscapital.com/mastermind to book a free call.Connect with Jonathan: jonathan@convoyhomeloans.comJoin our investor waitlist and stay in the know about our next investor opportunity with Somers Capital: www.somerscapital.com/invest. Want to join our Boutique Hotel Mastermind Community? Book a free strategy call with our team: www.hotelinvesting.com. If you're committed to scaling your personal brand and achieving 7-figure success, it's time to level up with the 7 Figure Creator Mastermind Community. Book your exclusive intro call today at www.the7figurecreator.com and gain access to the strategies that will accelerate your growth.
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Jul 12, 2024 • 60min

If Something Isn't Empowering You, It's Disempowering You | Brandon Turner E214

On today's episode, Rich sits down with pro skateboarder Brandon Turner -- this child prodigy struggled with addiction growing up, and following some injuries and time in prison, he went through a period of recovery. After turning sober in the late 2010's, he began mentoring in addiction in recovery programs, and returned to skateboarding in what The New York Times called "an impressive late-career renaissance". Rich and Brandon dive into his early years as a skateboarder, sponsorships & endorsements, the importance of mindset, and how skateboarding has evolved over the years. The also discuss creating your personal brand through social media, Brandon's experience jumping off a bridge and getting hit by a car, and his road to recovery. Connect with Brandon on Instagram: @bturner_Join our investor waitlist and stay in the know about our next investor opportunity with Somers Capital: www.somerscapital.com/invest. Want to join our Boutique Hotel Mastermind Community? Book a free strategy call with our team: www.hotelinvesting.com. If you're committed to scaling your personal brand and achieving 7-figure success, it's time to level up with the 7 Figure Creator Mastermind Community. Book your exclusive intro call today at www.the7figurecreator.com and gain access to the strategies that will accelerate your growth.
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Jul 9, 2024 • 46min

Life Rewards Those Who Go All In | E213

Today we're dropping a special episode from Rich's live speaking engagement at Tony & Sara Robinson's STR Summit in Denver a couple weeks ago. Rich delivers an insightful presentation to the crowd by diving into all things boutique hotel investing, mindset, what it takes to build a portfolio, scale that portfolio, and so much more. He discusses the importance of sacrificing certain things to get to the next level, his transition from an air traffic controller to where he is today in the real estate space, and some key actionable steps you can take if you feel stuck and are looking to make a change in your own life!Join our investor waitlist and stay in the know about our next investor opportunity with Somers Capital: www.somerscapital.com/invest. Want to join our Boutique Hotel Mastermind Community? Book a free strategy call with our team: www.hotelinvesting.com. If you're committed to scaling your personal brand and achieving 7-figure success, it's time to level up with the 7 Figure Creator Mastermind Community. Book your exclusive intro call today at www.the7figurecreator.com and gain access to the strategies that will accelerate your growth.
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Jul 6, 2024 • 13min

2024 is Half Way Over - Are You Where You Want to Be? | Saturday Edition E212

In today's episode, Rich shares with the audience an opportunity to join this year’s Somers Capital Holiday party, his biggest takeaways from 2024 this far, how to build and reflect on personal goals, and what Rich is looking forward to as he finishes out the year.Reach out to info@somerscapital.com to get access to the Somers Capital 2024 Holiday PartyJoin our investor waitlist and stay in the know about our next investor opportunity with Somers Capital: www.somerscapital.com/invest. Want to join our Boutique Hotel Mastermind Community? Book a free strategy call with our team: www.hotelinvesting.com. If you're committed to scaling your personal brand and achieving 7-figure success, it's time to level up with the 7 Figure Creator Mastermind Community. Book your exclusive intro call today at www.the7figurecreator.com and gain access to the strategies that will accelerate your growth.
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13 snips
Jul 4, 2024 • 1h 17min

He’s Bought 13 Hotels & Shares His Journey From Humble Beginnings | Neil Shah E211

Rich welcomes Neil Shah, President of Inntech Management, who transitioned from electrical engineering in India to owning 13 hotels across Arizona and California. Neil shares his inspiring journey, discussing the stark differences between branded and boutique hotels, and the importance of practical experience in hospitality. He dives into strategies for maximizing hotel profitability, the impact of technology on guest experiences, and the future of real estate investments. Neil’s insights into continuous learning and the evolving market make for a captivating discussion.

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