Crushing Club Marketing
Ed Heil: Private Club Marketing expert
Crushing Club Marketing is a podcast for progressive private club leaders ready to increase their revenue and create long term change for their club. We discuss topics pertaining to leadership, digital marketing strategies and long term planning to create sustained club growth.
Episodes
Mentioned books
Apr 16, 2018 • 32min
Hazeltine National Golf Club Grows Membership, Events, and Catering Every Year | Ruth Glaser
We're joined by Ruth Glaser, Director of Sales and Marketing at Hazeltine National Golf Club in Chaska, MN. After implementing inbound marketing best practices, Ruth has helped Hazeltine add over 250 new members and increased catering revenue year over year. Ruth tells her story of transforming the marketing process at Hazeltine and how she began to implement this new way of thinking for her club and shares some lessons she learned along the way.
