

Passage to Profit Show - Road to Entrepreneurship
Richard and Elizabeth Gearhart
The Passage to Profit Show is a nationally syndicated weekly radio show and podcast about entrepreneurism and innovation from multiple perspectives. Show hosts Richard Gearhart (a patent and trademark expert) and Elizabeth Gearhart (a startup entrepreneur), interview a variety of entrepreneurs, company founders, inventors, startups and experts from a range of industries. Each show presents listeners with real-life experiences, seen through the eyes of the different guests - providing valuable advice and a unique perspective on the Road to Entrepreneurship. From innovation to invention hang-ups, the show offers insight and expertise in launching a product or service, building a company, manufacturing, licensing, branding and much more.
Episodes
Mentioned books

Aug 9, 2024 • 4min
Why Trademarking a Celebrity’s Name is a No-Go
In this segment of “IP in the News”, we dive into a heated Supreme Court case that challenges the boundaries of trademark law and free speech. When someone attempted to trademark a snarky phrase using a celebrity's name, the court had the final say—no consent, no trademark. Join us as we unpack the implications of this decision, explore the fine line between creativity and legality, and discuss what it all means for your rights in the world of intellectual property.
Richard Gearhart and Elizabeth Gearhart, co-hosts of The Passage to Profit Show along with iHeartMedia Maven Kenya Gipson have this discussion with Ernesto Cullari and Barbara Wardell from Cullari & Wardell agency, Remi Leibovic from RCL Media and Gerard Longo from Underground Music Collective.
Whether you're a seasoned entrepreneur, a startup, an inventor, an innovator, a small business or just starting your entrepreneurial journey, tune into Passage to Profit Show for compelling discussions, real-life examples, and expert advice on entrepreneurship, intellectual property, trademarks and more. Visit https://passagetoprofitshow.com/ for the latest updates and episodes.

Aug 7, 2024 • 22min
Entrepreneurs Explain Geofencing: Targeted Ads with GPS Precision (Ernesto Cullari and Barbara Wardell)
Richard Gearhart and Elizabeth Gearhart, co-hosts of The Passage to Profit Show along with iHeartMedia Maven Kenya Gipson interview Ernesto Cullari and Barbara Wardell from Cullari & Wardell agency.
Join us in this eye-opening episode as we dive into the world of geofencing with industry experts Ernesto Cullari and Barbara Wardell from Cullari & Wardell agency. Discover how GPS technology is revolutionizing targeted marketing, allowing businesses to attract the right customers at the right time. Each month, they drive over 5,000 satellite-verified in-store visits to small businesses all across the US, Canada, and Australia. Learn the secrets behind geotargeting, from capturing foot traffic to sending personalized ads, and find out how even small businesses can leverage this powerful tool to boost their ROI. If you’re curious about the future of marketing and want to stay ahead of the curve, this episode is a must-listen!Read more at: https://cullarimedia.com/ and https://cwadagency.com/
Whether you're a seasoned entrepreneur, a startup, an inventor, an innovator, a small business or just starting your entrepreneurial journey, tune into Passage to Profit Show for compelling discussions, real-life examples, and expert advice on entrepreneurship, intellectual property, trademarks and more. Visit https://passagetoprofitshow.com/ for the latest updates and episodes.

Aug 6, 2024 • 5min
Entrepreneurs: What Marketing Do You Need for a New Business?
Join us as we dive into the world of starting a new business with insights from successful entrepreneurs on their marketing strategies. From focusing on niche markets and building strong foundations to leveraging local chambers of commerce and evolving digital marketing tactics, our guests share their personal journeys and practical tips. Whether you're just starting out or looking to refine your approach, this segment of “Your New Business Journey” on Passage to Profit Show offers valuable advice to help you navigate your entrepreneurial path with confidence.
Richard Gearhart and Elizabeth Gearhart, co-hosts of The Passage to Profit Show along with iHeartMedia Maven Kenya Gipson have this discussion with Ernesto Cullari and Barbara Wardell from Cullari & Wardell agency, Remi Leibovic from RCL Media and Gerard Longo from Underground Music Collective.
Whether you're a seasoned entrepreneur, a startup, an inventor, an innovator, a small business or just starting your entrepreneurial journey, tune into Passage to Profit Show for compelling discussions, real-life examples, and expert advice on entrepreneurship, intellectual property, trademarks and more. Visit https://passagetoprofitshow.com/ for the latest updates and episodes.

Jul 22, 2024 • 1h 7min
Entrepreneurs Tracking and Attracting Customers with Geofencing: Ernesto Cullari & Barbara Wardell + Others (Full Episode)
Richard Gearhart and Elizabeth Gearhart, co-hosts of The Passage to Profit Show along with iHeartMedia Maven Kenya Gipson interview Ernesto Cullari and Barbara Wardell from Cullari & Wardell agency, Remi Leibovic from RCL Media and Gerard Longo from Underground Music Collective.
Join us in this eye-opening episode as we dive into the world of geofencing with industry experts Ernesto Cullari and Barbara Wardell from Cullari & Wardell agency. Discover how GPS technology is revolutionizing targeted marketing, allowing businesses to attract the right customers at the right time. Each month, they drive over 5,000 satellite-verified in-store visits to small businesses all across the US, Canada, and Australia. Learn the secrets behind geotargeting, from capturing foot traffic to sending personalized ads, and find out how even small businesses can leverage this powerful tool to boost their ROI. If you’re curious about the future of marketing and want to stay ahead of the curve, this episode is a must-listen!Read more at: https://cullarimedia.com/ and https://cwadagency.com/
Remi Leibovic, MCM., is the founder of RCL Media, a woman/Latina (Cuban/Argentinian) owned social media agency that specializes in data-driven social media management and content creation for small businesses. Remi bases her outreach on meeting new people and creating problem-solving solutions for today’s businesses via social media and the stories told through visual content creation. Read more at: https://rclmedia.net/
Gerard Longo is the founder of Underground Music Collective (UMC), an educational and multimedia platform serving the music industry and independent creatives, everywhere. For more than a decade, UMC has impacted thousands of musicians, creatives, and industry stakeholders through multimedia content, live music experiences, and our the UMC Academy artist education program. Read more at: https://umcnashville.com/
Whether you're a seasoned entrepreneur, a startup, an inventor, an innovator, a small business or just starting your entrepreneurial journey, tune into Passage to Profit Show for compelling discussions, real-life examples, and expert advice on entrepreneurship, intellectual property, trademarks and more. Visit https://passagetoprofitshow.com/ for the latest updates and episodes.

Jul 21, 2024 • 5min
Entrepreneurial Secrets: Finding Your Passion, Consistency is Key + More
In this segment of Secrets of the Entrepreneurial Mind, our expert guests share their invaluable insights. Discover the power of mentorship from both sides, the importance of rewriting your personal narrative, and the key to finding and pursuing your passion. Learn why consistency is crucial in content creation, how to make smart financial decisions, and the benefits of continuous learning. Tune in for a wealth of practical advice to elevate your entrepreneurial journey!
Richard Gearhart and Elizabeth Gearhart, co-hosts of The Passage to Profit Show along with iHeartMedia Maven Kenya Gipson have this discussion with Scott D. Clary host of Success Story Podcast and CEO of The Social Club, Simona Costantini from Volt Productions and Stacy Sherman from Doing CX Right.
Whether you're a seasoned entrepreneur, a startup, an inventor, an innovator, a small business or just starting your entrepreneurial journey, tune into Passage to Profit Show for compelling discussions, real-life examples, and expert advice on entrepreneurship, intellectual property, trademarks and more. Visit https://passagetoprofitshow.com/ for the latest updates and episodes.

Jul 20, 2024 • 14min
Entrepreneurs Mastering the Customer Experience with CX Expert, Stacy Sherman
Richard Gearhart and Elizabeth Gearhart, co-hosts of The Passage to Profit Show along with iHeart Media Maven Kenya Gipson interview Stacy Sherman from Doing CX Right.
Join us as we chat with Stacy Sherman, a CX expert who turned a corporate setback into a thriving entrepreneurial journey. Discover her secrets to building brand loyalty, the importance of feedback, and why great customer experiences start with happy employees. Learn how Stacy's passion for customer experience led her from blogging to hosting her own podcast, and get inspired to take the leap into your own entrepreneurial adventure. Don’t miss this episode filled with actionable insights and inspiring stories! Read more at: https://doingcxright.com/
Whether you're a seasoned entrepreneur, a startup, an inventor, an innovator, a small business or just starting your entrepreneurial journey, tune into Passage to Profit Show for compelling discussions, real-life examples, and expert advice on entrepreneurship, intellectual property, trademarks and more. Visit https://passagetoprofitshow.com/ for the latest updates and episodes.

Jul 19, 2024 • 10min
An Entrepreneur Mastering the Art of Podcasting and Happiness with Simona Costantini
Richard Gearhart and Elizabeth Gearhart, co-hosts of The Passage to Profit Show along with iHeart Media Maven Kenya Gipson interview Simona Costantini from Volt Productions and the Happiness Happens podcast.
Join us for an enlightening conversation with Simona Costantini, the powerhouse behind Volt Productions and host of the Happiness Happens podcast. Simona shares her expertise in helping entrepreneurs in health, wellness, and mindfulness launch and grow their podcasts while delving into the deeper meaning of happiness. Discover how she balances a busy entrepreneurial life with inner peace, and learn her strategies for turning high emotions into creative energy. Whether you're an aspiring podcaster or seeking a more joyful life, this episode offers a treasure trove of insights. Tune in to find out how happiness can truly happen. Read more at: https://www.voltproductions.co/
Whether you're a seasoned entrepreneur, a startup, an inventor, an innovator, a small business or just starting your entrepreneurial journey, tune into Passage to Profit Show for compelling discussions, real-life examples, and expert advice on entrepreneurship, intellectual property, trademarks and more. Visit https://passagetoprofitshow.com/ for the latest updates and episodes.

Jul 18, 2024 • 4min
Did OpenAI Copy Scarlett Johansson’s Voice?
In this "IP in the News" segment, we dive into a controversy featuring Scarlett Johansson and the use of her voice by a leading AI company. Discover the intricate legal and ethical issues at play when AI mimics a celebrity’s voice without consent. Listen as our hosts and special guests discuss the implications for creators, the potential for misuse of AI technology, and the need for stringent regulations to protect personal rights in the digital age. Tune in for a thought-provoking discussion on the fine line between innovation and infringement.
Richard Gearhart and Elizabeth Gearhart, co-hosts of The Passage to Profit Show have this discussion with Scott D. Clary host of Success Story Podcast and CEO of The Social Club, Simona Costantini from Volt Productions and Stacy Sherman from Doing CX Right.
Whether you're a seasoned entrepreneur, a startup, an inventor, an innovator, a small business or just starting your entrepreneurial journey, tune into Passage to Profit Show for compelling discussions, real-life examples, and expert advice on entrepreneurship, intellectual property, trademarks and more. Visit https://passagetoprofitshow.com/ for the latest updates and episodes.

Jul 17, 2024 • 19min
Entrepreneurial Tips for Podcast Growth & Content Creation with Scott D. Clary
Richard Gearhart and Elizabeth Gearhart, co-hosts of The Passage to Profit Show along with iHeart Media Maven Kenya Gipson interview Scott D. Clary host of Success Story Podcast and CEO of The Social Club.
Join us as we sit down with Scott D. Clary, the dynamic CEO of The Social Club and host of the top-ranked Success Story podcast. Scott shares his journey from creating free content to building a thriving community of entrepreneurs and investors. Learn his secrets to podcast longevity, the importance of giving back, and how to navigate social media for growth. Scott also delves into the crucial aspects of monetization, managing your burn rate, and leveraging short-form content for YouTube success. Tune in for invaluable insights and tips to elevate your podcasting game and entrepreneurial endeavors. Read more at: https://www.scottdclary.com/
Whether you're a seasoned entrepreneur, a startup, an inventor, an innovator, a small business or just starting your entrepreneurial journey, tune into Passage to Profit Show for compelling discussions, real-life examples, and expert advice on entrepreneurship, intellectual property, trademarks and more. Visit https://passagetoprofitshow.com/ for the latest updates and episodes.

Jul 16, 2024 • 7min
Entrepreneurs: Why Did You Start Your Podcast and What Did You Want to Achieve From It?
Richard Gearhart and Elizabeth Gearhart, co-hosts of The Passage to Profit Show along with iHeartMedia Maven Kenya Gipson have this discussion with Scott D. Clary host of Success Story Podcast and CEO of The Social Club, Simona Costantini from Volt Productions and Stacy Sherman from Doing CX Right.
Ever wondered why podcasting has become such a powerful platform for personal growth and education? Tune into this segment of Your Exciting New Business Journey on the Passage to Profit Show where our guests share their inspiring journeys into the podcasting world. Discover how one podcaster transformed a personal journal into a thriving show exploring happiness with thought leaders, while another stumbled upon a passion for learning and connecting with amazing individuals. We also delve into podcasts tackling important societal issues, like maternal disparities, and celebrate the entrepreneurial spirit.
Whether you're a seasoned entrepreneur, a startup, an inventor, an innovator, a small business or just starting your entrepreneurial journey, tune into Passage to Profit Show for compelling discussions, real-life examples, and expert advice on entrepreneurship, intellectual property, trademarks and more. Visit https://passagetoprofitshow.com/ for the latest updates and episodes.


